| Serial Number | 86451481 |
| Word Mark | EL HEFE SUPER MACHO TAQUERIA |
| Filing Date | Tuesday, November 11, 2014 |
| Status | 800 - REGISTERED AND RENEWED |
| Status Date | Wednesday, October 30, 2024 |
| Registration Number | 4776199 |
| Registration Date | Tuesday, July 21, 2015 |
| Mark Drawing | 3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, May 5, 2015 |
| Description of Mark | The mark consists of the words "el hefe" with a stylized skull after "el" and before "hefe" in black and the words "super macho taqueria" in black in a yellow rectangle. |
| Goods and Services | apparel, namely, shirts, pants, shorts, sweatshirts, sweatpants, t-shirts, jackets, hats, underwear, and socks |
| Indication of Colors claimed | The color(s) black and yellow is/are claimed as a feature of the mark. |
| Translation of Words in Mark | The English translation of " EL HEFE" in the mark is "the boss". |
| NOT AVAILABLE | "TAQUERIA" |
| Goods and Services | Restaurant services, including sit-down service of food and take-out restaurant services; Restaurant services, namely, providing of food and beverages for consumption on and off the premises, bar services |
| International Class | 025 - Clothing, footwear, headgear. |
| US Class Codes | 022, 039 |
| Class Status Code | 6 - Active |
| Class Status Date | Wednesday, November 19, 2014 |
| Primary Code | 025 |
| First Use Anywhere Date | Monday, November 1, 2010 |
| First Use In Commerce Date | Monday, November 1, 2010 |
| International Class | 043 - Services for providing food and drink; temporary accommodations. |
| US Class Codes | 100, 101 |
| Class Status Code | 6 - Active |
| Class Status Date | Wednesday, November 19, 2014 |
| Primary Code | 043 |
| First Use Anywhere Date | Monday, November 1, 2010 |
| First Use In Commerce Date | Monday, November 1, 2010 |
| Party Name | Rooke, LLC |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Scottsdale, AZ 85251 |
| Party Name | Rooke, LLC |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Scottsdale, AZ 85251 |
| Party Name | Rooke, LLC |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Scottsdale, AZ 85251 |
| Event Date | Event Description |
| Friday, November 14, 2014 | NEW APPLICATION ENTERED |
| Wednesday, November 19, 2014 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Thursday, November 20, 2014 | NOTICE OF DESIGN SEARCH CODE E-MAILED |
| Monday, March 2, 2015 | ASSIGNED TO EXAMINER |
| Monday, March 9, 2015 | EXAMINERS AMENDMENT -WRITTEN |
| Monday, March 9, 2015 | EXAMINERS AMENDMENT E-MAILED |
| Monday, March 9, 2015 | NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED |
| Monday, March 9, 2015 | EXAMINER'S AMENDMENT ENTERED |
| Tuesday, March 10, 2015 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Monday, March 30, 2015 | ASSIGNED TO LIE |
| Monday, March 30, 2015 | LAW OFFICE PUBLICATION REVIEW COMPLETED |
| Wednesday, April 15, 2015 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, May 5, 2015 | PUBLISHED FOR OPPOSITION |
| Tuesday, May 5, 2015 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, July 21, 2015 | REGISTERED-PRINCIPAL REGISTER |
| Tuesday, July 21, 2020 | COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED |
| Wednesday, July 22, 2020 | TEAS SECTION 8 & 15 RECEIVED |
| Wednesday, September 23, 2020 | CASE ASSIGNED TO POST REGISTRATION PARALEGAL |
| Wednesday, September 23, 2020 | REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK. |
| Thursday, September 24, 2020 | NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED |
| Sunday, July 21, 2024 | COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED |
| Friday, August 2, 2024 | TEAS SECTION 8 & 9 RECEIVED |
| Wednesday, October 30, 2024 | CASE ASSIGNED TO POST REGISTRATION PARALEGAL |
| Wednesday, October 30, 2024 | REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS) |
| Wednesday, October 30, 2024 | REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED |
| Wednesday, October 30, 2024 | NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED |