EM BELIEVE SKINCARE Trademark

Trademark Overview


On Friday, July 17, 2015, a trademark application was filed for EM BELIEVE SKINCARE with the United States Patent and Trademark Office. The USPTO has given the EM BELIEVE SKINCARE trademark a serial number of 86696725. The federal status of this trademark filing is CANCELLED - SECTION 8 as of Friday, October 24, 2025. This trademark is owned by Em Believe Skincare Corp.. The EM BELIEVE SKINCARE trademark is filed in the Cosmetics & Cleaning Products category with the following description:

Non-medicated skin care preparations
em believe skincare

General Information


Serial Number86696725
Word MarkEM BELIEVE SKINCARE
Filing DateFriday, July 17, 2015
Status710 - CANCELLED - SECTION 8
Status DateFriday, October 24, 2025
Registration Number5722579
Registration DateTuesday, April 9, 2019
Mark Drawing3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s)
Published for Opposition DateTuesday, February 2, 2016

Trademark Statements


NOT AVAILABLE"SKINCARE"
Indication of Colors claimedThe color(s) black, grey, green, and gold is/are claimed as a feature of the mark.
Goods and ServicesNon-medicated skin care preparations
Description of MarkThe mark consists of a solid black square with grey "EM" below a design consisting of two green leafs and a gold circle. To the right of the square are the black wording "BELIEVE" and "SKINCARE" in two lines, where the "I" in "BELIEVE" is dotted with the same design consisting of two green leafs and a gold circle as the "EM". Two black lines appear on top and bottom of "SKINCARE" wording.

Classification Information


International Class003 - Bleaching preparations and other substances for laundry use; cleaning, polishing, scouring and abrasive preparations; soaps; perfumery, essential oils, cosmetics, hair lotions; dentifrices.
US Class Codes001, 004, 006, 050, 051, 052
Class Status Code2 - Sec. 8 - Entire Registration
Class Status DateFriday, October 24, 2025
Primary Code003
First Use Anywhere DateSunday, January 20, 2019
First Use In Commerce DateSunday, January 20, 2019

Trademark Owner History


Party NameEm Believe Skincare Corp.
Party Type30 - Original Registrant
Legal Entity Type03 - Corporation
AddressHonolulu, HI 96817

Party NameEm Believe Skincare Corp.
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressHonolulu, HI 96817

Party NameEm Believe Skincare Corp.
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressHonolulu, HI 96817

Trademark Events


Event DateEvent Description
Monday, July 20, 2015NEW APPLICATION ENTERED
Thursday, July 23, 2015NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Friday, July 24, 2015NOTICE OF DESIGN SEARCH CODE E-MAILED
Wednesday, October 28, 2015ASSIGNED TO EXAMINER
Thursday, November 5, 2015NON-FINAL ACTION WRITTEN
Thursday, November 5, 2015NON-FINAL ACTION E-MAILED
Thursday, November 5, 2015NOTIFICATION OF NON-FINAL ACTION E-MAILED
Tuesday, November 24, 2015TEAS RESPONSE TO OFFICE ACTION RECEIVED
Tuesday, November 24, 2015CORRESPONDENCE RECEIVED IN LAW OFFICE
Wednesday, November 25, 2015TEAS/EMAIL CORRESPONDENCE ENTERED
Friday, December 11, 2015APPROVED FOR PUB - PRINCIPAL REGISTER
Wednesday, January 13, 2016NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Tuesday, February 2, 2016PUBLISHED FOR OPPOSITION
Tuesday, February 2, 2016OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, March 29, 2016NOA E-MAILED - SOU REQUIRED FROM APPLICANT
Friday, September 9, 2016SOU TEAS EXTENSION RECEIVED
Friday, September 9, 2016SOU EXTENSION 1 FILED
Friday, September 9, 2016SOU EXTENSION 1 GRANTED
Tuesday, September 13, 2016NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Friday, March 17, 2017SOU TEAS EXTENSION RECEIVED
Friday, March 17, 2017SOU EXTENSION 2 FILED
Friday, March 17, 2017SOU EXTENSION 2 GRANTED
Tuesday, March 21, 2017NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Thursday, August 31, 2017SOU TEAS EXTENSION RECEIVED
Thursday, August 31, 2017SOU EXTENSION 3 FILED
Thursday, August 31, 2017SOU EXTENSION 3 GRANTED
Saturday, September 2, 2017NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Friday, March 16, 2018SOU TEAS EXTENSION RECEIVED
Friday, March 16, 2018SOU EXTENSION 4 FILED
Friday, March 16, 2018SOU EXTENSION 4 GRANTED
Tuesday, March 20, 2018NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Tuesday, August 28, 2018SOU TEAS EXTENSION RECEIVED
Thursday, September 6, 2018CASE ASSIGNED TO INTENT TO USE PARALEGAL
Tuesday, August 28, 2018SOU EXTENSION 5 FILED
Thursday, September 6, 2018SOU EXTENSION 5 GRANTED
Friday, September 7, 2018NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Monday, February 11, 2019TEAS STATEMENT OF USE RECEIVED
Monday, February 11, 2019USE AMENDMENT FILED
Wednesday, February 13, 2019STATEMENT OF USE PROCESSING COMPLETE
Monday, March 4, 2019ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
Tuesday, March 5, 2019NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED
Tuesday, April 9, 2019REGISTERED-PRINCIPAL REGISTER
Tuesday, April 9, 2024COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED
Friday, October 24, 2025CANCELLED SEC. 8 (6-YR)