DIVERSE TRADE Trademark

Trademark Overview


On Thursday, August 29, 2019, a trademark application was filed for DIVERSE TRADE with the United States Patent and Trademark Office. The USPTO has given the DIVERSE TRADE trademark a serial number of 88597511. The federal status of this trademark filing is REGISTERED as of Tuesday, December 7, 2021. This trademark is owned by KeHE Distributors, LLC. The DIVERSE TRADE trademark is filed in the Advertising, Business and Retail Services and Education & Entertainment Services categories with the following description:

Conducting, arranging, and organizing business conferences in the field of natural, organic, and specialty foods, vitamins, minerals and supplements, and health and beauty care products to promote supply chain diversity and promote minority, including LGBTBE, veteran and woman owned vendors, suppliers, and manufacturers of the aforementioned products

Promoting the goods of others, namely, natural, organic, and specialty foods, vitamins, minerals and supplements, and health and beauty care products from minority, including LGBTBE, veteran and women owned vendors, suppliers, and manufacturers, by providing information regarding discounts, coupons, rebates, vouchers and special offers for the goods of others, all as part of an initiative to encourage and promote minority, including LGBTBE, veteran and women owned vendors, suppliers, and manufacturers of the aforementioned goods; conducting, arranging, and organizing business meetings in the field of natural, organic, and specialty foods, vitamins, minerals and supplements, and health and beauty care products to promote supply chain diversity and promote minority, including LGBTBE, veteran and woman owned vendors, suppliers, and manufacturers of the aforementioned products
diverse trade

General Information


Serial Number88597511
Word MarkDIVERSE TRADE
Filing DateThursday, August 29, 2019
Status700 - REGISTERED
Status DateTuesday, December 7, 2021
Registration Number6578749
Registration DateTuesday, December 7, 2021
Mark Drawing3000 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s)
Published for Opposition DateTuesday, September 21, 2021

Trademark Statements


Goods and ServicesConducting, arranging, and organizing business conferences in the field of natural, organic, and specialty foods, vitamins, minerals and supplements, and health and beauty care products to promote supply chain diversity and promote minority, including LGBTBE, veteran and woman owned vendors, suppliers, and manufacturers of the aforementioned products
Description of MarkThe mark consists of the stylized wording "DIVERSE TRADE" with four people holding hands above the word "TRADE".
Indication of Colors claimedColor is not claimed as a feature of the mark.
Goods and ServicesPromoting the goods of others, namely, natural, organic, and specialty foods, vitamins, minerals and supplements, and health and beauty care products from minority, including LGBTBE, veteran and women owned vendors, suppliers, and manufacturers, by providing information regarding discounts, coupons, rebates, vouchers and special offers for the goods of others, all as part of an initiative to encourage and promote minority, including LGBTBE, veteran and women owned vendors, suppliers, and manufacturers of the aforementioned goods; conducting, arranging, and organizing business meetings in the field of natural, organic, and specialty foods, vitamins, minerals and supplements, and health and beauty care products to promote supply chain diversity and promote minority, including LGBTBE, veteran and woman owned vendors, suppliers, and manufacturers of the aforementioned products
Disclaimer with Predetermined Text"DIVERSE TRADE"

Classification Information


International Class035 - Advertising; business management; business administration; office functions.
US Class Codes100, 101, 102
Class Status Code6 - Active
Class Status DateSaturday, September 14, 2019
Primary Code035
First Use Anywhere DateTuesday, April 30, 2019
First Use In Commerce DateTuesday, April 30, 2019

International Class041 - Education; providing of training; entertainment; sporting and cultural activities.
US Class Codes100, 101, 107
Class Status Code6 - Active
Class Status DateThursday, January 14, 2021
Primary Code041
First Use Anywhere DateTuesday, April 30, 2019
First Use In Commerce DateTuesday, April 30, 2019

Trademark Owner History


Party NameKeHE Distributors, LLC
Party Type30 - Original Registrant
Legal Entity Type16 - Limited Liability Company
AddressNaperville, IL 60563

Party NameKeHE Distributors, LLC
Party Type20 - Owner at Publication
Legal Entity Type16 - Limited Liability Company
AddressNaperville, IL 60563

Party NameKeHE Distributors, LLC
Party Type10 - Original Applicant
Legal Entity Type16 - Limited Liability Company
AddressNaperville, IL 60563

Trademark Events


Event DateEvent Description
Wednesday, February 21, 2024ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Tuesday, December 7, 2021REGISTERED-PRINCIPAL REGISTER
Tuesday, September 21, 2021OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, September 21, 2021PUBLISHED FOR OPPOSITION
Wednesday, September 1, 2021NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Sunday, August 15, 2021APPROVED FOR PUB - PRINCIPAL REGISTER
Wednesday, August 11, 2021PRELIMINARY/VOLUNTARY AMENDMENT - ENTERED
Wednesday, August 11, 2021ASSIGNED TO LIE
Saturday, August 7, 2021TEAS VOLUNTARY AMENDMENT RECEIVED
Tuesday, July 6, 2021TEAS/EMAIL CORRESPONDENCE ENTERED
Tuesday, July 6, 2021CORRESPONDENCE RECEIVED IN LAW OFFICE
Tuesday, July 6, 2021TEAS RESPONSE TO OFFICE ACTION RECEIVED
Thursday, January 14, 2021NOTIFICATION OF EXAMINER'S AMENDMENT/PRIORITY ACTION E-MAILED
Thursday, January 14, 2021EXAMINER'S AMENDMENT/PRIORITY ACTION E-MAILED
Thursday, January 14, 2021COMBINED EXAMINER'S AMENDMENT/PRIORITY ACTION AUTOMATIC ENTRY
Thursday, January 14, 2021EXAMINERS AMENDMENT AND/OR PRIORITY ACTION - COMPLETED
Tuesday, December 22, 2020TEAS/EMAIL CORRESPONDENCE ENTERED
Monday, December 21, 2020CORRESPONDENCE RECEIVED IN LAW OFFICE
Monday, December 21, 2020TEAS REQUEST FOR RECONSIDERATION RECEIVED
Thursday, December 3, 2020NOTICE OF ACCEPTANCE OF AMENDMENT TO ALLEGE USE E-MAILED
Wednesday, December 2, 2020USE AMENDMENT ACCEPTED
Wednesday, November 11, 2020AMENDMENT TO USE PROCESSING COMPLETE
Wednesday, November 11, 2020USE AMENDMENT FILED
Tuesday, November 10, 2020TEAS AMENDMENT OF USE RECEIVED
Sunday, July 5, 2020NOTIFICATION OF FINAL REFUSAL EMAILED
Sunday, July 5, 2020FINAL REFUSAL E-MAILED
Sunday, July 5, 2020FINAL REFUSAL WRITTEN
Wednesday, June 10, 2020TEAS/EMAIL CORRESPONDENCE ENTERED
Tuesday, June 9, 2020CORRESPONDENCE RECEIVED IN LAW OFFICE
Tuesday, June 9, 2020TEAS RESPONSE TO OFFICE ACTION RECEIVED
Tuesday, December 10, 2019NOTIFICATION OF NON-FINAL ACTION E-MAILED
Tuesday, December 10, 2019NON-FINAL ACTION E-MAILED
Tuesday, December 10, 2019NON-FINAL ACTION WRITTEN
Tuesday, December 3, 2019ASSIGNED TO EXAMINER
Tuesday, September 17, 2019NOTICE OF DESIGN SEARCH CODE E-MAILED
Saturday, September 14, 2019NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Monday, September 2, 2019NEW APPLICATION ENTERED