EMBRACE YOUR AUTHENTICITY Trademark

Trademark Overview


On Monday, January 14, 2019, a trademark application was filed for EMBRACE YOUR AUTHENTICITY with the United States Patent and Trademark Office. The USPTO has given the EMBRACE YOUR AUTHENTICITY trademark a serial number of 88261226. The federal status of this trademark filing is REGISTERED as of Tuesday, September 6, 2022. This trademark is owned by Dahyor Inc.. The EMBRACE YOUR AUTHENTICITY trademark is filed in the Advertising, Business and Retail Services and Education & Entertainment Services categories with the following description:

Providing a website featuring on-line journals, namely, blogs and non-downloadable videos featuring information on bespoke beauty and personal care products, personal stories and anecdotes to inspire and empower consumers in their self discovery, self love and self care wellness journeys

Retail store services featuring beauty and personal care products; On-line retail store services featuring beauty and personal care products
embrace your authenticity

General Information


Serial Number88261226
Word MarkEMBRACE YOUR AUTHENTICITY
Filing DateMonday, January 14, 2019
Status700 - REGISTERED
Status DateTuesday, September 6, 2022
Registration Number6839725
Registration DateTuesday, September 6, 2022
Mark Drawing4000 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, May 28, 2019

Trademark Statements


Goods and ServicesProviding a website featuring on-line journals, namely, blogs and non-downloadable videos featuring information on bespoke beauty and personal care products, personal stories and anecdotes to inspire and empower consumers in their self discovery, self love and self care wellness journeys
Goods and ServicesRetail store services featuring beauty and personal care products; On-line retail store services featuring beauty and personal care products

Classification Information


International Class035 - Advertising; business management; business administration; office functions.
US Class Codes100, 101, 102
Class Status Code6 - Active
Class Status DateWednesday, February 6, 2019
Primary Code035
First Use Anywhere DateSaturday, February 29, 2020
First Use In Commerce DateSaturday, February 29, 2020

International Class041 - Education; providing of training; entertainment; sporting and cultural activities.
US Class Codes100, 101, 107
Class Status Code6 - Active
Class Status DateWednesday, February 6, 2019
Primary Code041
First Use Anywhere DateSaturday, February 29, 2020
First Use In Commerce DateSaturday, February 29, 2020

Trademark Owner History


Party NameYATEOU, INC.
Party Type30 - Original Registrant
Legal Entity Type03 - Corporation
AddressNEWARK, CA 94560

Party NameYATEOU, INC.
Party Type21 - New Owner After Publication
Legal Entity Type03 - Corporation
AddressNEWARK, CA 94560

Party NameDahyor Inc.
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressNewark, CA 94560

Party NameDahyor Inc.
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressNewark, CA 94560

Trademark Events


Event DateEvent Description
Tuesday, September 6, 2022NOTICE OF REGISTRATION CONFIRMATION EMAILED
Tuesday, September 6, 2022REGISTERED-PRINCIPAL REGISTER
Friday, August 5, 2022NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED
Thursday, August 4, 2022ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
Tuesday, July 26, 2022STATEMENT OF USE PROCESSING COMPLETE
Wednesday, July 20, 2022USE AMENDMENT FILED
Wednesday, July 20, 2022TEAS STATEMENT OF USE RECEIVED
Tuesday, January 25, 2022NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Saturday, January 22, 2022SOU EXTENSION 5 GRANTED
Thursday, January 20, 2022SOU EXTENSION 5 FILED
Thursday, January 20, 2022TEAS EXTENSION RECEIVED
Tuesday, May 25, 2021NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Friday, May 21, 2021SOU EXTENSION 4 GRANTED
Friday, May 21, 2021SOU EXTENSION 4 FILED
Friday, May 21, 2021TEAS EXTENSION RECEIVED
Thursday, January 21, 2021NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Tuesday, January 19, 2021SOU EXTENSION 3 GRANTED
Tuesday, January 19, 2021SOU EXTENSION 3 FILED
Tuesday, January 19, 2021TEAS EXTENSION RECEIVED
Friday, August 7, 2020NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Thursday, August 6, 2020SOU EXTENSION 2 GRANTED
Friday, July 10, 2020SOU EXTENSION 2 FILED
Thursday, August 6, 2020CASE ASSIGNED TO INTENT TO USE PARALEGAL
Friday, July 10, 2020TEAS EXTENSION RECEIVED
Wednesday, January 8, 2020NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Monday, January 6, 2020SOU EXTENSION 1 GRANTED
Monday, January 6, 2020SOU EXTENSION 1 FILED
Monday, January 6, 2020TEAS EXTENSION RECEIVED
Wednesday, December 11, 2019AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
Tuesday, July 23, 2019NOA E-MAILED - SOU REQUIRED FROM APPLICANT
Tuesday, May 28, 2019OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, May 28, 2019PUBLISHED FOR OPPOSITION
Wednesday, May 8, 2019NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Friday, April 19, 2019ASSIGNED TO LIE
Monday, April 1, 2019APPROVED FOR PUB - PRINCIPAL REGISTER
Monday, April 1, 2019EXAMINER'S AMENDMENT ENTERED
Monday, April 1, 2019NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED
Monday, April 1, 2019EXAMINERS AMENDMENT E-MAILED
Monday, April 1, 2019EXAMINERS AMENDMENT -WRITTEN
Wednesday, March 27, 2019NOTIFICATION OF NON-FINAL ACTION E-MAILED
Wednesday, March 27, 2019NON-FINAL ACTION E-MAILED
Wednesday, March 27, 2019NON-FINAL ACTION WRITTEN
Wednesday, March 27, 2019ASSIGNED TO EXAMINER
Wednesday, February 6, 2019NEW APPLICATION OFFICE SUPPLIED DATA ENTERED IN TRAM
Thursday, January 17, 2019NEW APPLICATION ENTERED IN TRAM