DISCOVER YOURSELF Trademark

Trademark Overview


On Friday, June 21, 2019, a trademark application was filed for DISCOVER YOURSELF with the United States Patent and Trademark Office. The USPTO has given the DISCOVER YOURSELF trademark a serial number of 88483119. The federal status of this trademark filing is REGISTERED as of Tuesday, December 8, 2020. This trademark is owned by Personalized Beauty Discovery, Inc.. The DISCOVER YOURSELF trademark is filed in the Cosmetics & Cleaning Products, Computer & Software Products & Electrical & Scientific Products, Leather Products, Houseware & Glass Products, Advertising, Business and Retail Services, and Education & Entertainment Services categories with the following description:

Entertainment, namely, providing information, news and non-downloadable videos in the field of beauty; educational services, namely, conducting conferences in the fields of cosmetics, make-up, skin care, hair care and beauty accessories; educational training and services, namely, organizing and developing educational programs and conferences in the fields of beauty care directed to amateurs and professionals in the beauty industry; educational services, namely, panel discussions and workshops in the fields of developing a business on social media or creating a social media channel; organizing live exhibition programs and providing educational demonstrations in the fields of cosmetics, beauty, skin, nail and hair care products featuring group discussions about beauty products and beauty tips and techniques for educational and entertainment purposes; educational services, namely, providing tutorial sessions about application and use of make-up, use of make-up tools, application and use o...

Downloadable computer software and applications for mobile devices for the purpose of shopping, accessing a user profile, read or participate in blogs an online chats; downloadable computer software to enable the uploading, capturing, posting, showing, editing, playing, streaming, viewing, previewing, displaying, tagging, blogging, sharing, manipulating, distributing, publishing, reproducing of electronic media, multimedia content, videos, movies, pictures, images, text, photos, user-generated content, audio content and information via the internet and other communications networks, all in the fields of cosmetics, beauty and skin care products; downloadable computer software to enable the sharing of multimedia content and comments among users; downloadable video recordings in the fields of cosmetics, beauty and skin care; downloadable video recordings featuring instructional information about the application and use of make-up, use of make-up tools, application and use of skin care and...

Cosmetic bags sold empty; make-up bags sold empty; accessory bags for make-up or make-up sets, make-up tools, body and beauty care sold empty; travel bags; travelling bags; toiletry bags sold empty

Cosmetics; non-medicated cosmetics; colored cosmetics; make-up; make-up sets consisting of multiple shades of eyeshadow, blush and highlighter; non-medicated skin care preparations; non-medicated skin care products, namely, facial soap; non-medicated skin care preparations, namely, skin serums, creams, lotions, gels, toners, cleansers, cleaners, peels, bronzers, powders, concealers, and exfoliants; non-medicated skin care products, namely, facial scrubs, body scrubs, face masks, hand masks, foot masks, body balm, body polish, body mists, skin cleansers, skin moisturizers, pore treatments, and cleansing bars, lotions, and cosmetic pads; toiletry bags and cases sold filled with cosmetics, non-medicated cosmetics, make-up or make-up sets of eyeshadows, blush or highlighters for storage or transportation

Advertising services; marketing services; sales promotion; arranging, promoting and conducting exhibitions and trade shows in the fields of cosmetics, beauty and skin care products and techniques; on-line retail store services in the fields of cosmetics, beauty and skin care products; online retail store services featuring subscription boxes containing cosmetics, beauty and skin care products; administration of a consumer membership program for enabling participants to receive product samples and discounts in the fields of cosmetics, beauty and skin care products; loyalty program services to reward members with special pricing and discounts on cosmetics, beauty and skin care products; promoting the goods and services of others by providing a website featuring product information and reviews, information about consumer purchasing behavior and trends, product how-to articles and videos, discounts and coupons for the goods and services of others, and links to the retail websites of others...

Make-up tools, namely, brushes, puffs and sponges for make-up application; cosmetic brushes; make-up brushes; eyebrow brushes; body brushes; blush brushes; foundation brushes; eyeliner brushers; lip brushes; sponges for applying make-up; cosmetic applicators, namely, foam cushions, sponges, spoolies, brushes, and foam applicator sticks; stencils for applying make-up; synthetic hairs and fibers for cosmetic brushes, make-up brushes, eyebrow brushes, body brushes, blush brushes, foundation brushes, eyeliner brushers, and lip brushes
discover yourself

General Information


Serial Number88483119
Word MarkDISCOVER YOURSELF
Filing DateFriday, June 21, 2019
Status700 - REGISTERED
Status DateTuesday, December 8, 2020
Registration Number6217646
Registration DateTuesday, December 8, 2020
Mark Drawing4000 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, February 25, 2020

