| Serial Number | 88796371 |
| Word Mark | DOG FOOD ADVISOR EDITOR'S CHOICE |
| Filing Date | Thursday, February 13, 2020 |
| Status | 700 - REGISTERED |
| Status Date | Tuesday, September 22, 2020 |
| Registration Number | 6157213 |
| Registration Date | Tuesday, September 22, 2020 |
| Mark Drawing | 3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, July 7, 2020 |
| Description of Mark | The mark consists of a seal design with a stylized dog and paws in the center of the seal. The words "DOG FOOD ADVISOR" and "EDITOR'S CHOICE" are shown on the seal. |
| Section 2(f) Limitation Statement | as to "DOG FOOD ADVISOR" |
| Indication of Colors claimed | Color is not claimed as a feature of the mark. |
| Goods and Services | Providing a web site featuring product ratings of the consumer goods of others in the field of dog food |
| NOT AVAILABLE | "EDITOR'S CHOICE" |
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Wednesday, February 19, 2020 |
| Primary Code | 035 |
| First Use Anywhere Date | Thursday, November 16, 2017 |
| First Use In Commerce Date | Thursday, November 16, 2017 |
| Party Name | PAWSOME, LLC |
| Party Type | 32 - New Owner After Registration |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | SAN FRANCISCO, CA 94114 |
| Party Name | PAWSOME, INC |
| Party Type | 31 - New Owner After Registration |
| Legal Entity Type | 03 - Corporation |
| Address | SAN FRANSISCO, CA 94133 |
| Party Name | Clicks and Traffic LLC |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Naples, FL 34113 |
| Party Name | Clicks and Traffic LLC |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Naples, FL 34113 |
| Party Name | Clicks and Traffic LLC |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Naples, FL 34113 |
| Event Date | Event Description |
| Monday, February 17, 2020 | NEW APPLICATION ENTERED |
| Monday, May 4, 2020 | ASSIGNED TO EXAMINER |
| Monday, May 11, 2020 | NON-FINAL ACTION WRITTEN |
| Wednesday, February 19, 2020 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Thursday, February 20, 2020 | NOTICE OF DESIGN SEARCH CODE E-MAILED |
| Monday, May 11, 2020 | APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED |
| Monday, June 1, 2020 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, June 17, 2020 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, July 7, 2020 | PUBLISHED FOR OPPOSITION |
| Tuesday, July 7, 2020 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, September 22, 2020 | REGISTERED-PRINCIPAL REGISTER |
| Wednesday, March 15, 2023 | AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP |
| Wednesday, February 5, 2025 | AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP |
| Monday, May 11, 2020 | NON-FINAL ACTION E-MAILED |
| Monday, May 11, 2020 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Monday, May 11, 2020 | TEAS CHANGE OF OWNER ADDRESS RECEIVED |
| Monday, May 11, 2020 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Thursday, May 28, 2020 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Thursday, May 28, 2020 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Thursday, May 28, 2020 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Monday, September 22, 2025 | COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED |