| Serial Number | 87473704 |
| Word Mark | EAT. PRAY. SURF |
| Filing Date | Friday, June 2, 2017 |
| Status | 710 - CANCELLED - SECTION 8 |
| Status Date | Friday, May 2, 2025 |
| Registration Number | 5587294 |
| Registration Date | Tuesday, October 16, 2018 |
| Mark Drawing | 3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, May 8, 2018 |
| Description of Mark | The mark consists of the following: a black square and centered top to bottom, left to right, is the stylized wording "EAT." in beige, followed on the right side by the stylized wording "PRAY." in beige, followed on the right side by the stylized wording "SURF" in beige. Centered above the word "EAT." is a drawing of a pineapple in beige with a triangle surrounded on each side with what looks like half a square on its sides that make up the curved bottom, topped with three more almost square shapes positioned on its end so it appears to be pointing upward centered on the first three shapes and slightly wider, topped with three more almost square shapes positioned on its end so it appears to be pointing upward centered thereon and not as wide. In the space at the top and in between the two points on the left and right sides is the crown of the pineapple with five prong points upwards. Over the word "PRAY." is a beige round sun symbol with nineteen evenly-spaced beige rays which point outward around the entire symbol. On the inside of the symbol is a swirl of a black line that begins at a point at the bottom center of the symbol and gradually thickens as it travels upwards on the left side and swirls around towards the right side and curls back towards the left side without touching itself and curls around towards the right side and ends in a point as it begins to curl upwards. Centered above the word "SURF" is a beige circle with a wave breaking to the left that is a black line which begins to cut into the beige circle at about the middle of the left side and travels towards the right side, then curves upward about two-thirds of the way to the right, increasing in thickness, and begins to curve back towards the left about one-fourth from the top, and downward towards the left to a point slightly past the center point left to right of the circle. From the point a thick black line emerges and curves slightly downward to the right until it is out of the circle. Below the first black line that enters the circle on the left side is a slash of a beige line that points towards the left, slightly underneath that beige slash is a thick black line that enters the beige circle on the left and travels slightly upward towards the right, decreasing in thickness, and stops near where the thicker black line above it begins to curve up, and ends in a point. |
| Goods and Services | Athletic apparel, namely, shirts, pants, jackets, footwear, hats and caps, athletic uniforms; Baseball caps and hats; Beach cover-ups; Board shorts; Boxer briefs; Boxer shorts; Camisoles; Children's and infant's apparel, namely, jumpers, overall sleepwear, pajamas, rompers and one-piece garments; Crop tops; Dresses; Halter tops; Hooded pullovers; Hooded sweatshirts; Hooded sweatshirts for adults and children; Hoodies; Loungewear; Muscle tops; Open-necked shirts; Pajama bottoms; Pajamas; Polo knit tops; Shirts; Shirts and short-sleeved shirts; Shirts for infants, babies, toddlers and children; Shirts for adults and children; Sweat shorts; Tank-tops; Tank tops; Athletic shirts; Athletic uniforms; Baby doll pyjamas; Button down shirts; Button-front aloha shirts; Camp shirts; Collared shirts; Dress shirts; Golf shirts; Graphic T-shirts; Henley shirts; Hooded sweat shirts; Knit shirts; Long-sleeved shirts; Night shirts; Pique shirts; Polo shirts; Shell jackets; Short-sleeve shirts; Short-sleeved shirts; Short-sleeved or long-sleeved t-shirts; Skirts and dresses; Sleep shirts; Sport shirts; Sports jackets; Sports shirts; Sports shirts with short sleeves; Sweat shirts; T-shirts; T-shirts for adults and children; Wind shirts |
| Indication of Colors claimed | The color(s) black and beige is/are claimed as a feature of the mark. |
| NOT AVAILABLE | "SURF" |
| International Class | 025 - Clothing, footwear, headgear. |
| US Class Codes | 022, 039 |
| Class Status Code | 2 - Sec. 8 - Entire Registration |
| Class Status Date | Friday, May 2, 2025 |
| Primary Code | 025 |
| First Use Anywhere Date | Thursday, March 1, 2018 |
| First Use In Commerce Date | Thursday, March 1, 2018 |
| Party Name | EAT PRAY MAUI, LLC |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | KAHULUI, HI 96732 |
| Party Name | EAT PRAY MAUI, LLC |
| Party Type | 22 - New Owner After Publication |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | KAHULUI, HI 96732 |
| Party Name | Eat Pray Maui, LLC |
| Party Type | 21 - New Owner After Publication |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Kahului, HI 96732 |
| Party Name | Aloha I Love You LLC |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Kahului, HI 96732 |
| Party Name | Aloha I Love You LLC |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Kahului, HI 96732 |
| Event Date | Event Description |
| Tuesday, June 6, 2017 | NEW APPLICATION ENTERED |
| Friday, June 9, 2017 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Saturday, June 10, 2017 | NOTICE OF DESIGN SEARCH CODE E-MAILED |
| Thursday, August 31, 2017 | ASSIGNED TO EXAMINER |
| Friday, September 1, 2017 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Friday, September 1, 2017 | NON-FINAL ACTION E-MAILED |
| Friday, September 1, 2017 | NON-FINAL ACTION WRITTEN |
| Wednesday, September 13, 2017 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Wednesday, September 13, 2017 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Friday, September 15, 2017 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Monday, March 12, 2018 | TEAS RESPONSE TO SUSPENSION INQUIRY RECEIVED |
| Wednesday, September 27, 2017 | SUSPENSION LETTER WRITTEN |
| Wednesday, September 27, 2017 | LETTER OF SUSPENSION E-MAILED |
| Wednesday, September 27, 2017 | NOTIFICATION OF LETTER OF SUSPENSION E-MAILED |
| Tuesday, July 17, 2018 | USE AMENDMENT FILED |
| Monday, March 26, 2018 | ASSIGNED TO LIE |
| Tuesday, March 27, 2018 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Tuesday, March 27, 2018 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Monday, April 2, 2018 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, April 18, 2018 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, May 8, 2018 | PUBLISHED FOR OPPOSITION |
| Tuesday, May 8, 2018 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, July 3, 2018 | NOA E-MAILED - SOU REQUIRED FROM APPLICANT |
| Tuesday, July 17, 2018 | TEAS STATEMENT OF USE RECEIVED |
| Tuesday, August 14, 2018 | CASE ASSIGNED TO INTENT TO USE PARALEGAL |
| Wednesday, September 12, 2018 | NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED |
| Tuesday, October 16, 2018 | REGISTERED-PRINCIPAL REGISTER |
| Monday, October 16, 2023 | COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED |
| Friday, May 2, 2025 | CANCELLED SEC. 8 (6-YR) |
| Tuesday, September 11, 2018 | ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED |
| Tuesday, September 4, 2018 | STATEMENT OF USE PROCESSING COMPLETE |
| Wednesday, September 5, 2018 | AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP |