Indication of Colors claimed | The color(s) black, ivory, white, dark aged brass, light aged brass, gold and light gold is/are claimed as a feature of the mark. |
Description of Mark | The mark consists of the entire mark being a stylized embossment, which gives the appearance of being metal and three-dimensional and due to this stylization, the edges of the text and each design element (described below) appear to have an ivory and white outline. The entire brand name, Designer Shoe Rack, is stylized in a thick, bold brand-designed plate block font, called DSRack PlateBlock in an aged brass and gold gradient color and is stylized embossed (3-D, metal). The letter 'D' in the word 'designer' is capitalized and adorned with a sparkle in the upper left inside corner that is white in the center and ivory everywhere else. The remaining letters in the word 'designer': e, s, i, g, n, e, r are in small caps (not lower-case letters). The letter 'S' in the word 'shoe' is capitalized and the remaining letters in the word 'shoe': h, o, e are in small caps (not lower-case letters). The letter 'R' in the word 'rack' is capitalized and adorned with a sparkle in the upper right inside space of the letter that is white in the center and ivory everywhere else. The remaining letters in the word 'rack': a, c, k are in small caps (not lower-case letters). The entire brand name, Designer Shoe Rack, is centered and enclosed by an upper and lower line stylized in an aged brass and gold gradient color and is stylized embossed (3-D, metal) to give the appearance of thin bars. In the lower bar, the text: 'ampersand accessories' is centered horizontally creating a line-break. The text 'ampersand accessories' has an ampersand for the word "and" and accessories is in all lower case stylized cursive written in Adios Script Pro with modifications to the ampersand and the last letter 's'. The last letter cursive 's' has additional swirls that dot the letter "i". The 'ampersand accessories' is stylized in an aged brass and gold gradient color and is stylized embossed (3-D, metal). In the upper bar, Designer Shoe Rack's brand logo is centered horizontally creating a line-break. The logo is a five-sided diamond outline with thick lines. It is rotated 90 degrees from the standard position making it tipped on its side. The angles are crisp corners, no rounded edges; the end point of the diamond is not connected, and the lower end line extends beyond the upper end line for the end point and both ends of the outline are stylized coming to a point (resembling the ends of a necktie). It is also adorned with a large sparkle in the top point that is white in the center and ivory everywhere else. Connecting the top and bottom points of the five-sided diamond logo is a stylized interpretation of a chain made up of small and medium-sized circles (resembling pearls) where there are 5 on the top and 5 on the bottom with a string of 4 different styles of silhouetted shoes in the middle: a woman's closed-toe high-heel, a man's loafer, a woman's open-toe high-heel and a man's sneaker. These silhouetted shoes are connected at an angle, toe to heel, and repeat 3 times in sequence and the last shoe in the string is the woman's closed-toe high-heel. All of these elements make-up the "logo". The logo is stylized in an aged brass and gold gradient color and is stylized embossed (3-D, metal). |
Goods and Services | Advertising and publicity services, namely, promoting the goods, services, brand identity and commercial information and news of third parties through print, audio, video, digital and on-line medium |