DISCOVER MAUI Trademark

Trademark Overview


On Friday, September 23, 2022, a trademark application was filed for DISCOVER MAUI with the United States Patent and Trademark Office. The USPTO has given the DISCOVER MAUI trademark a serial number of 97604871. The federal status of this trademark filing is REGISTERED as of Tuesday, June 4, 2024. This trademark is owned by Maui Concierge Services Inc.. The DISCOVER MAUI trademark is filed in the Transportation & Storage Services and Education & Entertainment Services categories with the following description:

Arranging and conducting guided whale-watching tours; arranging and conducting guided tours of a historical site; entertainment services for recreational purposes in the nature of sailing, boating, parasailing, riding personal watercraft, zip lining, motorcycling, mountain biking, kite surfing, horseback riding, hiking, snorkeling, scuba diving and luaus; surfboard rentals; stand up paddleboard rentals; instruction in the nature of paddle boarding lessons; conducting guided museum tours; conducting guided scuba diving tours; instruction in the nature of scuba diving lessons; providing information, news and commentary in the field of entertainment; providing a website featuring information in the field of entertainment

Providing transport for excursions; providing transport services by boat for guided whale watching tours; arranging and conducting boat charters; making reservations and bookings for transportation for tourists; conducting snorkeling and diving charters; arranging for bike rentals, car rentals and moped rentals; providing transport for guided tours; providing information, news and commentary in the field of travel; providing a website featuring information in the field of travel
discover maui

General Information


Serial Number97604871
Word MarkDISCOVER MAUI
Filing DateFriday, September 23, 2022
Status700 - REGISTERED
Status DateTuesday, June 4, 2024
Registration Number7409798
Registration DateTuesday, June 4, 2024
Mark Drawing4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, August 15, 2023

Trademark Statements


Goods and ServicesArranging and conducting guided whale-watching tours; arranging and conducting guided tours of a historical site; entertainment services for recreational purposes in the nature of sailing, boating, parasailing, riding personal watercraft, zip lining, motorcycling, mountain biking, kite surfing, horseback riding, hiking, snorkeling, scuba diving and luaus; surfboard rentals; stand up paddleboard rentals; instruction in the nature of paddle boarding lessons; conducting guided museum tours; conducting guided scuba diving tours; instruction in the nature of scuba diving lessons; providing information, news and commentary in the field of entertainment; providing a website featuring information in the field of entertainment
Goods and ServicesProviding transport for excursions; providing transport services by boat for guided whale watching tours; arranging and conducting boat charters; making reservations and bookings for transportation for tourists; conducting snorkeling and diving charters; arranging for bike rentals, car rentals and moped rentals; providing transport for guided tours; providing information, news and commentary in the field of travel; providing a website featuring information in the field of travel
NOT AVAILABLE"MAUI"

Classification Information


International Class039 - Transport; packaging and storage of goods; travel arrangement.
US Class Codes100, 105
Class Status Code6 - Active
Class Status DateTuesday, October 11, 2022
Primary Code039
First Use Anywhere DateSunday, December 31, 2023
First Use In Commerce DateSunday, December 31, 2023

International Class041 - Education; providing of training; entertainment; sporting and cultural activities.
US Class Codes100, 101, 107
Class Status Code6 - Active
Class Status DateTuesday, October 11, 2022
Primary Code041
First Use Anywhere DateSunday, December 31, 2023
First Use In Commerce DateSunday, December 31, 2023

Trademark Owner History


Party NameMaui Concierge Services Inc.
Party Type30 - Original Registrant
Legal Entity Type03 - Corporation
AddressKihei, HI 96753

Party NameMaui Concierge Services Inc.
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressKihei, HI 96753

Party NameMaui Concierge Services Inc.
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressLahaina, HI 96761

Trademark Events


Event DateEvent Description
Tuesday, September 27, 2022NEW APPLICATION ENTERED
Tuesday, October 11, 2022NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Thursday, July 6, 2023ASSIGNED TO EXAMINER
Wednesday, July 12, 2023EXAMINERS AMENDMENT -WRITTEN
Wednesday, July 12, 2023EXAMINERS AMENDMENT E-MAILED
Wednesday, July 12, 2023NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED
Wednesday, July 12, 2023EXAMINER'S AMENDMENT ENTERED
Wednesday, July 12, 2023APPROVED FOR PUB - PRINCIPAL REGISTER
Wednesday, July 26, 2023NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Tuesday, August 15, 2023PUBLISHED FOR OPPOSITION
Tuesday, August 15, 2023OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, October 10, 2023NOA E-MAILED - SOU REQUIRED FROM APPLICANT
Friday, March 8, 2024TEAS STATEMENT OF USE RECEIVED
Monday, March 25, 2024TEAS CHANGE OF OWNER ADDRESS RECEIVED
Friday, March 8, 2024USE AMENDMENT FILED
Monday, March 25, 2024APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Monday, April 1, 2024CASE ASSIGNED TO INTENT TO USE PARALEGAL
Monday, April 1, 2024STATEMENT OF USE PROCESSING COMPLETE
Wednesday, April 3, 2024ASSIGNED TO EXAMINER
Wednesday, May 1, 2024ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
Wednesday, May 1, 2024NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED
Tuesday, June 4, 2024REGISTERED-PRINCIPAL REGISTER
Tuesday, June 4, 2024NOTICE OF REGISTRATION CONFIRMATION EMAILED
Monday, March 25, 2024TEAS CHANGE OF CORRESPONDENCE RECEIVED