DIRECT ADVANTAGE Trademark

Trademark Overview

On Sunday, October 20, 2013, a trademark application was filed for DIRECT ADVANTAGE with the United States Patent and Trademark Office. The USPTO has given the DIRECT ADVANTAGE trademark a serial number of 86096219. The federal status of this trademark filing is CANCELLED - SECTION 8 as of Friday, November 26, 2021. This trademark is owned by MWI Veterinary Supply Co.. The DIRECT ADVANTAGE trademark is filed in the Advertising, Business and Retail Services category with the following description:

Administration of a discount group purchasing and customer loyalty program for enabling participants to obtain unique benefits and perks in the nature of discounts on the costs of goods and services through use of a membership program to promote veterinary pharmaceuticals
direct advantage

General Information

Serial Number86096219
Word MarkDIRECT ADVANTAGE
Filing DateSunday, October 20, 2013
Status710 - CANCELLED - SECTION 8
Status DateFriday, November 26, 2021
Registration Number4704758
Registration DateTuesday, March 17, 2015
Mark Drawing4000 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, April 29, 2014

Trademark Statements

Goods and ServicesAdministration of a discount group purchasing and customer loyalty program for enabling participants to obtain unique benefits and perks in the nature of discounts on the costs of goods and services through use of a membership program to promote veterinary pharmaceuticals

Classification Information

International Class035 - Advertising; business management; business administration; office functions.
US Class Codes100, 101, 102
Class Status Code2 - Sec. 8 - Entire Registration
Class Status DateFriday, November 26, 2021
Primary Code035
First Use Anywhere DateThursday, January 31, 2013
First Use In Commerce DateThursday, January 31, 2013

Trademark Owner History

Party NameMWI Veterinary Supply Co.
Party Type30 - Original Registrant
Legal Entity Type03 - Corporation
AddressBoise, ID 83705
Party NameMWI Veterinary Supply Co.
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressBoise, ID 83705
Party NameMWI Veterinary Supply Co.
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressBoise, ID 83705

Trademark Events

Event DateEvent Description
Friday, November 26, 2021CANCELLED SEC. 8 (6-YR)
Tuesday, March 17, 2020COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED
Tuesday, March 17, 2015REGISTERED-PRINCIPAL REGISTER
Tuesday, February 10, 2015NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED
Monday, February 9, 2015ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
Friday, January 16, 2015STATEMENT OF USE PROCESSING COMPLETE
Thursday, December 4, 2014USE AMENDMENT FILED
Monday, January 12, 2015CASE ASSIGNED TO INTENT TO USE PARALEGAL
Thursday, December 4, 2014TEAS STATEMENT OF USE RECEIVED
Tuesday, June 24, 2014NOA E-MAILED - SOU REQUIRED FROM APPLICANT
Tuesday, April 29, 2014OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, April 29, 2014PUBLISHED FOR OPPOSITION
Wednesday, April 9, 2014NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Tuesday, March 25, 2014LAW OFFICE PUBLICATION REVIEW COMPLETED
Monday, March 24, 2014APPROVED FOR PUB - PRINCIPAL REGISTER
Monday, March 24, 2014PREVIOUS ALLOWANCE COUNT WITHDRAWN
Sunday, March 23, 2014WITHDRAWN FROM PUB - OG REVIEW QUERY
Friday, March 7, 2014LAW OFFICE PUBLICATION REVIEW COMPLETED
Friday, March 7, 2014ASSIGNED TO LIE
Tuesday, February 18, 2014APPROVED FOR PUB - PRINCIPAL REGISTER
Tuesday, February 18, 2014EXAMINER'S AMENDMENT ENTERED
Tuesday, February 18, 2014NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED
Tuesday, February 18, 2014EXAMINERS AMENDMENT E-MAILED
Tuesday, February 18, 2014EXAMINERS AMENDMENT -WRITTEN
Tuesday, February 4, 2014ASSIGNED TO EXAMINER
Friday, October 25, 2013NEW APPLICATION OFFICE SUPPLIED DATA ENTERED IN TRAM
Wednesday, October 23, 2013NEW APPLICATION ENTERED IN TRAM

Related Keywords

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