EMBRACE THE IMPOSSIBLE Trademark
Trademark Overview
On Friday, July 11, 2025, a trademark application was filed for EMBRACE THE IMPOSSIBLE with the United States Patent and Trademark Office. The USPTO has given the EMBRACE THE IMPOSSIBLE trademark a serial number of 99278220. The federal status of this trademark filing is PUBLICATION/ISSUE REVIEW COMPLETE as of Thursday, December 11, 2025. This trademark is owned by JAGUAR LAND ROVER LIMITED. The EMBRACE THE IMPOSSIBLE trademark is filed in the Vehicles & Locomotive Products category with the following description:
Land vehicles; Electric vehicles, namely, passenger cars; Sports utility vehicles; Land vehicle structural parts for passenger cars, electric vehicles, sports utlity vehicles
General Information
| Serial Number | 99278220 |
| Word Mark | EMBRACE THE IMPOSSIBLE |
| Filing Date | Friday, July 11, 2025 |
| Status | 681 - PUBLICATION/ISSUE REVIEW COMPLETE |
| Status Date | Thursday, December 11, 2025 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | Tuesday, December 30, 2025 |
Trademark Statements
| Goods and Services | Land vehicles; Electric vehicles, namely, passenger cars; Sports utility vehicles; Land vehicle structural parts for passenger cars, electric vehicles, sports utlity vehicles |
Classification Information
| International Class | 012 - Vehicles; apparatus for locomotion by land, air, or water. |
| US Class Codes | 019, 021, 023, 031, 035, 044 |
| Class Status Code | 6 - Active |
| Class Status Date | Friday, July 11, 2025 |
| Primary Code | 012 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
Trademark Owner History
| Party Name | JAGUAR LAND ROVER LIMITED |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 99 - Other |
| Address | Whitley, Coventry CV3 4LF GB |
Trademark Events
| Event Date | Event Description |
| Friday, July 11, 2025 | NEW APPLICATION ENTERED |
| Friday, July 11, 2025 | APPLICATION FILING RECEIPT MAILED |
| Monday, October 6, 2025 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Monday, December 1, 2025 | ASSIGNED TO EXAMINER |
| Friday, December 5, 2025 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, December 24, 2025 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |