| Serial Number | 98757464 |
| Word Mark | EL JEFE |
| Filing Date | Wednesday, September 18, 2024 |
| Status | 641 - NON-FINAL ACTION - MAILED |
| Status Date | Thursday, April 3, 2025 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | NOT AVAILABLE |
| Description of Mark | The mark consists of the words El Jefe in stylized serif font with proper grammatical capitalization for El and Jefe. The letter J is uniquely stylized by using a black dot of similar size to the font detached from the tail end of the capital letter J and free floating over the long stem of the J. Below the words is a three quarter face portrait lower neck up of a mustachioed man with tattooing on his face ears and neck. The portrait depicts a man wearing a jacket with a collared shirt and tie. His hair is neatly parted on the side of his head and the hair length is off the ear. The face is tattooed in abstract design both eyes are encircled with tattoos as is the nose ear and chin. Circular tattoo on the eye predominantly facing the front with lines on the chin extending to the side burns of the face. There is a stylized number 2 tattooed even with the predominant eye inbetween the ear and eye, even with the eye. |
| Indication of Colors claimed | Color is not claimed as a feature of the mark. |
| Goods and Services | Non-alcoholic carbonated beverages |
| Translation of Words in Mark | The English translation of El Jefe in the mark is the boss. |
| International Class | 032 - Beers; mineral and aerated waters and other nonalcoholic drinks; fruit drinks and fruit juices; syrups and other preparations for making beverages. |
| US Class Codes | 045, 046, 048 |
| Class Status Code | 6 - Active |
| Class Status Date | Wednesday, September 18, 2024 |
| Primary Code | 032 |
| First Use Anywhere Date | Wednesday, September 11, 2024 |
| First Use In Commerce Date | Wednesday, September 11, 2024 |
| Party Name | El Jefe Global LLC |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Las Vegas, NV 89103 |
| Event Date | Event Description |
| Wednesday, September 18, 2024 | NEW APPLICATION ENTERED |
| Sunday, March 30, 2025 | NOTICE OF DESIGN SEARCH CODE E-MAILED |
| Sunday, March 30, 2025 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Monday, March 31, 2025 | ASSIGNED TO EXAMINER |
| Thursday, April 3, 2025 | NON-FINAL ACTION E-MAILED |
| Thursday, April 3, 2025 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Thursday, April 3, 2025 | NON-FINAL ACTION WRITTEN |