DRU BLUE Trademark

Trademark Overview


On Monday, October 17, 2016, a trademark application was filed for DRU BLUE with the United States Patent and Trademark Office. The USPTO has given the DRU BLUE trademark a serial number of 87205535. The federal status of this trademark filing is REGISTERED as of Tuesday, November 24, 2020. This trademark is owned by GECU. The DRU BLUE trademark is filed in the Insurance & Financial Services and Education & Entertainment Services categories with the following description:

Community outreach services, namely, providing in-person educational forums in the field of money management, financial planning, financial literacy, online and mobile banking

Financial services, namely, credit union services featuring checking, savings, and college savings investment accounts; consultation in the field of money management, education planning and funding, financial planning, financial literacy
dru blue

General Information


Serial Number87205535
Word MarkDRU BLUE
Filing DateMonday, October 17, 2016
Status700 - REGISTERED
Status DateTuesday, November 24, 2020
Registration Number6205953
Registration DateTuesday, November 24, 2020
Mark Drawing3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s)
Published for Opposition DateTuesday, July 18, 2017

Trademark Statements


Indication of Colors claimedColor is not claimed as a feature of the mark.
Description of MarkThe mark consists of a dog with glasses dressed in human clothes giving a thumbs up, with the words "DRU BLU" above his thumb, with the "U" in "BLU" as a paw print.
Goods and ServicesCommunity outreach services, namely, providing in-person educational forums in the field of money management, financial planning, financial literacy, online and mobile banking
Goods and ServicesFinancial services, namely, credit union services featuring checking, savings, and college savings investment accounts; consultation in the field of money management, education planning and funding, financial planning, financial literacy

Classification Information


International Class036 - Insurance; financial affairs; monetary affairs; real estate affairs.
US Class Codes100, 101, 102
Class Status Code6 - Active
Class Status DateFriday, June 2, 2017
Primary Code036
First Use Anywhere DateThursday, July 30, 2020
First Use In Commerce DateThursday, July 30, 2020

International Class041 - Education; providing of training; entertainment; sporting and cultural activities.
US Class Codes100, 101, 107
Class Status Code6 - Active
Class Status DateThursday, October 20, 2016
Primary Code041
First Use Anywhere DateThursday, July 30, 2020
First Use In Commerce DateThursday, July 30, 2020

Trademark Owner History


Party NameGECU FEDERAL CREDIT UNION
Party Type31 - New Owner After Registration
Legal Entity Type46 - NOT AVAILABLE
AddressEL PASO, TX 79925

Party NameGECU
Party Type30 - Original Registrant
Legal Entity Type99 - Other
AddressEl Paso, TX 79925

Party NameGECU
Party Type20 - Owner at Publication
Legal Entity Type99 - Other
AddressEl Paso, TX 79925

Party NameGECU
Party Type10 - Original Applicant
Legal Entity Type99 - Other
AddressEl Paso, TX 79925

Trademark Events


Event DateEvent Description
Thursday, October 20, 2016NEW APPLICATION ENTERED
Thursday, October 20, 2016NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Friday, October 21, 2016NOTICE OF DESIGN SEARCH CODE E-MAILED
Wednesday, January 25, 2017ASSIGNED TO EXAMINER
Friday, January 27, 2017NON-FINAL ACTION WRITTEN
Friday, January 27, 2017NON-FINAL ACTION E-MAILED
Friday, January 27, 2017NOTIFICATION OF NON-FINAL ACTION E-MAILED
Thursday, April 13, 2017TEAS RESPONSE TO OFFICE ACTION RECEIVED
Thursday, April 13, 2017CORRESPONDENCE RECEIVED IN LAW OFFICE
Friday, April 14, 2017TEAS/EMAIL CORRESPONDENCE ENTERED
Monday, May 8, 2017FINAL REFUSAL WRITTEN
Monday, May 8, 2017FINAL REFUSAL E-MAILED
Monday, May 8, 2017NOTIFICATION OF FINAL REFUSAL EMAILED
Friday, June 2, 2017TEAS REQUEST FOR RECONSIDERATION RECEIVED
Friday, June 2, 2017CORRESPONDENCE RECEIVED IN LAW OFFICE
Friday, June 2, 2017TEAS/EMAIL CORRESPONDENCE ENTERED
Wednesday, June 7, 2017EXAMINERS AMENDMENT -WRITTEN
Wednesday, June 7, 2017EXAMINERS AMENDMENT E-MAILED
Wednesday, June 7, 2017NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED
Wednesday, June 7, 2017EXAMINER'S AMENDMENT ENTERED
Wednesday, June 7, 2017APPROVED FOR PUB - PRINCIPAL REGISTER
Wednesday, June 28, 2017NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Tuesday, July 18, 2017PUBLISHED FOR OPPOSITION
Tuesday, July 18, 2017OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, September 12, 2017NOA E-MAILED - SOU REQUIRED FROM APPLICANT
Monday, March 12, 2018SOU TEAS EXTENSION RECEIVED
Monday, March 12, 2018SOU EXTENSION 1 FILED
Monday, March 12, 2018SOU EXTENSION 1 GRANTED
Wednesday, March 14, 2018NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Tuesday, September 11, 2018SOU TEAS EXTENSION RECEIVED
Tuesday, September 11, 2018SOU EXTENSION 2 FILED
Tuesday, September 11, 2018SOU EXTENSION 2 GRANTED
Thursday, September 13, 2018NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Tuesday, March 5, 2019SOU TEAS EXTENSION RECEIVED
Tuesday, March 5, 2019SOU EXTENSION 3 FILED
Tuesday, March 5, 2019SOU EXTENSION 3 GRANTED
Thursday, March 7, 2019NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Wednesday, September 4, 2019SOU TEAS EXTENSION RECEIVED
Wednesday, September 4, 2019SOU EXTENSION 4 FILED
Wednesday, September 4, 2019SOU EXTENSION 4 GRANTED
Friday, September 6, 2019NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Thursday, February 27, 2020SOU TEAS EXTENSION RECEIVED
Friday, March 6, 2020CASE ASSIGNED TO INTENT TO USE PARALEGAL
Thursday, February 27, 2020SOU EXTENSION 5 FILED
Friday, March 6, 2020SOU EXTENSION 5 GRANTED
Saturday, March 7, 2020NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Friday, September 11, 2020TEAS STATEMENT OF USE RECEIVED
Friday, September 11, 2020USE AMENDMENT FILED
Wednesday, September 16, 2020STATEMENT OF USE PROCESSING COMPLETE
Thursday, October 8, 2020SU - NON-FINAL ACTION - WRITTEN
Thursday, October 8, 2020NON-FINAL ACTION E-MAILED
Thursday, October 8, 2020NOTIFICATION OF NON-FINAL ACTION E-MAILED
Monday, October 12, 2020TEAS RESPONSE TO OFFICE ACTION RECEIVED
Monday, October 12, 2020CORRESPONDENCE RECEIVED IN LAW OFFICE
Monday, October 12, 2020TEAS/EMAIL CORRESPONDENCE ENTERED
Sunday, October 18, 2020ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
Tuesday, October 20, 2020NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED
Tuesday, November 24, 2020REGISTERED-PRINCIPAL REGISTER
Thursday, August 8, 2024AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
Monday, November 24, 2025COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED