| Serial Number | 97697378 |
| Word Mark | DIYBEAUTY |
| Filing Date | Wednesday, November 30, 2022 |
| Status | 700 - REGISTERED |
| Status Date | Tuesday, July 22, 2025 |
| Registration Number | 7870882 |
| Registration Date | Tuesday, July 22, 2025 |
| Mark Drawing | 3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, January 23, 2024 |
| Description of Mark | The mark consists of an illustration of a mortar and pestle with "diy" and "beauty" presented as one word directly below; "diy" is featured in cursive font and "beauty" is featured in serif typeface font. |
| Pseudo Mark | DO IT YOURSELF BEAUTY |
| Goods and Services | Ingredients used in do-it-yourself beauty formulations, namely, essential oils and Shea butter and cocoa butter |
| Indication of Colors claimed | Color is not claimed as a feature of the mark. |
| Goods and Services | Ingredients used in do-it-yourself beauty formulations, namely, kaolin clay |
| Goods and Services | Providing information in the field of skincare, haircare and aromatherapy recipes via a website |
| NOT AVAILABLE | "DIY BEAUTY" |
| International Class | 001 - Chemicals used in industry, science and photography, as well as in agriculture, horticulture and forestry; unprocessed artificial resins; unprocessed plastics; manures; fire extinguishing compositions; tempering and soldering preparations; chemical substances for preserving foodstuffs; tanning substances; adhesives used in industry. |
| US Class Codes | 001, 005, 006, 010, 026, 046 |
| Class Status Code | 6 - Active |
| Class Status Date | Thursday, December 22, 2022 |
| Primary Code | 001 |
| First Use Anywhere Date | Monday, November 11, 2024 |
| First Use In Commerce Date | Monday, November 11, 2024 |
| International Class | 003 - Bleaching preparations and other substances for laundry use; cleaning, polishing, scouring and abrasive preparations; soaps; perfumery, essential oils, cosmetics, hair lotions; dentifrices. |
| US Class Codes | 001, 004, 006, 050, 051, 052 |
| Class Status Code | 6 - Active |
| Class Status Date | Thursday, December 22, 2022 |
| Primary Code | 003 |
| First Use Anywhere Date | Friday, March 15, 2024 |
| First Use In Commerce Date | Friday, March 15, 2024 |
| International Class | 044 - Medical services; veterinary services; hygienic and beauty care for human beings or animals; agriculture, horticulture and forestry services. |
| US Class Codes | 100, 101 |
| Class Status Code | 6 - Active |
| Class Status Date | Thursday, December 22, 2022 |
| Primary Code | 044 |
| First Use Anywhere Date | Thursday, January 13, 2022 |
| First Use In Commerce Date | Thursday, January 13, 2022 |
| Party Name | Sendayco, LLC |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Dayton, OH 45459 |
| Party Name | Sendayco, LLC |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Dayton, OH 45459 |
| Party Name | Sendayco, LLC |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Dayton, OH 45459 |
| Event Date | Event Description |
| Saturday, December 3, 2022 | NEW APPLICATION ENTERED |
| Thursday, December 22, 2022 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Friday, December 23, 2022 | NOTICE OF DESIGN SEARCH CODE E-MAILED |
| Saturday, September 9, 2023 | ASSIGNED TO EXAMINER |
| Sunday, September 24, 2023 | NON-FINAL ACTION WRITTEN |
| Sunday, September 24, 2023 | NON-FINAL ACTION E-MAILED |
| Sunday, September 24, 2023 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Tuesday, December 19, 2023 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Tuesday, December 19, 2023 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Tuesday, December 19, 2023 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Wednesday, December 20, 2023 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, January 3, 2024 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, January 23, 2024 | PUBLISHED FOR OPPOSITION |
| Tuesday, January 23, 2024 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, March 19, 2024 | NOA E-MAILED - SOU REQUIRED FROM APPLICANT |
| Wednesday, September 18, 2024 | SOU TEAS EXTENSION RECEIVED |
| Thursday, September 19, 2024 | NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED |
| Thursday, September 19, 2024 | SOU EXTENSION 1 FILED |
| Wednesday, March 19, 2025 | USE AMENDMENT FILED |
| Wednesday, March 19, 2025 | TEAS STATEMENT OF USE RECEIVED |
| Thursday, June 19, 2025 | STATEMENT OF USE PROCESSING COMPLETE |
| Thursday, June 19, 2025 | CASE ASSIGNED TO INTENT TO USE PARALEGAL |
| Tuesday, July 22, 2025 | REGISTERED-PRINCIPAL REGISTER |
| Thursday, September 19, 2024 | SOU EXTENSION 1 GRANTED |
| Tuesday, July 1, 2025 | ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED |
| Wednesday, July 16, 2025 | NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED |
| Tuesday, July 22, 2025 | NOTICE OF REGISTRATION CONFIRMATION EMAILED |
| Wednesday, July 30, 2025 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |
| Wednesday, July 30, 2025 | TEAS CHANGE OF OWNER ADDRESS RECEIVED |
| Wednesday, July 30, 2025 | APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED |
| Wednesday, July 30, 2025 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
| Wednesday, July 30, 2025 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |