DRIVEN BY COLOR. BACKED BY SCIENCE. Trademark

Trademark Overview


On Tuesday, September 17, 2019, a trademark application was filed for DRIVEN BY COLOR. BACKED BY SCIENCE. with the United States Patent and Trademark Office. The USPTO has given the DRIVEN BY COLOR. BACKED BY SCIENCE. trademark a serial number of 88619569. The federal status of this trademark filing is REGISTERED as of Tuesday, April 11, 2023. This trademark is owned by Portrait Displays, Inc.. The DRIVEN BY COLOR. BACKED BY SCIENCE. trademark is filed in the Advertising, Business and Retail Services and Computer & Software Services & Scientific Services categories with the following description:

Online retail store services featuring software, hardware and maintenance and technical support service packages

Custom design and development of software; software calibration and testing services; maintenance and technical support for visual calibration software, visual display calibration software, software to calibrate and adjust television, home theater, video, and computer monitor displays and projectors; troubleshooting of computer software problems; installation of computer software; maintenance and technical support for colorimeters and video test pattern generators
driven by color. backed by science.

General Information


Serial Number88619569
Word MarkDRIVEN BY COLOR. BACKED BY SCIENCE.
Filing DateTuesday, September 17, 2019
Status700 - REGISTERED
Status DateTuesday, April 11, 2023
Registration Number7026176
Registration DateTuesday, April 11, 2023
Mark Drawing4000 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, August 18, 2020

Trademark Statements


Goods and ServicesOnline retail store services featuring software, hardware and maintenance and technical support service packages
Goods and ServicesCustom design and development of software; software calibration and testing services; maintenance and technical support for visual calibration software, visual display calibration software, software to calibrate and adjust television, home theater, video, and computer monitor displays and projectors; troubleshooting of computer software problems; installation of computer software; maintenance and technical support for colorimeters and video test pattern generators

Classification Information


International Class035 - Advertising; business management; business administration; office functions.
US Class Codes100, 101, 102
Class Status Code6 - Active
Class Status DateWednesday, November 27, 2019
Primary Code035
First Use Anywhere DateThursday, March 24, 2022
First Use In Commerce DateThursday, March 24, 2022

International Class042 - Scientific and technological services and research and design relating thereto; industrial analysis and research services; design and development of computer hardware and software.
US Class Codes100, 101
Class Status Code6 - Active
Class Status DateWednesday, November 27, 2019
Primary Code042
First Use Anywhere DateMonday, July 15, 2019
First Use In Commerce DateMonday, July 15, 2019

Trademark Owner History


Party NamePortrait Displays, Inc.
Party Type30 - Original Registrant
Legal Entity Type03 - Corporation
AddressPleasanton, CA 94588

Party NamePortrait Displays, Inc.
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressPleasanton, CA 94588

Party NamePortrait Displays, Inc.
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressPleasanton, CA 94588

