DKNY BE DESIRED 100% PURE NEW YORK Trademark

Trademark Overview

On Friday, March 27, 2015, a trademark application was filed for DKNY BE DESIRED 100% PURE NEW YORK with the United States Patent and Trademark Office. The USPTO has given the DKNY BE DESIRED 100% PURE NEW YORK trademark a serial number of 86579312. The federal status of this trademark filing is REGISTERED AND RENEWED as of Saturday, November 15, 2025. This trademark is owned by Gabrielle Studio, Inc.. The DKNY BE DESIRED 100% PURE NEW YORK trademark is filed in the Cosmetics & Cleaning Products category with the following description:

Fragrances for personal use [ ; Non-medicated skin care preparations ]
dkny be desired 100% pure new york

General Information

Serial Number86579312
Word MarkDKNY BE DESIRED 100% PURE NEW YORK
Filing DateFriday, March 27, 2015
Status800 - REGISTERED AND RENEWED
Status DateSaturday, November 15, 2025
Registration Number4947747
Registration DateTuesday, April 26, 2016
Mark Drawing3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s)
Published for Opposition DateTuesday, August 18, 2015

Trademark Statements

NOT AVAILABLE"100% PURE NEW YORK"
Indication of Colors claimedColor is not claimed as a feature of the mark.
Description of MarkThe mark consists of an oval design with the letters "DKNY" at the top of the oval, the wording "BE DESIRED" in the middle of the oval, placed in between two black horizontal lines, and the wording "100% PURE NEW YORK" at the bottom of the oval. The colors black, white and gray represent background, outlining, shading and/or transparent areas and are not part of the mark.
Goods and ServicesFragrances for personal use [ ; Non-medicated skin care preparations ]

Classification Information

International Class003 - Bleaching preparations and other substances for laundry use; cleaning, polishing, scouring and abrasive preparations; soaps; perfumery, essential oils, cosmetics, hair lotions; dentifrices.
US Class Codes001, 004, 006, 050, 051, 052
Class Status Code6 - Active
Class Status DateTuesday, April 7, 2015
Primary Code003
First Use Anywhere DateMonday, November 30, 2015
First Use In Commerce DateMonday, November 30, 2015

Trademark Owner History

Party NameGabrielle Studio, Inc.
Party Type30 - Original Registrant
Legal Entity Type03 - Corporation
AddressNew York, NY 10018
Party NameGabrielle Studio, Inc.
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressNew York, NY 10018
Party NameGabrielle Studio, Inc.
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressNew York, NY 10018

Trademark Events

Event DateEvent Description
Tuesday, March 31, 2015NEW APPLICATION ENTERED
Tuesday, April 7, 2015NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Wednesday, April 8, 2015NOTICE OF DESIGN SEARCH CODE E-MAILED
Tuesday, June 30, 2015ASSIGNED TO EXAMINER
Wednesday, July 1, 2015APPROVED FOR PUB - PRINCIPAL REGISTER
Wednesday, July 29, 2015NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Tuesday, August 18, 2015PUBLISHED FOR OPPOSITION
Tuesday, August 18, 2015OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, October 13, 2015NOA E-MAILED - SOU REQUIRED FROM APPLICANT
Sunday, January 24, 2016TEAS CHANGE OF OWNER ADDRESS RECEIVED
Sunday, January 24, 2016APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Monday, February 8, 2016TEAS STATEMENT OF USE RECEIVED
Monday, March 14, 2016CASE ASSIGNED TO INTENT TO USE PARALEGAL
Monday, February 8, 2016USE AMENDMENT FILED
Thursday, March 17, 2016STATEMENT OF USE PROCESSING COMPLETE
Friday, March 18, 2016ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
Saturday, March 19, 2016NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED
Tuesday, April 26, 2016REGISTERED-PRINCIPAL REGISTER
Tuesday, May 31, 2016TEAS CHANGE OF CORRESPONDENCE RECEIVED
Friday, July 27, 2018TEAS CHANGE OF OWNER ADDRESS RECEIVED
Friday, July 27, 2018APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Wednesday, August 26, 2020ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Monday, April 26, 2021COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED
Monday, January 31, 2022TEAS CHANGE OF OWNER ADDRESS RECEIVED
Monday, January 31, 2022TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Monday, January 31, 2022ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Monday, January 31, 2022TEAS CHANGE OF CORRESPONDENCE RECEIVED
Monday, January 31, 2022APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Tuesday, April 26, 2022TEAS SECTION 8 & 15 RECEIVED
Monday, October 24, 2022CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Monday, October 24, 2022REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.
Monday, October 24, 2022NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED
Saturday, April 26, 2025COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED
Wednesday, July 30, 2025TEAS SECTION 8 & 9 RECEIVED
Saturday, November 15, 2025CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Saturday, November 15, 2025REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED
Saturday, November 15, 2025REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)
Saturday, November 15, 2025NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED

Related Keywords

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