| Serial Number | 87553599 |
| Word Mark | DRESS WITH INTENT, LIVE WITH PURPOSE |
| Filing Date | Wednesday, August 2, 2017 |
| Status | 710 - CANCELLED - SECTION 8 |
| Status Date | Monday, September 9, 2024 |
| Registration Number | 5412566 |
| Registration Date | Tuesday, February 27, 2018 |
| Mark Drawing | 4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | Tuesday, December 12, 2017 |
| Goods and Services | Online retail store services featuring consumer goods, namely, jewelry and watches, watch cases, watch straps, sunglasses, and eyeglasses |
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 2 - Sec. 8 - Entire Registration |
| Class Status Date | Monday, September 9, 2024 |
| Primary Code | 035 |
| First Use Anywhere Date | Wednesday, October 12, 2016 |
| First Use In Commerce Date | Wednesday, October 12, 2016 |
| Party Name | MOVADO GROUP, INC. |
| Party Type | 32 - New Owner After Registration |
| Legal Entity Type | 03 - Corporation |
| Address | PARAMUS, NJ 07652 |
| Party Name | MVMT WATCHES LLC |
| Party Type | 31 - New Owner After Registration |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | LOS ANGELES, CA 90066 |
| Party Name | MVMT Watches Inc. |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 03 - Corporation |
| Address | Los Angeles, CA 90066 |
| Party Name | MVMT Watches Inc. |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | Los Angeles, CA 90066 |
| Party Name | MVMT Watches Inc. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Los Angeles, CA 90066 |
| Event Date | Event Description |
| Saturday, August 5, 2017 | NEW APPLICATION ENTERED |
| Wednesday, November 22, 2017 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, December 12, 2017 | PUBLISHED FOR OPPOSITION |
| Tuesday, December 12, 2017 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, February 27, 2018 | REGISTERED-PRINCIPAL REGISTER |
| Wednesday, November 28, 2018 | AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP |
| Tuesday, August 8, 2017 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Thursday, November 2, 2017 | ASSIGNED TO EXAMINER |
| Monday, November 6, 2017 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Monday, February 27, 2023 | COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED |
| Monday, September 9, 2024 | CANCELLED SEC. 8 (6-YR) |
| Wednesday, December 26, 2018 | AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP |
| Thursday, December 5, 2019 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
| Thursday, December 5, 2019 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |