| Serial Number | 97601323 |
| Word Mark | E ELIXIR BY COCÓ MARCH |
| Filing Date | Wednesday, September 21, 2022 |
| Status | 700 - REGISTERED |
| Status Date | Tuesday, August 20, 2024 |
| Registration Number | 7477697 |
| Registration Date | Tuesday, August 20, 2024 |
| Mark Drawing | 3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, June 4, 2024 |
| Description of Mark | The mark consists of woman's facial silhouette in gold on the left of the letter "E", the "E" is in the colors of gold and yellow above the term "ELIXIR" in black. Black diamonds on each side of the word "ELIXIR" with yellow, gold, black, and light yellow brush strokes through the word "ELIXIR". The words "BY COCÓ MARCH" appears underneath the word "ELIXIR" in black lettering. The color white represents background and is not claimed as a feature of the mark. |
| Indication of Colors claimed | The color(s) black, gold, and yellow is/are claimed as a feature of the mark. |
| Goods and Services | Non-medicated preparations all for the care of skin, hair and scalp |
| International Class | 003 - Bleaching preparations and other substances for laundry use; cleaning, polishing, scouring and abrasive preparations; soaps; perfumery, essential oils, cosmetics, hair lotions; dentifrices. |
| US Class Codes | 001, 004, 006, 050, 051, 052 |
| Class Status Code | 6 - Active |
| Class Status Date | Wednesday, November 8, 2023 |
| Primary Code | 003 |
| First Use Anywhere Date | Sunday, May 8, 2022 |
| First Use In Commerce Date | Sunday, May 8, 2022 |
| Party Name | NOT AVAILABLE |
| Party Type | 31 - New Owner After Registration |
| Legal Entity Type | 01 - Individual |
| Address | DORADO, PR 00646 |
| Party Name | NewCo LLC |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Ham Lake, MN 55304 |
| Party Name | NewCo LLC |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Ham Lake, MN 55304 |
| Party Name | NewCo LLC |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Ham Lake, MN 55304 |
| Event Date | Event Description |
| Saturday, September 24, 2022 | NEW APPLICATION ENTERED |
| Wednesday, November 8, 2023 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Wednesday, November 8, 2023 | ASSIGNED TO EXAMINER |
| Thursday, November 9, 2023 | NOTICE OF DESIGN SEARCH CODE E-MAILED |
| Wednesday, November 15, 2023 | NON-FINAL ACTION WRITTEN |
| Wednesday, November 15, 2023 | NON-FINAL ACTION E-MAILED |
| Wednesday, November 15, 2023 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Tuesday, December 5, 2023 | REMOVED FROM TEAS PLUS |
| Tuesday, December 5, 2023 | NON-FINAL ACTION WRITTEN |
| Tuesday, December 5, 2023 | NON-FINAL ACTION E-MAILED |
| Tuesday, December 5, 2023 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Thursday, December 7, 2023 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Friday, April 26, 2024 | ASSIGNED TO LIE |
| Saturday, April 27, 2024 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Saturday, April 27, 2024 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Tuesday, April 30, 2024 | EXAMINERS AMENDMENT -WRITTEN |
| Tuesday, April 30, 2024 | EXAMINERS AMENDMENT E-MAILED |
| Tuesday, April 30, 2024 | NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED |
| Tuesday, April 30, 2024 | EXAMINER'S AMENDMENT ENTERED |
| Tuesday, April 30, 2024 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, May 15, 2024 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, June 4, 2024 | PUBLISHED FOR OPPOSITION |
| Tuesday, June 4, 2024 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, August 20, 2024 | REGISTERED-PRINCIPAL REGISTER |
| Tuesday, August 20, 2024 | NOTICE OF REGISTRATION CONFIRMATION EMAILED |
| Wednesday, October 8, 2025 | AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP |
| Friday, January 2, 2026 | TEAS CHANGE OF OWNER ADDRESS RECEIVED |
| Friday, January 2, 2026 | APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED |
| Friday, January 2, 2026 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |