DURACELL Trademark

Trademark Overview


On Monday, May 16, 1966, a trademark application was filed for DURACELL with the United States Patent and Trademark Office. The USPTO has given the DURACELL trademark a serial number of 72245654. The federal status of this trademark filing is REGISTERED AND RENEWED as of Thursday, May 11, 2017. This trademark is owned by P. R. MALLORY & CO. INC.. The DURACELL trademark is filed in the Machinery Products, Computer & Software Products & Electrical & Scientific Products, Environmental Control Instrument Products, Vehicles & Locomotive Products, Musical Instrument Products, Chemical Products, and Medical Instrument Products categories with the following description:

PRIMARY AND RECHARGEABLE CELLS OF SMALL SIZE ADAPTED FOR USE IN COMMUNICATIONS, HEARING AIDS, PHOTOGRAPHY, [ AND AS A VOLTAGE REFERENCE INSTRUMENT, ] AND THE LIKE, INCLUDING THOSE REFERRED TO AS MERCURY, MANGANESE, AND SILVER OXIDE CELLS, BUT NOT RESTRICTED TO THE SAME

[ VOLTAGE AND CURRENT STANDARDS AND REFERENCE DEVICES AND METERS ]

General Information


Serial Number72245654
Word MarkDURACELL
Filing DateMonday, May 16, 1966
Status800 - REGISTERED AND RENEWED
Status DateThursday, May 11, 2017
Registration Number0838685
Registration DateTuesday, November 14, 1967
Mark Drawing1000 - Typeset: Word(s) / letter(s) / number(s)
Published for Opposition DateTuesday, August 29, 1967

Trademark Statements


Goods and ServicesPRIMARY AND RECHARGEABLE CELLS OF SMALL SIZE ADAPTED FOR USE IN COMMUNICATIONS, HEARING AIDS, PHOTOGRAPHY, [ AND AS A VOLTAGE REFERENCE INSTRUMENT, ] AND THE LIKE, INCLUDING THOSE REFERRED TO AS MERCURY, MANGANESE, AND SILVER OXIDE CELLS, BUT NOT RESTRICTED TO THE SAME
Goods and Services[ VOLTAGE AND CURRENT STANDARDS AND REFERENCE DEVICES AND METERS ]

Classification Information


International Class007 - Machines and machine tools; motors and engines (except for land vehicles); machine coupling and transmission components (except for land vehicles); agricultural implements other than hand-operated; incubators for eggs.

009 - Scientific, nautical, surveying, photographic, cinematographic, optical, weighing, measuring, signalling, checking (supervision), life-saving and teaching apparatus and instruments; apparatus and instruments for conducting, switching, transforming, accumulating, regulating or controlling electricity; apparatus for recording, transmission or reproduction of sound or images; magnetic data carriers, recording discs; automatic vending machines and mechanisms for coin operated apparatus; cash registers, calculating machines, data processing equipment and computers; fire extinguishing apparatus.

011 - Apparatus for lighting, heating, steam generating, cooking, refrigerating, drying, ventilating, water supply, and sanitary purposes.

012 - Vehicles; apparatus for locomotion by land, air, or water.

015 - Musical instruments.
US Class Codes021
Class Status Code6 - Active
Class Status DateTuesday, November 2, 1999
Primary Code021
First Use Anywhere DateMonday, May 4, 1964
First Use In Commerce DateThursday, May 14, 1964

International Class001 - Chemicals used in industry, science and photography, as well as in agriculture, horticulture and forestry; unprocessed artificial resins; unprocessed plastics; manures; fire extinguishing compositions; tempering and soldering preparations; chemical substances for preserving foodstuffs; tanning substances; adhesives used in industry.

009 - Scientific, nautical, surveying, photographic, cinematographic, optical, weighing, measuring, signalling, checking (supervision), life-saving and teaching apparatus and instruments; apparatus and instruments for conducting, switching, transforming, accumulating, regulating or controlling electricity; apparatus for recording, transmission or reproduction of sound or images; magnetic data carriers, recording discs; automatic vending machines and mechanisms for coin operated apparatus; cash registers, calculating machines, data processing equipment and computers; fire extinguishing apparatus.

010 - Surgical, medical, dental, and veterinary apparatus and instruments, artificial limbs, eyes, and teeth; orthopedic articles; suture materials.
US Class Codes026
Class Status Code6 - Active
Class Status DateTuesday, November 2, 1999
Primary Code026
First Use Anywhere DateMonday, May 4, 1964
First Use In Commerce DateThursday, May 14, 1964

Trademark Owner History


Party NameDURACELL U.S. OPERATIONS, INC.
Party Type43 - New Owner After Registration
Legal Entity Type03 - Corporation
AddressWILMINGTON, DE 19801

Party NameGILLETTE COMPANY, THE
Party Type42 - New Owner After Registration
Legal Entity Type03 - Corporation
AddressBOSTON, MA 02199

Party NameDURACELL INC.
Party Type41 - New Owner After Registration
Legal Entity Type03 - Corporation
AddressBETHEL, CT 06801

Party NameP. R. MALLORY & CO. INC.
Party Type30 - Original Registrant
Legal Entity Type03 - Corporation
AddressINDIANAPOLIS, IN 06801

Trademark Events


Event DateEvent Description
Thursday, May 11, 2017NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED
Thursday, May 11, 2017REGISTERED AND RENEWED (THIRD RENEWAL - 10 YRS)
Thursday, May 11, 2017REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED
Thursday, May 11, 2017CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Thursday, March 16, 2017TEAS SECTION 8 & 9 RECEIVED
Monday, November 14, 2016COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED
Tuesday, March 1, 2016ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Tuesday, March 1, 2016TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Wednesday, November 25, 2015AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
Friday, February 6, 2009CASE FILE IN TICRS
Thursday, October 30, 2008ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Thursday, October 30, 2008TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Friday, August 1, 2008TEAS CHANGE OF CORRESPONDENCE RECEIVED
Monday, May 19, 2008REGISTERED AND RENEWED (SECOND RENEWAL - 10 YRS)
Monday, May 19, 2008REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED
Monday, May 19, 2008ASSIGNED TO PARALEGAL
Friday, February 29, 2008REGISTERED - COMBINED SECTION 8 (10-YR) & SEC. 9 FILED
Friday, February 29, 2008TEAS SECTION 8 & 9 RECEIVED
Saturday, November 14, 1987REGISTERED AND RENEWED (FIRST RENEWAL - 20 YRS)
Friday, November 13, 1987REGISTERED - SEC. 9 FILED/CHECK RECORD FOR SEC. 8