Trademark Statements


Goods and ServicesEntertainment, namely, providing information, news and non-downloadable videos in the field of beauty; educational services, namely, conducting conferences in the fields of cosmetics, make-up, skin care, hair care and beauty accessories; educational training and services, namely, organizing and developing educational programs and conferences in the fields of beauty care directed to amateurs and professionals in the beauty industry; educational services, namely, panel discussions and workshops in the fields of developing a business on social media or creating a social media channel; organizing live exhibition programs and providing educational demonstrations in the fields of cosmetics, beauty, skin, nail and hair care products featuring group discussions about beauty products and beauty tips and techniques for educational and entertainment purposes; educational services, namely, providing tutorial sessions about application and use of make-up, use of make-up tools, application and use of skin care and hair care products, use of hair accessories, and overall beauty and styling tips and techniques; online journals, namely, non-downloadable video blogs featuring information about application and use of make-up, use of make-up tools, application and use of skin care and hair care products, use of hair accessories, and overall beauty and styling tips and techniques; providing a website featuring non-downloadable instructional videos in the fields of application and use of make-up, use of make-up tools, application and use of skin care and hair care products, use of hair accessories, and overall beauty and styling tips and techniques; tutorials and how-to instruction for beauty care, namely, beauty arts instruction
Goods and ServicesDownloadable computer software and applications for mobile devices for the purpose of shopping, accessing a user profile, read or participate in blogs an online chats; downloadable computer software to enable the uploading, capturing, posting, showing, editing, playing, streaming, viewing, previewing, displaying, tagging, blogging, sharing, manipulating, distributing, publishing, reproducing of electronic media, multimedia content, videos, movies, pictures, images, text, photos, user-generated content, audio content and information via the internet and other communications networks, all in the fields of cosmetics, beauty and skin care products; downloadable computer software to enable the sharing of multimedia content and comments among users; downloadable video recordings in the fields of cosmetics, beauty and skin care; downloadable video recordings featuring instructional information about the application and use of make-up, use of make-up tools, application and use of skin care and hair care products, use of hair accessories, and overall beauty and styling tips and techniques
Goods and ServicesCosmetic bags sold empty; make-up bags sold empty; accessory bags for make-up or make-up sets, make-up tools, body and beauty care sold empty; travel bags; travelling bags; toiletry bags sold empty
Goods and ServicesCosmetics; non-medicated cosmetics; colored cosmetics; make-up; make-up sets consisting of multiple shades of eyeshadow, blush and highlighter; non-medicated skin care preparations; non-medicated skin care products, namely, facial soap; non-medicated skin care preparations, namely, skin serums, creams, lotions, gels, toners, cleansers, cleaners, peels, bronzers, powders, concealers, and exfoliants; non-medicated skin care products, namely, facial scrubs, body scrubs, face masks, hand masks, foot masks, body balm, body polish, body mists, skin cleansers, skin moisturizers, pore treatments, and cleansing bars, lotions, and cosmetic pads; toiletry bags and cases sold filled with cosmetics, non-medicated cosmetics, make-up or make-up sets of eyeshadows, blush or highlighters for storage or transportation
Goods and ServicesAdvertising services; marketing services; sales promotion; arranging, promoting and conducting exhibitions and trade shows in the fields of cosmetics, beauty and skin care products and techniques; on-line retail store services in the fields of cosmetics, beauty and skin care products; online retail store services featuring subscription boxes containing cosmetics, beauty and skin care products; administration of a consumer membership program for enabling participants to receive product samples and discounts in the fields of cosmetics, beauty and skin care products; loyalty program services to reward members with special pricing and discounts on cosmetics, beauty and skin care products; promoting the goods and services of others by providing a website featuring product information and reviews, information about consumer purchasing behavior and trends, product how-to articles and videos, discounts and coupons for the goods and services of others, and links to the retail websites of others, all in the fields of cosmetics, beauty and skin care products; compiling, analyzing, processing and providing customer preference and product usage data to providers of cosmetics, beauty and skin care products for business purposes
Goods and ServicesMake-up tools, namely, brushes, puffs and sponges for make-up application; cosmetic brushes; make-up brushes; eyebrow brushes; body brushes; blush brushes; foundation brushes; eyeliner brushers; lip brushes; sponges for applying make-up; cosmetic applicators, namely, foam cushions, sponges, spoolies, brushes, and foam applicator sticks; stencils for applying make-up; synthetic hairs and fibers for cosmetic brushes, make-up brushes, eyebrow brushes, body brushes, blush brushes, foundation brushes, eyeliner brushers, and lip brushes

Classification Information


International Class003 - Bleaching preparations and other substances for laundry use; cleaning, polishing, scouring and abrasive preparations; soaps; perfumery, essential oils, cosmetics, hair lotions; dentifrices.
US Class Codes001, 004, 006, 050, 051, 052
Class Status Code6 - Active
Class Status DateTuesday, July 2, 2019
Primary Code003
First Use Anywhere DateSunday, September 1, 2019
First Use In Commerce DateSunday, September 1, 2019

International Class009 - Scientific, nautical, surveying, photographic, cinematographic, optical, weighing, measuring, signalling, checking (supervision), life-saving and teaching apparatus and instruments; apparatus and instruments for conducting, switching, transforming, accumulating, regulating or controlling electricity; apparatus for recording, transmission or reproduction of sound or images; magnetic data carriers, recording discs; automatic vending machines and mechanisms for coin operated apparatus; cash registers, calculating machines, data processing equipment and computers; fire extinguishing apparatus.
US Class Codes021, 023, 026, 036, 038
Class Status Code6 - Active
Class Status DateTuesday, July 2, 2019
Primary Code009
First Use Anywhere DateSunday, September 1, 2019
First Use In Commerce DateSunday, September 1, 2019

International Class018 - Leather and imitations of leather, and goods made of these materials and not included in other classes; animal skins, hides; trunks and traveling bags; umbrellas, parasols and walking sticks; whips, harness and saddlery.
US Class Codes001, 002, 003, 022, 041
Class Status Code6 - Active
Class Status DateTuesday, July 2, 2019
Primary Code018
First Use Anywhere DateSunday, September 1, 2019
First Use In Commerce DateSunday, September 1, 2019

International Class021 - Household or kitchen utensils and containers; combs and sponges; brushes (except paint brushes); brush-making materials; articles for cleaning purposes; steel-wool; unworked or semi-worked glass (except glass used in building); glassware, porcelain and earthenware not included in other classes.
US Class Codes002, 013, 023, 029, 030, 033, 040, 050
Class Status Code6 - Active
Class Status DateTuesday, July 2, 2019
Primary Code021
First Use Anywhere DateSunday, September 1, 2019
First Use In Commerce DateSunday, September 1, 2019

International Class035 - Advertising; business management; business administration; office functions.
US Class Codes100, 101, 102
Class Status Code6 - Active
Class Status DateTuesday, July 2, 2019
Primary Code035
First Use Anywhere DateSunday, September 1, 2019
First Use In Commerce DateSunday, September 1, 2019

International Class041 - Education; providing of training; entertainment; sporting and cultural activities.
US Class Codes100, 101, 107
Class Status Code6 - Active
Class Status DateTuesday, July 2, 2019
Primary Code041
First Use Anywhere DateSunday, September 1, 2019
First Use In Commerce DateSunday, September 1, 2019

Trademark Owner History


Party NamePersonalized Beauty Discovery, Inc.
Party Type30 - Original Registrant
Legal Entity Type03 - Corporation
AddressSan Mateo, CA 94401

Party NamePersonalized Beauty Discovery, Inc.
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressSan Mateo, CA 94401

Party NamePersonalized Beauty Discovery, Inc.
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressSan Mateo, CA 94401

Trademark Events


Event DateEvent Description
Thursday, June 23, 2022ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Wednesday, March 9, 2022ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Wednesday, December 16, 2020ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Tuesday, December 8, 2020REGISTERED-PRINCIPAL REGISTER
Thursday, November 5, 2020NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED
Tuesday, November 3, 2020ELECTRONIC RECORD REVIEW COMPLETE
Friday, October 30, 2020ON HOLD - ELECTRONIC RECORD REVIEW REQUIRED
Tuesday, October 27, 2020NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Tuesday, October 27, 2020NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED
Monday, October 26, 2020ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
Monday, October 26, 2020STATEMENT OF USE PROCESSING COMPLETE
Friday, October 16, 2020USE AMENDMENT FILED
Monday, October 26, 2020SOU EXTENSION 1 GRANTED
Friday, October 16, 2020SOU EXTENSION 1 FILED
Monday, October 26, 2020CASE ASSIGNED TO INTENT TO USE PARALEGAL
Friday, October 16, 2020TEAS EXTENSION RECEIVED
Friday, October 16, 2020TEAS STATEMENT OF USE RECEIVED
Tuesday, April 21, 2020NOA E-MAILED - SOU REQUIRED FROM APPLICANT
Tuesday, February 25, 2020OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, February 25, 2020PUBLISHED FOR OPPOSITION
Wednesday, February 5, 2020NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Friday, January 17, 2020ASSIGNED TO LIE
Wednesday, January 15, 2020APPROVED FOR PUB - PRINCIPAL REGISTER
Tuesday, January 14, 2020TEAS/EMAIL CORRESPONDENCE ENTERED
Monday, January 13, 2020CORRESPONDENCE RECEIVED IN LAW OFFICE
Monday, January 13, 2020TEAS RESPONSE TO OFFICE ACTION RECEIVED
Saturday, July 13, 2019NOTIFICATION OF NON-FINAL ACTION E-MAILED
Saturday, July 13, 2019NON-FINAL ACTION E-MAILED
Saturday, July 13, 2019NON-FINAL ACTION WRITTEN
Wednesday, July 10, 2019ASSIGNED TO EXAMINER
Tuesday, July 2, 2019NEW APPLICATION OFFICE SUPPLIED DATA ENTERED IN TRAM
Tuesday, June 25, 2019NEW APPLICATION ENTERED IN TRAM