DIRECT ADVANTAGE Trademark
Trademark Overview
On Thursday, February 8, 1990, a trademark application was filed for DIRECT ADVANTAGE with the United States Patent and Trademark Office. The USPTO has given the DIRECT ADVANTAGE trademark a serial number of 74027100. The federal status of this trademark filing is ABANDONED - AFTER INTER-PARTES DECISION as of Tuesday, July 20, 1993. This trademark is owned by LITLE & CO., INC.. The DIRECT ADVANTAGE trademark is filed in the Insurance & Financial Services category with the following description:
credit card services
General Information
| Serial Number | 74027100 |
| Word Mark | DIRECT ADVANTAGE |
| Filing Date | Thursday, February 8, 1990 |
| Status | 604 - ABANDONED - AFTER INTER-PARTES DECISION |
| Status Date | Tuesday, July 20, 1993 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 3S07 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, July 23, 1991 |
Trademark Statements
| Goods and Services | credit card services |
| Pseudo Mark | direct advantage |
Classification Information
| International Class | 036 - Insurance; financial affairs; monetary affairs; real estate affairs. |
| US Class Codes | 102 |
| Class Status Code | 8 - Abandoned |
| Class Status Date | Wednesday, August 4, 1999 |
| Primary Code | 036 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
Trademark Owner History
| Party Name | LITLE & CO., INC. |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | Salem, NH 03079 |
| Party Name | LITLE & CO., INC. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Salem, NH 03079 |
Trademark Events
| Event Date | Event Description |
| Tuesday, July 20, 1993 | ABANDONMENT - AFTER INTER PARTES DECISION |
| Tuesday, August 10, 1993 | OPPOSITION TERMINATED NO. 999999 |
| Tuesday, July 20, 1993 | OPPOSITION DISMISSED NO. 999999 |
| Monday, May 3, 1993 | OPPOSITION DISMISSED NO. 999999 |
| Tuesday, January 14, 1992 | OPPOSITION INSTITUTED NO. 999999 |
| Tuesday, July 23, 1991 | PUBLISHED FOR OPPOSITION |
| Friday, June 21, 1991 | NOTICE OF PUBLICATION |
| Wednesday, March 6, 1991 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, January 16, 1991 | EXAMINER'S AMENDMENT MAILED |
| Friday, June 8, 1990 | NON-FINAL ACTION MAILED |
| Wednesday, May 2, 1990 | ASSIGNED TO EXAMINER |
