"EMBRACE THE CHEW!" Trademark
Trademark Overview
On Friday, March 23, 2018, a trademark application was filed for "EMBRACE THE CHEW!" with the United States Patent and Trademark Office. The USPTO has given the "EMBRACE THE CHEW!" trademark a serial number of 87847417. The federal status of this trademark filing is CANCELLED - SECTION 8 as of Friday, May 16, 2025. This trademark is owned by Maggi Vegan Jerkee, LLC. The "EMBRACE THE CHEW!" trademark is filed in the Staple Food Products category with the following description:
Wheat based vegan snack resembling the texture and flavor of beef jerky
General Information
| Serial Number | 87847417 |
| Word Mark | "EMBRACE THE CHEW!" |
| Filing Date | Friday, March 23, 2018 |
| Status | 710 - CANCELLED - SECTION 8 |
| Status Date | Friday, May 16, 2025 |
| Registration Number | 5595421 |
| Registration Date | Tuesday, October 30, 2018 |
| Mark Drawing | 4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | Tuesday, August 14, 2018 |
Trademark Statements
| Goods and Services | Wheat based vegan snack resembling the texture and flavor of beef jerky |
Classification Information
| International Class | 030 - Coffee, tea, cocoa, sugar, rice, tapioca, sago, artificial coffee; flour and preparations made from cereals, bread, pastry and confectionery, ices; honey, treacle; yeast, baking powder; salt, mustard; vinegar, sauces (condiments); spices; ice. |
| US Class Codes | 046 |
| Class Status Code | 2 - Sec. 8 - Entire Registration |
| Class Status Date | Friday, May 16, 2025 |
| Primary Code | 030 |
| First Use Anywhere Date | Thursday, March 1, 2018 |
| First Use In Commerce Date | Thursday, March 1, 2018 |
Trademark Owner History
| Party Name | Maggi Vegan Jerkee, LLC |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Phoenix, AZ 85044 |
| Party Name | Maggi Vegan Jerkee, LLC |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Phoenix, AZ 85044 |
| Party Name | Maggi Vegan Jerkee, LLC |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Phoenix, AZ 85044 |
Trademark Events
| Event Date | Event Description |
| Friday, March 30, 2018 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Monday, July 9, 2018 | ASSIGNED TO EXAMINER |
| Monday, July 9, 2018 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, July 25, 2018 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Thursday, August 2, 2018 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
| Thursday, August 2, 2018 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |
| Tuesday, August 14, 2018 | PUBLISHED FOR OPPOSITION |
| Tuesday, October 30, 2018 | REGISTERED-PRINCIPAL REGISTER |
| Monday, October 30, 2023 | COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED |
| Friday, May 16, 2025 | CANCELLED SEC. 8 (6-YR) |
| Tuesday, August 14, 2018 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, March 27, 2018 | NEW APPLICATION ENTERED |
