DOVE TAKE PLEASURE Trademark
Trademark Overview
On Monday, July 21, 2025, a trademark application was filed for DOVE TAKE PLEASURE with the United States Patent and Trademark Office. The USPTO has given the DOVE TAKE PLEASURE trademark a serial number of 99294920. The federal status of this trademark filing is NOTICE OF ALLOWANCE - ISSUED as of Tuesday, December 2, 2025. This trademark is owned by Mars, Incorporated. The DOVE TAKE PLEASURE trademark is filed in the Staple Food Products category with the following description:
Cocoa; Confectionery, namely, candy and chocolate; Ice cream
General Information
| Serial Number | 99294920 |
| Word Mark | DOVE TAKE PLEASURE |
| Filing Date | Monday, July 21, 2025 |
| Status | 688 - NOTICE OF ALLOWANCE - ISSUED |
| Status Date | Tuesday, December 2, 2025 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | Tuesday, October 7, 2025 |
Trademark Statements
| Goods and Services | Cocoa; Confectionery, namely, candy and chocolate; Ice cream |
Classification Information
| International Class | 030 - Coffee, tea, cocoa, sugar, rice, tapioca, sago, artificial coffee; flour and preparations made from cereals, bread, pastry and confectionery, ices; honey, treacle; yeast, baking powder; salt, mustard; vinegar, sauces (condiments); spices; ice. |
| US Class Codes | 046 |
| Class Status Code | 6 - Active |
| Class Status Date | Monday, July 21, 2025 |
| Primary Code | 030 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
Trademark Owner History
| Party Name | Mars, Incorporated |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | McLean, VA 22101 |
| Party Name | Mars, Incorporated |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | McLean, VA 22101 |
Trademark Events
| Event Date | Event Description |
| Monday, July 21, 2025 | NEW APPLICATION ENTERED |
| Monday, July 21, 2025 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Monday, July 21, 2025 | APPLICATION FILING RECEIPT MAILED |
| Friday, August 29, 2025 | ASSIGNED TO EXAMINER |
| Thursday, September 4, 2025 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, October 1, 2025 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, October 7, 2025 | PUBLISHED FOR OPPOSITION |
| Tuesday, October 7, 2025 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, December 2, 2025 | NOA E-MAILED - SOU REQUIRED FROM APPLICANT |