DON’T FOLLOW THE HERD Trademark
Trademark Overview
On Friday, September 19, 2025, a trademark application was filed for DON’T FOLLOW THE HERD with the United States Patent and Trademark Office. The USPTO has given the DON’T FOLLOW THE HERD trademark a serial number of 99402023. The federal status of this trademark filing is PUBLISHED FOR OPPOSITION as of Tuesday, March 10, 2026. This trademark is owned by NML Holdings LLC. The DON’T FOLLOW THE HERD trademark is filed in the Advertising, Business and Retail Services category with the following description:
On-line retail store services featuring jerky, beef jerky, and meat-based snack food
General Information
| Serial Number | 99402023 |
| Word Mark | DON’T FOLLOW THE HERD |
| Filing Date | Friday, September 19, 2025 |
| Status | 686 - PUBLISHED FOR OPPOSITION |
| Status Date | Tuesday, March 10, 2026 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | Tuesday, March 10, 2026 |
Trademark Statements
| Goods and Services | On-line retail store services featuring jerky, beef jerky, and meat-based snack food |
| Pseudo Mark | DO NOT FOLLOW THE HERD |
Classification Information
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Friday, September 19, 2025 |
| Primary Code | 035 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
Trademark Owner History
| Party Name | NML Holdings LLC |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Enid, OK 73701
US |
| Party Name | NML Holdings LLC |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Enid, OK 73701
US |
Trademark Events
| Event Date | Event Description |
| Friday, September 19, 2025 | NEW APPLICATION ENTERED |
| Friday, September 19, 2025 | APPLICATION FILING RECEIPT MAILED |
| Tuesday, February 10, 2026 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Wednesday, February 11, 2026 | ASSIGNED TO EXAMINER |
| Tuesday, February 17, 2026 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, March 4, 2026 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, March 10, 2026 | PUBLISHED FOR OPPOSITION |
| Tuesday, March 10, 2026 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
