DON'T MASK IT, MANDO IT. Trademark
Trademark Overview
On Friday, October 24, 2025, a trademark application was filed for DON'T MASK IT, MANDO IT. with the United States Patent and Trademark Office. The USPTO has given the DON'T MASK IT, MANDO IT. trademark a serial number of 99460872. The federal status of this trademark filing is NEW APPLICATION - RECORD INITIALIZED NOT ASSIGNED TO EXAMINER as of Friday, October 24, 2025. This trademark is owned by Lume Deodorant, LLC. The DON'T MASK IT, MANDO IT. trademark is filed in the Cosmetics & Cleaning Products and Pharmaceutical Products categories with the following description:
Personal lubricants
Deodorant for personal use; Body wash; wipes impregnated with deodorant preparations for personal use; bar soap; skin soap; deodorant soap; toilet soap; non-medicated skin care preparations; cosmetic preparations for skin care; non-medicated toiletry preparations; antiperspirant for personal use; wipes impregnated with antiperspirant preparations for personal use; deodorant gels and odor removal gels for personal use; fragrances for personal use; beauty balm creams; lip balm; cosmetic creams; bath preparations, bath salts and balms, other than for medical purposes; antiperspirant soap; soap for foot perspiration; body butter; after shave lotion; shaving balms; beard wax; hair care preparations; shaving accessories, namely, pre-shave gel, shaving cream, and after-shave balms; toothpaste; breath freshening sprays; breath freshening strips; preparations for cleaning dentures; dental bleaching gels; dentifrices; denture polishes; non-medicated mouth washes; dental rinses for non-medical pu...

General Information
| Serial Number | 99460872 |
| Word Mark | DON'T MASK IT, MANDO IT. |
| Filing Date | Friday, October 24, 2025 |
| Status | 630 - NEW APPLICATION - RECORD INITIALIZED NOT ASSIGNED TO EXAMINER |
| Status Date | Friday, October 24, 2025 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | NOT AVAILABLE |
Trademark Statements
| Goods and Services | Personal lubricants |
| Goods and Services | Deodorant for personal use; Body wash; wipes impregnated with deodorant preparations for personal use; bar soap; skin soap; deodorant soap; toilet soap; non-medicated skin care preparations; cosmetic preparations for skin care; non-medicated toiletry preparations; antiperspirant for personal use; wipes impregnated with antiperspirant preparations for personal use; deodorant gels and odor removal gels for personal use; fragrances for personal use; beauty balm creams; lip balm; cosmetic creams; bath preparations, bath salts and balms, other than for medical purposes; antiperspirant soap; soap for foot perspiration; body butter; after shave lotion; shaving balms; beard wax; hair care preparations; shaving accessories, namely, pre-shave gel, shaving cream, and after-shave balms; toothpaste; breath freshening sprays; breath freshening strips; preparations for cleaning dentures; dental bleaching gels; dentifrices; denture polishes; non-medicated mouth washes; dental rinses for non-medical purposes; all purpose cleaning preparations with deodorizing and fragrancing properties; essential oils and aromatic extracts, namely, oils, creams, and lotions; aromatics essential oils; ethereal essences; ethereal oils and essential oils; oils for toilet purposes, namely, toilet water containing essential oils; essential oils for perfumes and scents; laundry preparations, namely, washing preparations; laundry glaze; laundry soaking preparations, namely, bleach preparations and stain-removing preparations; laundry pre-soak; color-brightening chemicals for household purposes; soap for brightening textile; laundry bleaching preparations; laundry preparations, namely, laundry bluing preparations; laundry wax; fabric softeners for laundry use; stain removers; laundry preparations, namely, detergents and stain-removing preparations in gel form; laundry detergent; tissues impregnated with cosmetic lotions; cleaning preparations for household use; antistatic preparations for household purposes; cleaning preparations; cloths and wipes impregnated with a detergent for cleaning; detergents for household use; dry-cleaning preparations; oils for cleaning purposes; spray cleaners for use on clothing and textiles |
Classification Information
| International Class | 003 - Bleaching preparations and other substances for laundry use; cleaning, polishing, scouring and abrasive preparations; soaps; perfumery, essential oils, cosmetics, hair lotions; dentifrices. |
| US Class Codes | 001, 004, 006, 050, 051, 052 |
| Class Status Code | 6 - Active |
| Class Status Date | Friday, October 24, 2025 |
| Primary Code | 003 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| International Class | 005 - Pharmaceutical and veterinary preparations; sanitary preparations for medical purposes; dietetic substances adapted for medical use, food for babies; plasters, materials for dressings; material for stopping teeth, dental wax; disinfectants; preparations for destroying vermin; fungicides, herbicides. |
| US Class Codes | 005, 006, 018, 044, 046, 051, 052 |
| Class Status Code | 6 - Active |
| Class Status Date | Friday, October 24, 2025 |
| Primary Code | 005 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
Trademark Owner History
| Party Name | Lume Deodorant, LLC |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | New York, NY 10013 |
Trademark Events
| Event Date | Event Description |
| Friday, October 24, 2025 | NEW APPLICATION ENTERED |
| Friday, October 24, 2025 | APPLICATION FILING RECEIPT MAILED |