DV ATTENTION LAB Trademark
Trademark Overview
On Thursday, October 20, 2022, a trademark application was filed for DV ATTENTION LAB with the United States Patent and Trademark Office. The USPTO has given the DV ATTENTION LAB trademark a serial number of 97639976. The federal status of this trademark filing is REGISTERED as of Tuesday, October 24, 2023. This trademark is owned by DoubleVerify, Inc.. The DV ATTENTION LAB trademark is filed in the Advertising, Business and Retail Services category with the following description:
Advertising and marketing services, namely, evaluating and measuring the quality and performance of different advertising media; Business consulting and information services, namely, the measurement and reporting of the delivery and performance of digital advertising and digital media; Analysis of advertising response; Digital advertising services; Advertising and marketing services in the field of optimizing ad campaign performance
General Information
| Serial Number | 97639976 |
| Word Mark | DV ATTENTION LAB |
| Filing Date | Thursday, October 20, 2022 |
| Status | 700 - REGISTERED |
| Status Date | Tuesday, October 24, 2023 |
| Registration Number | 7201899 |
| Registration Date | Tuesday, October 24, 2023 |
| Mark Drawing | 4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | Tuesday, August 8, 2023 |
Trademark Statements
| Pseudo Mark | DOUBLE VERIFY ATTENTION LAB |
| Goods and Services | Advertising and marketing services, namely, evaluating and measuring the quality and performance of different advertising media; Business consulting and information services, namely, the measurement and reporting of the delivery and performance of digital advertising and digital media; Analysis of advertising response; Digital advertising services; Advertising and marketing services in the field of optimizing ad campaign performance |
| NOT AVAILABLE | "LAB" |
Classification Information
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Friday, June 2, 2023 |
| Primary Code | 035 |
| First Use Anywhere Date | Wednesday, October 5, 2022 |
| First Use In Commerce Date | Wednesday, October 5, 2022 |
Trademark Owner History
| Party Name | DoubleVerify, Inc. |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 03 - Corporation |
| Address | New York, NY 10013 |
| Party Name | DoubleVerify, Inc. |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | New York, NY 10013 |
| Party Name | DoubleVerify, Inc. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | New York, NY 10013 |
Trademark Events
| Event Date | Event Description |
| Monday, October 24, 2022 | NEW APPLICATION ENTERED |
| Friday, November 4, 2022 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Wednesday, May 3, 2023 | ASSIGNED TO EXAMINER |
| Wednesday, May 10, 2023 | NON-FINAL ACTION WRITTEN |
| Wednesday, May 10, 2023 | NON-FINAL ACTION E-MAILED |
| Wednesday, May 10, 2023 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Thursday, June 1, 2023 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Thursday, June 1, 2023 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Thursday, June 1, 2023 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Sunday, July 2, 2023 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, July 19, 2023 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, August 8, 2023 | PUBLISHED FOR OPPOSITION |
| Tuesday, August 8, 2023 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, October 24, 2023 | NOTICE OF REGISTRATION CONFIRMATION EMAILED |
| Tuesday, October 24, 2023 | REGISTERED-PRINCIPAL REGISTER |
| Monday, November 6, 2023 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Monday, November 6, 2023 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |
| Monday, November 6, 2023 | APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED |
| Monday, November 6, 2023 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
| Monday, November 6, 2023 | TEAS WITHDRAWAL OF ATTORNEY RECEIVED-FIRM RETAINS |
| Monday, November 6, 2023 | TEAS CHANGE OF OWNER ADDRESS RECEIVED |
