| Serial Number | 87720103 |
| Word Mark | EFINANCE HOME LOANS DIVERSITY, LIFESTYLE, SECURITY - MAKE IT HAPPEN |
| Filing Date | Wednesday, December 13, 2017 |
| Status | 710 - CANCELLED - SECTION 8 |
| Status Date | Friday, March 21, 2025 |
| Registration Number | 5559736 |
| Registration Date | Tuesday, September 11, 2018 |
| Mark Drawing | 3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, June 26, 2018 |
| Description of Mark | The mark consists of a skyscraper protruding from an incomplete ellipse, followed by the wording "EFINANCE" in a stylized font above a horizontal line; beneath the line is the wording "HOME LOANS" above the wording "DIVERSITY, LIFESTYLE, SECURITY - MAKE IT HAPPEN", all in a stylized font. |
| Goods and Services | Financial services, namely, financial risk assessment services and financial investment brokering; arranging of insurance, namely, arranging of mortgage insurance; investment brokerage; consultancy services relating to finance; financial investment brokerage; insurance brokerage; insurance services, namely, mortgage insurance services in the nature of issuing and administering mortgage insurance; management of real estate; mortgage brokerage services; personal finance services, namely, mortgage brokering; provision of finance, namely, mortgage lending; provision of loans; provision of information relating to real estate; real estate advisory services; real estate agency services; real estate brokerage |
| Indication of Colors claimed | Color is not claimed as a feature of the mark. |
| NOT AVAILABLE | "EFINANCE HOME LOANS" |
| International Class | 036 - Insurance; financial affairs; monetary affairs; real estate affairs. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 2 - Sec. 8 - Entire Registration |
| Class Status Date | Friday, March 21, 2025 |
| Primary Code | 036 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| Party Name | eFinance Home Loans Pty Ltd |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 99 - Other |
| Address | New South Wales Sydney 2010 AU |
| Party Name | eFinance Home Loans Pty Ltd |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 99 - Other |
| Address | New South Wales Sydney 2010 AU |
| Party Name | eFinance Home Loans Pty Ltd |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 99 - Other |
| Address | New South Wales Sydney 2010 AU |
| Event Date | Event Description |
| Saturday, December 16, 2017 | NEW APPLICATION ENTERED |
| Wednesday, December 27, 2017 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Thursday, December 28, 2017 | NOTICE OF DESIGN SEARCH CODE E-MAILED |
| Friday, March 23, 2018 | ASSIGNED TO EXAMINER |
| Monday, March 26, 2018 | NON-FINAL ACTION E-MAILED |
| Monday, March 26, 2018 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Monday, March 26, 2018 | NON-FINAL ACTION WRITTEN |
| Thursday, April 5, 2018 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Thursday, April 5, 2018 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Monday, April 16, 2018 | ASSIGNED TO LIE |
| Tuesday, April 17, 2018 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Tuesday, April 17, 2018 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Thursday, April 26, 2018 | FINAL REFUSAL WRITTEN |
| Thursday, April 26, 2018 | FINAL REFUSAL E-MAILED |
| Thursday, April 26, 2018 | NOTIFICATION OF FINAL REFUSAL EMAILED |
| Monday, April 30, 2018 | TEAS REQUEST FOR RECONSIDERATION RECEIVED |
| Thursday, May 3, 2018 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Thursday, May 3, 2018 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Monday, May 14, 2018 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Friday, May 18, 2018 | ON HOLD - ELECTRONIC RECORD REVIEW REQUIRED |
| Thursday, May 24, 2018 | ELECTRONIC RECORD REVIEW COMPLETE |
| Wednesday, June 6, 2018 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, June 26, 2018 | PUBLISHED FOR OPPOSITION |
| Tuesday, June 26, 2018 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, September 11, 2018 | REGISTERED-PRINCIPAL REGISTER |
| Monday, September 11, 2023 | COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED |
| Friday, March 21, 2025 | CANCELLED SEC. 8 (6-YR) |