| Serial Number | 88462695 |
| Word Mark | DIVERSE BEAUTY SHARK CITY NATURALS "THETRUTH, NO LYE" |
| Filing Date | Thursday, June 6, 2019 |
| Status | 700 - REGISTERED |
| Status Date | Tuesday, September 15, 2020 |
| Registration Number | 6150575 |
| Registration Date | Tuesday, September 15, 2020 |
| Mark Drawing | 3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, June 30, 2020 |
| Description of Mark | The mark consists of A brown colored woman, with afro hairstyle, black, white and brown eyes, pointing at text; she also has a black and brown hair, wearing a purple shirt, with yellow words on shirt that read "DIVERSE BEAUTY", "SHARK CITY NATURALS" in yellow, followed by ""THE TRUTH, NO LYE"" in colored purple. |
| Goods and Services | Cosmetics; Cosmetics in general, including perfumes; Shea butter for cosmetic purposes; After-sun gels; After-sun oils; Body and beauty care cosmetics |
| Indication of Colors claimed | The color(s) black, brown, purple, white, and yellow is/are claimed as a feature of the mark. |
| NOT AVAILABLE | "BEAUTY" AND "NATURALS" |
| International Class | 003 - Bleaching preparations and other substances for laundry use; cleaning, polishing, scouring and abrasive preparations; soaps; perfumery, essential oils, cosmetics, hair lotions; dentifrices. |
| US Class Codes | 001, 004, 006, 050, 051, 052 |
| Class Status Code | 6 - Active |
| Class Status Date | Thursday, June 20, 2019 |
| Primary Code | 003 |
| First Use Anywhere Date | Wednesday, November 1, 2017 |
| First Use In Commerce Date | Friday, February 22, 2019 |
| Party Name | Diverse Beauty Inc |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 03 - Corporation |
| Address | Norfolk, VA 23508 |
| Party Name | Diverse Beauty Inc |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | Norfolk, VA 23508 |
| Party Name | Diverse Beauty Inc |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Norfolk, VA 23508 |
| Event Date | Event Description |
| Monday, June 10, 2019 | NEW APPLICATION ENTERED |
| Thursday, June 20, 2019 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Friday, June 21, 2019 | NOTICE OF DESIGN SEARCH CODE E-MAILED |
| Wednesday, August 28, 2019 | ASSIGNED TO EXAMINER |
| Thursday, September 5, 2019 | NON-FINAL ACTION WRITTEN |
| Thursday, September 5, 2019 | NON-FINAL ACTION E-MAILED |
| Thursday, September 5, 2019 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Monday, March 2, 2020 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Monday, March 2, 2020 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Tuesday, March 3, 2020 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Sunday, March 22, 2020 | EXAMINERS AMENDMENT -WRITTEN |
| Sunday, March 22, 2020 | EXAMINERS AMENDMENT E-MAILED |
| Sunday, March 22, 2020 | NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED |
| Monday, March 23, 2020 | ASSIGNED TO LIE |
| Monday, March 23, 2020 | EXAMINER'S AMENDMENT ENTERED |
| Wednesday, March 25, 2020 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Tuesday, April 7, 2020 | WITHDRAWN FROM PUB - OG REVIEW QUERY |
| Thursday, April 9, 2020 | PREVIOUS ALLOWANCE COUNT WITHDRAWN |
| Tuesday, April 28, 2020 | NON-FINAL ACTION WRITTEN |
| Tuesday, April 28, 2020 | NON-FINAL ACTION E-MAILED |
| Tuesday, April 28, 2020 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Wednesday, April 29, 2020 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Wednesday, April 29, 2020 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Thursday, April 30, 2020 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Monday, May 25, 2020 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, June 10, 2020 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, June 30, 2020 | PUBLISHED FOR OPPOSITION |
| Tuesday, June 30, 2020 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, September 15, 2020 | REGISTERED-PRINCIPAL REGISTER |
| Monday, September 15, 2025 | COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED |
| Thursday, July 23, 2020 | ASSIGNED TO EXAMINER |