EF Trademark

Trademark Overview


On Wednesday, February 13, 2019, a trademark application was filed for EF with the United States Patent and Trademark Office. The USPTO has given the EF trademark a serial number of 88299335. The federal status of this trademark filing is REGISTERED as of Tuesday, February 18, 2020. This trademark is owned by Edelman Financial Engines, LLC. The EF trademark is filed in the Computer & Software Products & Electrical & Scientific Products, Paper & Printed Material Products, Insurance & Financial Services, Education & Entertainment Services, and Computer & Software Services & Scientific Services categories with the following description:

Entertainment services in the nature of an ongoing program in the field of mutual funds, personal finance, and financial planning and advice, broadcast over radio, television, and the Internet; educational services, namely, conducting online classes, seminars, conferences, and workshops in the field of business, finance, investment, money management, and financial planning; online electronic newsletters delivered by email in the field of personal finance and financial planning; providing online non-downloadable newsletters in the field of business, finance, investment, and money management

Downloadable newsletters in the field of business, finance, investment, and money management

Printed materials, namely, newsletters, periodic reports, brochures, and customized investor reports regarding financial planning and education, business, finance, investment, money management, investment analysis, portfolio allocation and recommendations for selecting specific financial instruments; notepads; pens

Financial consultancy services in the nature of financial advice, analysis, education, and guidance; investment advisory services; investment management, planning, and advice services; financial analysis and research services; investment management services featuring the management of an account holder's mutual fund investments to provide a periodic payment at a predetermined level to the account holder; providing information via a global computer network in the field of finance, business, money management, financial planning, and financial investments; financial services, namely, financial and retirement planning and guidance, financial investment analysis, portfolio allocation in the nature of financial portfolio analysis, financial research, and providing recommendations for selecting specific financial instruments in the nature of financial consultation; financial services offered via a global computer network, namely, financial planning, financial investment analysis, portfolio al...

Interactive computer on-line services offered via a global computer network in the nature of an interactive website featuring technology that allows users to schedule a call with a financial advisor, upload and download documents, and manage investments in the fields of financial and retirement planning, investment analysis, portfolio allocation and recommendations for selecting specific financial instruments
ef

General Information


Serial Number88299335
Word MarkEF
Filing DateWednesday, February 13, 2019
Status700 - REGISTERED
Status DateTuesday, February 18, 2020
Registration Number5992452
Registration DateTuesday, February 18, 2020
Mark Drawing3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s)
Published for Opposition DateTuesday, June 11, 2019

Trademark Statements


Goods and ServicesEntertainment services in the nature of an ongoing program in the field of mutual funds, personal finance, and financial planning and advice, broadcast over radio, television, and the Internet; educational services, namely, conducting online classes, seminars, conferences, and workshops in the field of business, finance, investment, money management, and financial planning; online electronic newsletters delivered by email in the field of personal finance and financial planning; providing online non-downloadable newsletters in the field of business, finance, investment, and money management
Description of MarkThe mark consists of truncated lines representing the letters "E" and "F".
Goods and ServicesDownloadable newsletters in the field of business, finance, investment, and money management
Goods and ServicesPrinted materials, namely, newsletters, periodic reports, brochures, and customized investor reports regarding financial planning and education, business, finance, investment, money management, investment analysis, portfolio allocation and recommendations for selecting specific financial instruments; notepads; pens
Pseudo MarkEDELMAN FINANCIAL
Goods and ServicesFinancial consultancy services in the nature of financial advice, analysis, education, and guidance; investment advisory services; investment management, planning, and advice services; financial analysis and research services; investment management services featuring the management of an account holder's mutual fund investments to provide a periodic payment at a predetermined level to the account holder; providing information via a global computer network in the field of finance, business, money management, financial planning, and financial investments; financial services, namely, financial and retirement planning and guidance, financial investment analysis, portfolio allocation in the nature of financial portfolio analysis, financial research, and providing recommendations for selecting specific financial instruments in the nature of financial consultation; financial services offered via a global computer network, namely, financial planning, financial investment analysis, portfolio allocation in the nature of financial portfolio analysis, financial research, and providing recommendations for selecting specific financial instruments in the nature of financial consultation; financial planning services; financial investment for others in the fields of securities, mutual funds; financial retirement trust management services; asset administration; financial and investment services, namely, asset acquisition, asset utilization, and asset allocation services for others; fiduciary services
Indication of Colors claimedColor is not claimed as a feature of the mark.
Goods and ServicesInteractive computer on-line services offered via a global computer network in the nature of an interactive website featuring technology that allows users to schedule a call with a financial advisor, upload and download documents, and manage investments in the fields of financial and retirement planning, investment analysis, portfolio allocation and recommendations for selecting specific financial instruments

