| Serial Number | 88556482 |
| Word Mark | EFFORTLESS FOOT TRAFFIC |
| Filing Date | Wednesday, July 31, 2019 |
| Status | 700 - REGISTERED |
| Status Date | Tuesday, February 25, 2020 |
| Registration Number | 5996005 |
| Registration Date | Tuesday, February 25, 2020 |
| Mark Drawing | 4000 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | Tuesday, December 10, 2019 |
| Disclaimer with Predetermined Text | "FOOT TRAFFIC" |
| Goods and Services | Software as a service (SAAS) services featuring software for customized marketing, promotions, and customer retention |
| International Class | 042 - Scientific and technological services and research and design relating thereto; industrial analysis and research services; design and development of computer hardware and software. |
| US Class Codes | 100, 101 |
| Class Status Code | 6 - Active |
| Class Status Date | Friday, August 16, 2019 |
| Primary Code | 042 |
| First Use Anywhere Date | Monday, April 2, 2018 |
| First Use In Commerce Date | Thursday, March 14, 2019 |
| Party Name | Hownd, Inc. |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 03 - Corporation |
| Address | Tempe, AZ 85283 |
| Party Name | Hownd, Inc. |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | Tempe, AZ 85283 |
| Party Name | Hownd, Inc. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Tempe, AZ 85283 |
| Event Date | Event Description |
| Tuesday, February 25, 2020 | REGISTERED-PRINCIPAL REGISTER |
| Tuesday, December 10, 2019 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, December 10, 2019 | PUBLISHED FOR OPPOSITION |
| Wednesday, November 20, 2019 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Wednesday, November 6, 2019 | ASSIGNED TO LIE |
| Thursday, October 31, 2019 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Thursday, October 31, 2019 | EXAMINER'S AMENDMENT ENTERED |
| Thursday, October 31, 2019 | NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED |
| Thursday, October 31, 2019 | EXAMINERS AMENDMENT E-MAILED |
| Thursday, October 31, 2019 | EXAMINERS AMENDMENT -WRITTEN |
| Friday, October 25, 2019 | ASSIGNED TO EXAMINER |
| Friday, August 16, 2019 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED IN TRAM |
| Saturday, August 3, 2019 | NEW APPLICATION ENTERED IN TRAM |