Trademark Events


Event DateEvent Description
Tuesday, April 11, 2023NOTICE OF REGISTRATION CONFIRMATION EMAILED
Tuesday, April 11, 2023REGISTERED-PRINCIPAL REGISTER
Thursday, March 9, 2023NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED
Wednesday, March 8, 2023ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
Thursday, February 23, 2023TEAS/EMAIL CORRESPONDENCE ENTERED
Thursday, February 23, 2023CORRESPONDENCE RECEIVED IN LAW OFFICE
Thursday, February 23, 2023TEAS REQUEST FOR RECONSIDERATION RECEIVED
Wednesday, January 18, 2023NOTIFICATION OF FINAL REFUSAL EMAILED
Wednesday, January 18, 2023FINAL REFUSAL E-MAILED
Wednesday, January 18, 2023SU - FINAL REFUSAL - WRITTEN
Thursday, December 15, 2022TEAS/EMAIL CORRESPONDENCE ENTERED
Thursday, December 15, 2022CORRESPONDENCE RECEIVED IN LAW OFFICE
Wednesday, December 14, 2022ASSIGNED TO LIE
Friday, December 9, 2022NOTICE OF REVIVAL - E-MAILED
Friday, December 9, 2022TEAS RESPONSE TO OFFICE ACTION RECEIVED
Friday, December 9, 2022PETITION TO REVIVE-GRANTED
Friday, December 9, 2022TEAS PETITION TO REVIVE RECEIVED
Monday, November 21, 2022ABANDONMENT NOTICE E-MAILED - FAILURE TO RESPOND
Saturday, November 19, 2022ABANDONMENT NOTICE MAILED - FAILURE TO RESPOND
Saturday, November 19, 2022ABANDONMENT - FAILURE TO RESPOND OR LATE RESPONSE
Friday, May 6, 2022NOTIFICATION OF NON-FINAL ACTION E-MAILED
Friday, May 6, 2022NON-FINAL ACTION E-MAILED
Friday, May 6, 2022SU - NON-FINAL ACTION - WRITTEN
Tuesday, April 12, 2022STATEMENT OF USE PROCESSING COMPLETE
Thursday, April 7, 2022USE AMENDMENT FILED
Thursday, April 7, 2022TEAS STATEMENT OF USE RECEIVED
Saturday, December 4, 2021NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Friday, December 3, 2021SOU EXTENSION 2 GRANTED
Wednesday, October 13, 2021SOU EXTENSION 2 FILED
Thursday, December 2, 2021CASE ASSIGNED TO INTENT TO USE PARALEGAL
Thursday, October 28, 2021NOTICE OF REVIVAL - E-MAILED
Wednesday, October 27, 2021EXTENSION RECEIVED WITH TEAS PETITION
Wednesday, October 27, 2021PETITION TO REVIVE-GRANTED
Wednesday, October 27, 2021TEAS PETITION TO REVIVE RECEIVED
Saturday, April 3, 2021NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Thursday, April 1, 2021SOU EXTENSION 1 GRANTED
Thursday, April 1, 2021SOU EXTENSION 1 FILED
Thursday, April 1, 2021TEAS EXTENSION RECEIVED
Tuesday, October 13, 2020NOA E-MAILED - SOU REQUIRED FROM APPLICANT
Tuesday, August 18, 2020OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, August 18, 2020PUBLISHED FOR OPPOSITION
Wednesday, July 29, 2020NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Friday, July 10, 2020APPROVED FOR PUB - PRINCIPAL REGISTER
Friday, July 10, 2020EXAMINER'S AMENDMENT ENTERED
Friday, July 10, 2020NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED
Friday, July 10, 2020EXAMINERS AMENDMENT E-MAILED
Friday, July 10, 2020EXAMINERS AMENDMENT -WRITTEN
Saturday, June 20, 2020TEAS/EMAIL CORRESPONDENCE ENTERED
Friday, June 19, 2020CORRESPONDENCE RECEIVED IN LAW OFFICE
Friday, June 19, 2020TEAS RESPONSE TO OFFICE ACTION RECEIVED
Thursday, June 4, 2020NOTIFICATION OF NON-FINAL ACTION E-MAILED
Thursday, June 4, 2020NON-FINAL ACTION E-MAILED
Thursday, June 4, 2020NON-FINAL ACTION WRITTEN
Monday, May 18, 2020PREVIOUS ALLOWANCE COUNT WITHDRAWN
Tuesday, May 12, 2020WITHDRAWN FROM PUB - OG REVIEW QUERY
Tuesday, April 28, 2020ASSIGNED TO LIE
Wednesday, April 22, 2020APPROVED FOR PUB - PRINCIPAL REGISTER
Tuesday, April 21, 2020TEAS/EMAIL CORRESPONDENCE ENTERED
Tuesday, April 21, 2020CORRESPONDENCE RECEIVED IN LAW OFFICE
Tuesday, April 21, 2020TEAS RESPONSE TO OFFICE ACTION RECEIVED
Friday, December 20, 2019NOTIFICATION OF NON-FINAL ACTION E-MAILED
Friday, December 20, 2019NON-FINAL ACTION E-MAILED
Friday, December 20, 2019NON-FINAL ACTION WRITTEN
Tuesday, December 17, 2019ASSIGNED TO EXAMINER
Wednesday, November 27, 2019NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Friday, September 20, 2019NEW APPLICATION ENTERED