| Serial Number | 98509027 |
| Word Mark | EE EFFORTLESS ESPRESSO |
| Filing Date | Friday, April 19, 2024 |
| Status | 688 - NOTICE OF ALLOWANCE - ISSUED |
| Status Date | Tuesday, March 25, 2025 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, January 28, 2025 |
| Goods and Services | Coffee beans; Prepared coffee; Liquid coffee concentrate; Liquid coffee concentrate consisting of coffee, natural sweetener, and flavoring for beverages other than essential oils; Coffee-based beverages; Espresso; Espresso-based beverages; Tea; Sugar; Sugar substitutes for culinary purposes; Syrups for flavoring food and beverages; Flavoring for beverages, other than essential oils |
| Description of Mark | The mark consists of two concentric ovals with the stylized letters "EE" in the center. The border of the inner oval is partially comprised of the stylized wording "EFFORTLESS ESPRESSO". |
| Indication of Colors claimed | Color is not claimed as a feature of the mark. |
| Goods and Services | Online retail store services featuring coffee beans, liquid coffee concentrate, coffee-based beverages, espresso, espresso-based beverages, and liquid coffee concentrate comprising coffee, flavoring for beverages other than essential oils, and natural sweetener |
| NOT AVAILABLE | "ESPRESSO" |
| International Class | 030 - Coffee, tea, cocoa, sugar, rice, tapioca, sago, artificial coffee; flour and preparations made from cereals, bread, pastry and confectionery, ices; honey, treacle; yeast, baking powder; salt, mustard; vinegar, sauces (condiments); spices; ice. |
| US Class Codes | 046 |
| Class Status Code | 6 - Active |
| Class Status Date | Friday, April 19, 2024 |
| Primary Code | 030 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Friday, April 19, 2024 |
| Primary Code | 035 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| Party Name | Westrock Beverage Solutions, LLC |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | North Little Rock, AR 72113 |
| Party Name | Westrock Beverage Solutions, LLC |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | North Little Rock, AR 72113 |
| Event Date | Event Description |
| Friday, April 19, 2024 | NEW APPLICATION ENTERED |
| Thursday, September 5, 2024 | ASSIGNED TO EXAMINER |
| Friday, September 6, 2024 | NON-FINAL ACTION E-MAILED |
| Tuesday, September 10, 2024 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Friday, September 6, 2024 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Friday, September 6, 2024 | NON-FINAL ACTION WRITTEN |
| Friday, December 6, 2024 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Friday, December 6, 2024 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Friday, December 6, 2024 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Tuesday, December 31, 2024 | EXAMINERS AMENDMENT -WRITTEN |
| Tuesday, December 31, 2024 | NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED |
| Thursday, January 2, 2025 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, January 22, 2025 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, January 28, 2025 | PUBLISHED FOR OPPOSITION |
| Tuesday, January 28, 2025 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, March 25, 2025 | NOA E-MAILED - SOU REQUIRED FROM APPLICANT |
| Tuesday, December 31, 2024 | EXAMINER'S AMENDMENT ENTERED |
| Tuesday, December 31, 2024 | EXAMINERS AMENDMENT E-MAILED |