ELU BEAUTY Trademark

Trademark Overview


On Wednesday, March 9, 2022, a trademark application was filed for ELU BEAUTY with the United States Patent and Trademark Office. The USPTO has given the ELU BEAUTY trademark a serial number of 97303677. The federal status of this trademark filing is REGISTERED as of Tuesday, October 31, 2023. This trademark is owned by ELU BEAUTY, LLC. The ELU BEAUTY trademark is filed in the Cosmetics & Cleaning Products category with the following description:

Beauty masks for Face; Cosmetic body scrubs for the Face; Creamy face powder; Face and body beauty creams; Face and body creams; Face creams; Face creams for cosmetic use; Face milk and lotions; Face oils; Face powder; Hair care creams; Hair care kits comprising non-medicated hair care preparations, namely, shampoo, gel, ointment, and conditioner; Hair care lotions; Hair care preparations consisting of organic coconut virgin oil and coconut virgin oil; Hair conditioners; Hair gel and hair mousse; Hair lotions; Hair nourishers; Hair oils; Hair rinses; Hair shampoo; Hair shampoos and conditioners; Hair sprays and hair gels; Lotions for face and body care; Non-foaming cosmetic preparations for Face; Non-medicated balms for use on Hair; Non-medicated hair serums; Non-medicated hair treatment preparations for cosmetic purposes; Non-medicated lotions for Face; Non-medicated serums for use on Hair
elu beauty

General Information


Serial Number97303677
Word MarkELU BEAUTY
Filing DateWednesday, March 9, 2022
Status700 - REGISTERED
Status DateTuesday, October 31, 2023
Registration Number7208805
Registration DateTuesday, October 31, 2023
Mark Drawing3000 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s)
Published for Opposition DateTuesday, January 31, 2023

Trademark Statements


Description of MarkThe mark consists of the stylized orange wording "ELU BEAUTY" with a gold butterfly resting on the first letter "E". The wording has an orange underline that features two orange dots on both ends and fading in the middle.
Goods and ServicesBeauty masks for Face; Cosmetic body scrubs for the Face; Creamy face powder; Face and body beauty creams; Face and body creams; Face creams; Face creams for cosmetic use; Face milk and lotions; Face oils; Face powder; Hair care creams; Hair care kits comprising non-medicated hair care preparations, namely, shampoo, gel, ointment, and conditioner; Hair care lotions; Hair care preparations consisting of organic coconut virgin oil and coconut virgin oil; Hair conditioners; Hair gel and hair mousse; Hair lotions; Hair nourishers; Hair oils; Hair rinses; Hair shampoo; Hair shampoos and conditioners; Hair sprays and hair gels; Lotions for face and body care; Non-foaming cosmetic preparations for Face; Non-medicated balms for use on Hair; Non-medicated hair serums; Non-medicated hair treatment preparations for cosmetic purposes; Non-medicated lotions for Face; Non-medicated serums for use on Hair
Indication of Colors claimedThe colors orange and gold are claimed as a feature of the mark.
Disclaimer with Predetermined Text"BEAUTY"

Classification Information


International Class003 - Bleaching preparations and other substances for laundry use; cleaning, polishing, scouring and abrasive preparations; soaps; perfumery, essential oils, cosmetics, hair lotions; dentifrices.
US Class Codes001, 004, 006, 050, 051, 052
Class Status Code6 - Active
Class Status DateMonday, March 14, 2022
Primary Code003
First Use Anywhere DateFriday, January 20, 2023
First Use In Commerce DateFriday, January 20, 2023

Trademark Owner History


Party NameELU BEAUTY, LLC
Party Type30 - Original Registrant
Legal Entity Type16 - Limited Liability Company
AddressAlexandria, VA 22315

Party NameELU BEAUTY, LLC
Party Type20 - Owner at Publication
Legal Entity Type16 - Limited Liability Company
AddressAlexandria, VA 22315

Party NameELU BEAUTY, LLC
Party Type10 - Original Applicant
Legal Entity Type16 - Limited Liability Company
AddressAlexandria, VA 22315

Trademark Events


Event DateEvent Description
Tuesday, October 31, 2023NOTICE OF REGISTRATION CONFIRMATION EMAILED
Tuesday, October 31, 2023REGISTERED-PRINCIPAL REGISTER
Tuesday, September 26, 2023NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED
Sunday, September 24, 2023ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
Friday, September 22, 2023STATEMENT OF USE PROCESSING COMPLETE
Sunday, September 17, 2023USE AMENDMENT FILED
Friday, September 22, 2023CASE ASSIGNED TO INTENT TO USE PARALEGAL
Sunday, September 17, 2023TEAS STATEMENT OF USE RECEIVED
Tuesday, March 28, 2023NOA E-MAILED - SOU REQUIRED FROM APPLICANT
Tuesday, January 31, 2023OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, January 31, 2023PUBLISHED FOR OPPOSITION
Wednesday, January 11, 2023NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Thursday, December 29, 2022APPROVED FOR PUB - PRINCIPAL REGISTER
Thursday, December 29, 2022EXAMINER'S AMENDMENT ENTERED
Thursday, December 29, 2022NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED
Thursday, December 29, 2022EXAMINERS AMENDMENT E-MAILED
Thursday, December 29, 2022EXAMINERS AMENDMENT -WRITTEN
Tuesday, December 20, 2022ASSIGNED TO EXAMINER
Tuesday, March 15, 2022NOTICE OF DESIGN SEARCH CODE E-MAILED
Monday, March 14, 2022NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Saturday, March 12, 2022NEW APPLICATION ENTERED