DIRECTLINK Trademark

Trademark Overview


On Wednesday, May 22, 1996, a trademark application was filed for DIRECTLINK with the United States Patent and Trademark Office. The USPTO has given the DIRECTLINK trademark a serial number of 75108142. The federal status of this trademark filing is ABANDONED - EXPRESS as of Thursday, October 23, 1997. This trademark is owned by Blue Cross and Blue Shield of Massachusetts, Inc.. The DIRECTLINK trademark is filed in the Computer & Software Products & Electrical & Scientific Products, Advertising, Business and Retail Services, Insurance & Financial Services, and Computer & Software Services & Scientific Services categories with the following description:

computer software for use by consumers of health care services for the administration of health insurance claims and in managing health care, and instructional manuals provided therewith

computer services, namely, information storage and retrieval in the fields of health care, health services administration and human resources administration, for consumers of health care services

health insurance administration services for consumers of health care services

computer services, namely, providing access to medical information, health care information and health insurance information to consumers of health care services via a computer data base; and computer programming service for others

General Information


Serial Number75108142
Word MarkDIRECTLINK
Filing DateWednesday, May 22, 1996
Status601 - ABANDONED - EXPRESS
Status DateThursday, October 23, 1997
Registration Number0000000
Registration DateNOT AVAILABLE
Mark Drawing1000 - Typeset: Word(s) / letter(s) / number(s)
Published for Opposition DateNOT AVAILABLE

Trademark Statements


Goods and Servicescomputer software for use by consumers of health care services for the administration of health insurance claims and in managing health care, and instructional manuals provided therewith
Goods and Servicescomputer services, namely, information storage and retrieval in the fields of health care, health services administration and human resources administration, for consumers of health care services
Goods and Serviceshealth insurance administration services for consumers of health care services
Goods and Servicescomputer services, namely, providing access to medical information, health care information and health insurance information to consumers of health care services via a computer data base; and computer programming service for others
Pseudo MarkDIRECT LINK

Classification Information


International Class009 - Scientific, nautical, surveying, photographic, cinematographic, optical, weighing, measuring, signalling, checking (supervision), life-saving and teaching apparatus and instruments; apparatus and instruments for conducting, switching, transforming, accumulating, regulating or controlling electricity; apparatus for recording, transmission or reproduction of sound or images; magnetic data carriers, recording discs; automatic vending machines and mechanisms for coin operated apparatus; cash registers, calculating machines, data processing equipment and computers; fire extinguishing apparatus.
US Class Codes021, 023, 026, 036, 038
Class Status Code8 - Abandoned
Class Status DateWednesday, August 4, 1999
Primary Code009
First Use Anywhere DateFriday, September 2, 1994
First Use In Commerce DateFriday, September 2, 1994

International Class035 - Advertising; business management; business administration; office functions.
US Class Codes100, 101, 102
Class Status Code8 - Abandoned
Class Status DateWednesday, August 4, 1999
Primary Code035
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class036 - Insurance; financial affairs; monetary affairs; real estate affairs.
US Class Codes100, 101, 102
Class Status Code8 - Abandoned
Class Status DateWednesday, August 4, 1999
Primary Code036
First Use Anywhere DateFriday, September 2, 1994
First Use In Commerce DateFriday, September 2, 1994

International Class042 - Scientific and technological services and research and design relating thereto; industrial analysis and research services; design and development of computer hardware and software.
US Class Codes100, 101
Class Status Code8 - Abandoned
Class Status DateWednesday, August 4, 1999
Primary Code042
First Use Anywhere DateFriday, September 2, 1994
First Use In Commerce DateFriday, September 2, 1994

Trademark Owner History


Party NameBlue Cross and Blue Shield of Massachusetts, Inc.
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressBoston, MA 02110

Trademark Events


Event DateEvent Description
Thursday, October 23, 1997ABANDONMENT - EXPRESS MAILED
Friday, October 3, 1997CORRESPONDENCE RECEIVED IN LAW OFFICE
Friday, June 6, 1997FINAL REFUSAL MAILED
Monday, April 21, 1997CORRESPONDENCE RECEIVED IN LAW OFFICE
Wednesday, February 5, 1997NON-FINAL ACTION MAILED
Wednesday, September 11, 1996ASSIGNED TO EXAMINER
Wednesday, September 11, 1996ASSIGNED TO EXAMINER