EL POLLO LOCO Trademark

Trademark Overview


On Wednesday, December 20, 2017, a trademark application was filed for EL POLLO LOCO with the United States Patent and Trademark Office. The USPTO has given the EL POLLO LOCO trademark a serial number of 87728767. The federal status of this trademark filing is SECTION 8 & 15 - ACCEPTED AND ACKNOWLEDGED as of Friday, February 14, 2025. This trademark is owned by El Pollo Loco, Inc.. The EL POLLO LOCO trademark is filed in the Advertising, Business and Retail Services and Restaurant & Hotel Services categories with the following description:

Restaurant services

Franchising, namely, offering business management assistance in the establishment and/or operation of restaurants and business consulting services relating to the establishment and/or operation of restaurants
el pollo loco

General Information


Serial Number87728767
Word MarkEL POLLO LOCO
Filing DateWednesday, December 20, 2017
Status702 - SECTION 8 & 15 - ACCEPTED AND ACKNOWLEDGED
Status DateFriday, February 14, 2025
Registration Number5716971
Registration DateTuesday, April 2, 2019
Mark Drawing5 - Drawing with word(s) / letter(s) / number(s) in Stylized form
Published for Opposition DateTuesday, May 22, 2018

Trademark Statements


Indication of Colors claimedThe color(s) red is/are claimed as a feature of the mark.
Description of MarkThe mark consists of stylized words "EL POLLO LOCO" in red.
NOT AVAILABLE"POLLO"
Translation of Words in MarkThe English translation of "EL POLLO LOCO" in the mark is "THE CRAZY CHICKEN".
Goods and ServicesRestaurant services
Goods and ServicesFranchising, namely, offering business management assistance in the establishment and/or operation of restaurants and business consulting services relating to the establishment and/or operation of restaurants

Classification Information


International Class035 - Advertising; business management; business administration; office functions.
US Class Codes100, 101, 102
Class Status Code6 - Active
Class Status DateMonday, January 8, 2018
Primary Code035
First Use Anywhere DateThursday, January 25, 2018
First Use In Commerce DateThursday, January 25, 2018

International Class043 - Services for providing food and drink; temporary accommodations.
US Class Codes100, 101
Class Status Code6 - Active
Class Status DateMonday, January 8, 2018
Primary Code043
First Use Anywhere DateThursday, January 25, 2018
First Use In Commerce DateThursday, January 25, 2018

Trademark Owner History


Party NameEl Pollo Loco, Inc.
Party Type30 - Original Registrant
Legal Entity Type03 - Corporation
AddressCOSTA MESA, CA 92626

Party NameEl Pollo Loco, Inc.
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressCosta Mesa, CA 92626

Party NameEl Pollo Loco, Inc.
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressCosta Mesa, CA 92626

Trademark Events


Event DateEvent Description
Saturday, December 23, 2017NEW APPLICATION ENTERED
Monday, January 8, 2018NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Friday, March 30, 2018ASSIGNED TO EXAMINER
Monday, April 9, 2018EXAMINERS AMENDMENT -WRITTEN
Monday, April 9, 2018EXAMINERS AMENDMENT E-MAILED
Monday, April 9, 2018NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED
Monday, April 9, 2018EXAMINER'S AMENDMENT ENTERED
Wednesday, April 11, 2018APPROVED FOR PUB - PRINCIPAL REGISTER
Wednesday, May 2, 2018NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Tuesday, May 22, 2018PUBLISHED FOR OPPOSITION
Tuesday, May 22, 2018OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Thursday, May 31, 2018TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Thursday, May 31, 2018ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Tuesday, July 17, 2018NOA E-MAILED - SOU REQUIRED FROM APPLICANT
Wednesday, August 22, 2018ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Thursday, January 17, 2019TEAS STATEMENT OF USE RECEIVED
Saturday, February 9, 2019CASE ASSIGNED TO INTENT TO USE PARALEGAL
Thursday, January 17, 2019USE AMENDMENT FILED
Saturday, February 9, 2019STATEMENT OF USE PROCESSING COMPLETE
Wednesday, February 27, 2019ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
Thursday, February 28, 2019NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED
Tuesday, April 2, 2019REGISTERED-PRINCIPAL REGISTER
Wednesday, September 28, 2022ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Tuesday, April 2, 2024COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED
Thursday, July 18, 2024NOTICE OF SUIT
Friday, August 30, 2024TEAS CHANGE OF OWNER ADDRESS RECEIVED
Friday, August 30, 2024APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Friday, August 30, 2024TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Friday, August 30, 2024ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Friday, August 30, 2024TEAS CHANGE OF CORRESPONDENCE RECEIVED
Tuesday, October 1, 2024TEAS SECTION 8 & 15 RECEIVED
Tuesday, February 11, 2025CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Friday, February 14, 2025REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.
Friday, February 14, 2025NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED
Wednesday, November 26, 2025TEAS CHANGE OF OWNER ADDRESS RECEIVED
Wednesday, November 26, 2025APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Wednesday, November 26, 2025TEAS CHANGE OF CORRESPONDENCE RECEIVED