DIRECT ADVANTAGE Trademark
Trademark Overview
On Monday, July 22, 1996, a trademark application was filed for DIRECT ADVANTAGE with the United States Patent and Trademark Office. The USPTO has given the DIRECT ADVANTAGE trademark a serial number of 75137532. The federal status of this trademark filing is CANCELLED - SECTION 8 as of Saturday, January 28, 2006. This trademark is owned by Nu Skin International, Inc.. The DIRECT ADVANTAGE trademark is filed in the Advertising, Business and Retail Services category with the following description:
ordering services, namely, providing independent distributor with a specific online ordering procedure to allow the distributor's customers to place orders with the manufacturer and have the distributor credited with the sale
General Information
| Serial Number | 75137532 |
| Word Mark | DIRECT ADVANTAGE |
| Filing Date | Monday, July 22, 1996 |
| Status | 710 - CANCELLED - SECTION 8 |
| Status Date | Saturday, January 28, 2006 |
| Registration Number | 2240984 |
| Registration Date | Tuesday, April 20, 1999 |
| Mark Drawing | 1000 - Typeset: Word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, September 30, 1997 |
Trademark Statements
| Goods and Services | ordering services, namely, providing independent distributor with a specific online ordering procedure to allow the distributor's customers to place orders with the manufacturer and have the distributor credited with the sale |
Classification Information
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 2 - Sec. 8 - Entire Registration |
| Class Status Date | Saturday, January 28, 2006 |
| Primary Code | 035 |
| First Use Anywhere Date | Saturday, February 28, 1998 |
| First Use In Commerce Date | Saturday, February 28, 1998 |
Trademark Owner History
| Party Name | Nu Skin International, Inc. |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 03 - Corporation |
| Address | Provo, UT 84601 |
| Party Name | Nu Skin International, Inc. |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | Provo, UT 84601 |
| Party Name | Nu Skin International, Inc. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Provo, UT 84601 |
Trademark Events
| Event Date | Event Description |
| Saturday, January 28, 2006 | CANCELLED SEC. 8 (6-YR) |
| Tuesday, April 20, 1999 | REGISTERED-PRINCIPAL REGISTER |
| Monday, February 22, 1999 | ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED |
| Monday, November 23, 1998 | NON-FINAL ACTION MAILED |
| Monday, November 2, 1998 | STATEMENT OF USE PROCESSING COMPLETE |
| Wednesday, October 14, 1998 | USE AMENDMENT FILED |
| Tuesday, May 19, 1998 | NOA MAILED - SOU REQUIRED FROM APPLICANT |
| Friday, October 17, 1997 | EXTENSION OF TIME TO OPPOSE RECEIVED |
| Tuesday, September 30, 1997 | PUBLISHED FOR OPPOSITION |
| Friday, August 29, 1997 | NOTICE OF PUBLICATION |
| Tuesday, August 5, 1997 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Friday, August 1, 1997 | EXAMINER'S AMENDMENT MAILED |
| Monday, July 7, 1997 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Thursday, January 2, 1997 | NON-FINAL ACTION MAILED |
| Monday, December 23, 1996 | ASSIGNED TO EXAMINER |
