DRIVE UNDERSTANDING. INSIGHTS. IMPACT. Trademark
Trademark Overview
On Monday, August 26, 2024, a trademark application was filed for DRIVE UNDERSTANDING. INSIGHTS. IMPACT. with the United States Patent and Trademark Office. The USPTO has given the DRIVE UNDERSTANDING. INSIGHTS. IMPACT. trademark a serial number of 98717658. The federal status of this trademark filing is REGISTERED as of Tuesday, June 23, 2026. This trademark is owned by Holmes, Murphy and Associates, LLC. The DRIVE UNDERSTANDING. INSIGHTS. IMPACT. trademark is filed in the Insurance & Financial Services category with the following description:
insurance consultancy services, namely, providing advice to help clients avoid, reduce, or transfer risk by exclusively providing strategic guidance to businesses for risk management in the areas of commercial property and casualty insurance and employee benefits
General Information
| Serial Number | 98717658 |
| Word Mark | DRIVE UNDERSTANDING. INSIGHTS. IMPACT. |
| Filing Date | Monday, August 26, 2024 |
| Status | 700 - REGISTERED |
| Status Date | Tuesday, June 23, 2026 |
| Registration Number | 8316501 |
| Registration Date | Tuesday, June 23, 2026 |
| Mark Drawing | 3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, April 8, 2025 |
Trademark Statements
| Indication of Colors claimed | Color is not claimed as a feature of the mark. |
| Pseudo Mark | DRIVE UNDERSTANDING INSIGHTS IMPACT |
| Description of Mark | The mark consists of the words "INSIGHTS. IMPACT.", below the word "UNDERSTANDING.", below the word "DRIVE". Near the top right corner of the letter 'E' in the word "DRIVE" is an arrow pointing outwards and angled to the right. |
| Goods and Services | insurance consultancy services, namely, providing advice to help clients avoid, reduce, or transfer risk by exclusively providing strategic guidance to businesses for risk management in the areas of commercial property and casualty insurance and employee benefits |
Classification Information
| International Class | 036 - Insurance; financial affairs; monetary affairs; real estate affairs. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Monday, August 26, 2024 |
| Primary Code | 036 |
| First Use Anywhere Date | Thursday, July 10, 2025 |
| First Use In Commerce Date | Thursday, July 10, 2025 |
Trademark Owner History
| Party Name | Holmes, Murphy and Associates, LLC |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Waukee, IA 50263 US |
| Party Name | Holmes, Murphy and Associates, LLC |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Waukee, IA 50263 US |
| Party Name | Holmes, Murphy and Associates, LLC |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Waukee, IA 50263 US |
Trademark Events
| Event Date | Event Description |
| Monday, August 26, 2024 | NEW APPLICATION ENTERED |
| Tuesday, March 11, 2025 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Tuesday, March 11, 2025 | NOTICE OF DESIGN SEARCH CODE E-MAILED |
| Wednesday, March 12, 2025 | ASSIGNED TO EXAMINER |
| Wednesday, March 12, 2025 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, April 2, 2025 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, April 8, 2025 | PUBLISHED FOR OPPOSITION |
| Tuesday, April 8, 2025 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, May 6, 2025 | EXTENSION OF TIME TO OPPOSE RECEIVED |
| Monday, October 6, 2025 | OPPOSITION INSTITUTED NO. 999999 |
| Monday, October 6, 2025 | EXTENSION OF TIME TO OPPOSE PROCESS - TERMINATED |
| Monday, December 8, 2025 | OPPOSITION DISMISSED NO. 999999 |
| Monday, December 8, 2025 | OPPOSITION TERMINATED NO. 999999 |
| Monday, December 8, 2025 | TTAB RELEASE CASE TO TRADEMARKS |
| Tuesday, January 20, 2026 | NOA E-MAILED - SOU REQUIRED FROM APPLICANT |
| Thursday, January 29, 2026 | TEAS STATEMENT OF USE RECEIVED |
| Thursday, January 29, 2026 | USE AMENDMENT FILED |
| Thursday, May 28, 2026 | STATEMENT OF USE PROCESSING COMPLETE |
| Wednesday, June 3, 2026 | ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED |
| Wednesday, June 3, 2026 | NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED |
| Tuesday, June 23, 2026 | REGISTERED-PRINCIPAL REGISTER |
| Tuesday, June 23, 2026 | NOTICE OF REGISTRATION CONFIRMATION EMAILED |