| Serial Number | 87659490 |
| Word Mark | DIRECT BENEFITS |
| Filing Date | Wednesday, October 25, 2017 |
| Status | 700 - REGISTERED |
| Status Date | Tuesday, July 31, 2018 |
| Registration Number | 5528473 |
| Registration Date | Tuesday, July 31, 2018 |
| Mark Drawing | 4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | Tuesday, May 15, 2018 |
| Goods and Services | Insurance brokerage in the field of dental, disability, life and vision insurance |
| Goods and Services | Providing dental, disability, life and vision insurance exchanges in the nature of a marketplace that offers purchasers of dental, disability, life and vision insurance a variety of plans from different insurance providers |
| NOT AVAILABLE | "BENEFITS" |
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Friday, November 3, 2017 |
| Primary Code | 035 |
| First Use Anywhere Date | Thursday, January 1, 2004 |
| First Use In Commerce Date | Thursday, January 1, 2004 |
| International Class | 036 - Insurance; financial affairs; monetary affairs; real estate affairs. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Friday, November 3, 2017 |
| Primary Code | 036 |
| First Use Anywhere Date | Thursday, January 1, 2004 |
| First Use In Commerce Date | Thursday, January 1, 2004 |
| Party Name | DIRECT BENEFITS, AN ALERA GROUP AGENCY, LLC |
| Party Type | 31 - New Owner After Registration |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | DEERFIELD, IL 60015 |
| Party Name | Direct Benefits, Inc. |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 03 - Corporation |
| Address | St. Paul, MN 55101 |
| Party Name | Direct Benefits, Inc. |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | St. Paul, MN 55101 |
| Party Name | Direct Benefits, Inc. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | St. Paul, MN 55101 |
| Event Date | Event Description |
| Monday, February 5, 2018 | ASSIGNED TO EXAMINER |
| Saturday, October 28, 2017 | NEW APPLICATION ENTERED |
| Friday, November 3, 2017 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Tuesday, May 15, 2018 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Monday, February 5, 2018 | NON-FINAL ACTION WRITTEN |
| Monday, February 5, 2018 | NON-FINAL ACTION E-MAILED |
| Monday, February 5, 2018 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Friday, April 6, 2018 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Friday, April 6, 2018 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Saturday, April 7, 2018 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Wednesday, April 11, 2018 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, April 25, 2018 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, May 15, 2018 | PUBLISHED FOR OPPOSITION |
| Tuesday, July 31, 2018 | REGISTERED-PRINCIPAL REGISTER |
| Wednesday, November 3, 2021 | AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP |
| Wednesday, November 17, 2021 | TEAS CHANGE OF OWNER ADDRESS RECEIVED |
| Wednesday, November 17, 2021 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
| Wednesday, November 17, 2021 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Wednesday, November 17, 2021 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |
| Wednesday, November 17, 2021 | APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED |
| Friday, July 19, 2024 | TEAS SECTION 8 & 15 RECEIVED |
| Monday, July 31, 2023 | COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED |
| Wednesday, December 22, 2021 | ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY |