DISCOVER THE REAL SECRET Trademark

Trademark Overview


On Wednesday, August 11, 2010, a trademark application was filed for DISCOVER THE REAL SECRET with the United States Patent and Trademark Office. The USPTO has given the DISCOVER THE REAL SECRET trademark a serial number of 85104972. The federal status of this trademark filing is CANCELLED - SECTION 8 as of Friday, May 18, 2018. This trademark is owned by J. C. Penney Corporation, Inc.. The DISCOVER THE REAL SECRET trademark is filed in the Advertising, Business and Retail Services category with the following description:

Retail department store services, retail mail order catalog services, and computerized online retail department store services in the fields of wearing apparel and footwear for women, specifically bras, panties, shapewear and pants
discover the real secret

General Information


Serial Number85104972
Word MarkDISCOVER THE REAL SECRET
Filing DateWednesday, August 11, 2010
Status710 - CANCELLED - SECTION 8
Status DateFriday, May 18, 2018
Registration Number4037300
Registration DateTuesday, October 11, 2011
Mark Drawing4000 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, July 26, 2011

Trademark Statements


Goods and ServicesRetail department store services, retail mail order catalog services, and computerized online retail department store services in the fields of wearing apparel and footwear for women, specifically bras, panties, shapewear and pants

Classification Information


International Class035 - Advertising; business management; business administration; office functions.
US Class Codes100, 101, 102
Class Status Code2 - Sec. 8 - Entire Registration
Class Status DateFriday, May 18, 2018
Primary Code035
First Use Anywhere DateSunday, August 1, 2010
First Use In Commerce DateSunday, August 1, 2010

Trademark Owner History


Party NameJ. C. Penney Corporation, Inc.
Party Type30 - Original Registrant
Legal Entity Type03 - Corporation
AddressPlano, TX 75024

Party NameJ. C. Penney Corporation, Inc.
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressPlano, TX 75024

Party NameJ. C. Penney Corporation, Inc.
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressPlano, TX 75024

Trademark Events


Event DateEvent Description
Friday, May 18, 2018CANCELLED SEC. 8 (6-YR)
Wednesday, March 21, 2018ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Wednesday, July 13, 2016ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Wednesday, June 5, 2013ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Tuesday, October 11, 2011REGISTERED-PRINCIPAL REGISTER
Tuesday, July 26, 2011OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, July 26, 2011PUBLISHED FOR OPPOSITION
Thursday, June 23, 2011LAW OFFICE PUBLICATION REVIEW COMPLETED
Thursday, June 23, 2011APPROVED FOR PUB - PRINCIPAL REGISTER
Saturday, June 4, 2011TEAS/EMAIL CORRESPONDENCE ENTERED
Saturday, June 4, 2011CORRESPONDENCE RECEIVED IN LAW OFFICE
Friday, June 3, 2011ASSIGNED TO LIE
Friday, June 3, 2011TEAS RESPONSE TO OFFICE ACTION RECEIVED
Friday, December 3, 2010NOTIFICATION OF NON-FINAL ACTION E-MAILED
Friday, December 3, 2010NON-FINAL ACTION E-MAILED
Friday, December 3, 2010NON-FINAL ACTION WRITTEN
Monday, November 29, 2010ASSIGNED TO EXAMINER
Monday, August 16, 2010NEW APPLICATION OFFICE SUPPLIED DATA ENTERED IN TRAM
Saturday, August 14, 2010NEW APPLICATION ENTERED IN TRAM