| Serial Number | 79257009 |
| Word Mark | DON'T EVEN THINK |
| Filing Date | Wednesday, October 17, 2018 |
| Status | 700 - REGISTERED |
| Status Date | Tuesday, December 3, 2019 |
| Registration Number | 5923552 |
| Registration Date | Tuesday, December 3, 2019 |
| Mark Drawing | 3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, September 17, 2019 |
| Goods and Services | Educational services, namely, conducting conferences about video games and electronics; arranging and conducting online and offline video game competitions and contests for computer, video, interactive, electronic and internet game players; film production, other than advertising films; on-line video game services provided via a computer network; entertainment services, namely, providing an on-line computer game; entertainment services, namely, providing online computer games in the nature of shooting games, action games, role playing games, flight simulator games, strategy simulation games, video games, and games accessible via mobile devices; gaming and entertainment services, namely, providing non-downloadable on-line computer, video, interactive, and electronic games via a global computer network for play on mobile devices, personal computers, tablets and other electronic or visual devices; providing information in the field of entertainment, namely, computer, video, interactive, electronic and internet games, in particular via the internet or other networks and in electronic or computer-aided form; providing entertainment information featuring trivia, tips and strategies for computer, video, interactive, electronic and internet games via an online website; rental of toys; games equipment rental; providing recreation facilities; virtual reality game services provided on-line from a computer network; providing sports facilities |
| Description of Mark | The mark consists of the wording "DON'T EVEN THINK" where the letter "O" appears in dashboard style depicted as concentric circles with three pairs of parallel lines equally spaced around the outer circle and a diagonal line in the center. |
| Goods and Services | Downloadable electronic publications in the nature of newsletters featuring role-playing; downloadable electronic publications in the nature of magazines, journals and newsletters in the field of computer games and video games; downloadable electronic game application software for hand-held devices; downloadable computer application role-playing game software; downloadable entertainment software in the nature of a game capable of being played on a personal computer, or global computer network; downloadable computer game programs; downloadable computer game software; downloadable computer game software for wireless hand-held devices; computer, video, interactive, and electronic game downloadable software for mobile devices, personal computers, tablets and other electronic or visual devices; computer game software that is downloadable from a global computer network; downloadable electronic game software for use on mobile devices, mobile game apps; downloadable electronic game programs; computer, video, interactive, and electronic game downloadable programs for mobile devices, personal computers, tablets and other electronic or visual devices; downloadable image file containing artwork, text, audio, video, games and internet web links relating to sporting and cultural activities; cases for smartphones; headphones; 3D spectacles; rechargeable electric batteries; exposed cinematographic film; video disks and video tapes with recorded animated cartoons |
| Pseudo Mark | DO NOT EVEN THINK |
| Indication of Colors claimed | Color is not claimed as a feature of the mark. |
| International Class | 009 - Scientific, nautical, surveying, photographic, cinematographic, optical, weighing, measuring, signalling, checking (supervision), life-saving and teaching apparatus and instruments; apparatus and instruments for conducting, switching, transforming, accumulating, regulating or controlling electricity; apparatus for recording, transmission or reproduction of sound or images; magnetic data carriers, recording discs; automatic vending machines and mechanisms for coin operated apparatus; cash registers, calculating machines, data processing equipment and computers; fire extinguishing apparatus. |
| US Class Codes | 021, 023, 026, 036, 038 |
| Class Status Code | 6 - Active |
| Class Status Date | Monday, May 13, 2019 |
| Primary Code | 009 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| International Class | 041 - Education; providing of training; entertainment; sporting and cultural activities. |
| US Class Codes | 100, 101, 107 |
| Class Status Code | 6 - Active |
| Class Status Date | Monday, May 13, 2019 |
| Primary Code | 041 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| Party Name | BEIJING PERFECT WORLD SOFTWARE TECHNOLOGY DEVELOPMENT CO., LTD. |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 99 - Other |
| Address | CN |
| Party Name | BEIJING PERFECT WORLD SOFTWARE TECHNOLOGY DEVELOPMENT CO., LTD. |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 99 - Other |
| Address | CN |
| Party Name | BEIJING PERFECT WORLD SOFTWARE TECHNOLOGY DEVELOPMENT CO., LTD. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 99 - Other |
| Address | CN |
| Event Date | Event Description |
| Monday, May 13, 2019 | ASSIGNED TO EXAMINER |
| Thursday, April 25, 2019 | SN ASSIGNED FOR SECT 66A APPL FROM IB |
| Thursday, May 9, 2019 | LIMITATION FROM ORIGINAL APPLICATION ENTERED |
| Monday, May 13, 2019 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Tuesday, June 4, 2019 | REFUSAL PROCESSED BY MPU |
| Wednesday, May 15, 2019 | NON-FINAL ACTION WRITTEN |
| Thursday, May 16, 2019 | NON-FINAL ACTION (IB REFUSAL) PREPARED FOR REVIEW |
| Friday, May 17, 2019 | APPLICATION FILING RECEIPT MAILED |
| Tuesday, June 4, 2019 | NON-FINAL ACTION MAILED - REFUSAL SENT TO IB |
| Saturday, June 22, 2019 | REFUSAL PROCESSED BY IB |
| Tuesday, August 6, 2019 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Tuesday, August 6, 2019 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Tuesday, August 6, 2019 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Wednesday, August 7, 2019 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Thursday, August 15, 2019 | ASSIGNED TO LIE |
| Tuesday, September 17, 2019 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Wednesday, August 28, 2019 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, September 17, 2019 | PUBLISHED FOR OPPOSITION |
| Tuesday, March 3, 2020 | FINAL DISPOSITION NOTICE CREATED, TO BE SENT TO IB |
| Tuesday, December 3, 2019 | REGISTERED-PRINCIPAL REGISTER |
| Saturday, July 6, 2024 | NEW REPRESENTATIVE AT IB RECEIVED |
| Friday, May 15, 2020 | FINAL DECISION TRANSACTION PROCESSED BY IB |
| Tuesday, March 17, 2020 | GENERIC MADRID TRANSACTION CREATED |
| Tuesday, March 17, 2020 | GENERIC MADRID TRANSACTION SENT TO IB |
| Friday, May 8, 2020 | NEW REPRESENTATIVE AT IB RECEIVED |