| Serial Number | 87771755 |
| Word Mark | DURA SMOKE AMERICA'S ELIQUID |
| Filing Date | Friday, January 26, 2018 |
| Status | 710 - CANCELLED - SECTION 8 |
| Status Date | Friday, August 22, 2025 |
| Registration Number | 5672722 |
| Registration Date | Tuesday, February 12, 2019 |
| Mark Drawing | 3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, November 27, 2018 |
| Description of Mark | The mark consists of the phrase "DURA" above the phrase "SMOKE" centered within three circles, with the first and second circles located close to one another and directly adjacent to the phrases "DURA" and "SMOKE", and with the phrase "AMERICA'S", the phrase "ELIQUID", and six stars located between the second and the third circles, where the phrase "AMERICA'S" is located at the top of the logo, the phrase "ELIQUID" is located at the bottom of the logo, and three stars are located on either side of the logo between the phrases "AMERICA'S" and "ELIQUID". |
| Pseudo Mark | DURA SMOKE AMERICAS ELECTRONIC LIQUID |
| Indication of Colors claimed | Color is not claimed as a feature of the mark. |
| Goods and Services | Electronic cigarette solutions comprised of propylene glycol-based liquid, glycerin-based liquid, nicotine, and flavoring for use in electronic cigarettes; electronic cigarette accessories, namely, electronic cigarette cases, electronic cigarette mouth guards and electronic cigarette adapters; electronic cigarette kits comprised of electronic cigarettes; electronic cigarette refill cartridges sold empty |
| NOT AVAILABLE | "SMOKE" AND "AMERICA'S ELIQUID" |
| International Class | 034 - Tobacco; smokers' articles; matches. |
| US Class Codes | 002, 008, 009, 017 |
| Class Status Code | 2 - Sec. 8 - Entire Registration |
| Class Status Date | Friday, August 22, 2025 |
| Primary Code | 034 |
| First Use Anywhere Date | Wednesday, February 29, 2012 |
| First Use In Commerce Date | Wednesday, February 29, 2012 |
| Party Name | VAPINUSA-WI LLC |
| Party Type | 31 - New Owner After Registration |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | DE PERE, WI 54115 |
| Party Name | Securience, LLC |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Wauwatosa, WI 53226 |
| Party Name | Securience, LLC |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Wauwatosa, WI 53226 |
| Party Name | Securience, LLC |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Wauwatosa, WI 53226 |
| Event Date | Event Description |
| Wednesday, February 7, 2018 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Thursday, February 8, 2018 | NOTICE OF DESIGN SEARCH CODE E-MAILED |
| Wednesday, May 9, 2018 | ASSIGNED TO EXAMINER |
| Tuesday, June 5, 2018 | NON-FINAL ACTION WRITTEN |
| Tuesday, June 5, 2018 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Tuesday, June 5, 2018 | NON-FINAL ACTION E-MAILED |
| Friday, September 28, 2018 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Friday, September 28, 2018 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Friday, September 28, 2018 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Monday, October 1, 2018 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Monday, October 15, 2018 | ASSIGNED TO LIE |
| Wednesday, November 7, 2018 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, November 27, 2018 | PUBLISHED FOR OPPOSITION |
| Tuesday, November 27, 2018 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, February 12, 2019 | REGISTERED-PRINCIPAL REGISTER |
| Wednesday, June 1, 2022 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |
| Wednesday, June 1, 2022 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Wednesday, June 1, 2022 | APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED |
| Wednesday, June 1, 2022 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
| Wednesday, June 23, 2021 | AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP |
| Wednesday, June 1, 2022 | TEAS WITHDRAWAL OF ATTORNEY RECEIVED |
| Wednesday, June 1, 2022 | WITHDRAWAL OF ATTORNEY GRANTED |
| Wednesday, June 1, 2022 | TEAS CHANGE OF OWNER ADDRESS RECEIVED |
| Monday, February 12, 2024 | COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED |
| Friday, August 22, 2025 | CANCELLED SEC. 8 (6-YR) |