Classification Information


International Class009 - Scientific, nautical, surveying, photographic, cinematographic, optical, weighing, measuring, signalling, checking (supervision), life-saving and teaching apparatus and instruments; apparatus and instruments for conducting, switching, transforming, accumulating, regulating or controlling electricity; apparatus for recording, transmission or reproduction of sound or images; magnetic data carriers, recording discs; automatic vending machines and mechanisms for coin operated apparatus; cash registers, calculating machines, data processing equipment and computers; fire extinguishing apparatus.
US Class Codes021, 023, 026, 036, 038
Class Status Code6 - Active
Class Status DateWednesday, March 6, 2019
Primary Code009
First Use Anywhere DateWednesday, October 16, 2019
First Use In Commerce DateWednesday, October 16, 2019

International Class016 - Paper, cardboard and goods made from these materials, not included in other classes; printed matter; bookbinding material; photographs; stationery; adhesives for stationery or household purposes; artists' materials; paint brushes; typewriters and office requisites (except furniture); instructional and teaching material (except apparatus); plastic materials for packaging (not included in other classes); printers' type; printing blocks.
US Class Codes002, 005, 022, 023, 029, 037, 038, 050
Class Status Code6 - Active
Class Status DateWednesday, March 6, 2019
Primary Code016
First Use Anywhere DateMonday, October 14, 2019
First Use In Commerce DateMonday, October 14, 2019

International Class036 - Insurance; financial affairs; monetary affairs; real estate affairs.
US Class Codes100, 101, 102
Class Status Code6 - Active
Class Status DateWednesday, March 6, 2019
Primary Code036
First Use Anywhere DateMonday, October 14, 2019
First Use In Commerce DateMonday, October 14, 2019

International Class041 - Education; providing of training; entertainment; sporting and cultural activities.
US Class Codes100, 101, 107
Class Status Code6 - Active
Class Status DateWednesday, March 6, 2019
Primary Code041
First Use Anywhere DateMonday, October 14, 2019
First Use In Commerce DateMonday, October 14, 2019

International Class042 - Scientific and technological services and research and design relating thereto; industrial analysis and research services; design and development of computer hardware and software.
US Class Codes100, 101
Class Status Code6 - Active
Class Status DateWednesday, March 6, 2019
Primary Code042
First Use Anywhere DateMonday, October 14, 2019
First Use In Commerce DateMonday, October 14, 2019

Trademark Owner History


Party NameEdelman Financial Engines, LLC
Party Type30 - Original Registrant
Legal Entity Type16 - Limited Liability Company
AddressSunnyvale, CA 94089

Party NameEdelman Financial Engines, LLC
Party Type20 - Owner at Publication
Legal Entity Type16 - Limited Liability Company
AddressSunnyvale, CA 94089

Party NameEdelman Financial Engines, LLC
Party Type10 - Original Applicant
Legal Entity Type16 - Limited Liability Company
AddressSunnyvale, CA 94089

Trademark Events


Event DateEvent Description
Saturday, February 16, 2019NEW APPLICATION ENTERED
Thursday, April 25, 2019ASSIGNED TO EXAMINER
Thursday, May 2, 2019NOTICE OF DESIGN SEARCH CODE E-MAILED
Wednesday, March 6, 2019NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Wednesday, May 1, 2019APPROVED FOR PUB - PRINCIPAL REGISTER
Wednesday, May 22, 2019NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Tuesday, June 11, 2019PUBLISHED FOR OPPOSITION
Tuesday, June 11, 2019OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, August 6, 2019NOA E-MAILED - SOU REQUIRED FROM APPLICANT
Friday, December 13, 2019TEAS STATEMENT OF USE RECEIVED
Friday, December 13, 2019USE AMENDMENT FILED
Thursday, December 26, 2019STATEMENT OF USE PROCESSING COMPLETE
Monday, January 13, 2020ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
Tuesday, February 18, 2020REGISTERED-PRINCIPAL REGISTER
Tuesday, February 18, 2025COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED
Tuesday, January 14, 2020NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED
Thursday, December 26, 2019CASE ASSIGNED TO INTENT TO USE PARALEGAL