DESIGNED TO DEFY Trademark

Trademark Overview


On Tuesday, January 14, 2025, a trademark application was filed for DESIGNED TO DEFY with the United States Patent and Trademark Office. The USPTO has given the DESIGNED TO DEFY trademark a serial number of 98961701. The federal status of this trademark filing is NEW APPLICATION - RECORD INITIALIZED NOT ASSIGNED TO EXAMINER as of Tuesday, January 14, 2025. This trademark is owned by OLAPLEX, INC.. The DESIGNED TO DEFY trademark is filed in the Advertising, Business and Retail Services, Cosmetics & Cleaning Products, and Medical & Beauty Services & Agricultural Services categories with the following description:

Non-medicated skin care preparations; Non-medicated toiletry preparations; Hair care preparations; Non-medicated scalp care preparations; Cosmetics

On-line retail store services featuring cosmetics, hair care preparations, non-medicated toiletry preparations, skin care preparations, bags, cases for hair care, skin care, cosmetic, and personal care products and tools, hair care products, hair care and personal care tools, hair care and personal care supplies, brushes, combs, and hair care, skin care, cosmetic, and personal care accessories; Retail store services featuring cosmetics, hair care preparations, non-medicated toiletry preparations, skin care preparations, bags, cases for hair care, skin care, cosmetic, and personal care products and tools, hair care products, hair care and personal care tools, hair care and personal care supplies, brushes, combs, and hair care, skin care, cosmetic, and personal care accessories

Beauty care services; Beauty consultation services; Hair salon services; Providing news and information in the field of personal beauty; Advice relating to hair care; Providing beauty care information; Hair care services; Providing advice and information in the fields of hairstyling, haircare, and hair maintenance
designed to defy

General Information


Serial Number98961701
Word MarkDESIGNED TO DEFY
Filing DateTuesday, January 14, 2025
Status630 - NEW APPLICATION - RECORD INITIALIZED NOT ASSIGNED TO EXAMINER
Status DateTuesday, January 14, 2025
Registration Number0000000
Registration DateNOT AVAILABLE
Mark Drawing4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateNOT AVAILABLE

Trademark Statements


Goods and ServicesNon-medicated skin care preparations; Non-medicated toiletry preparations; Hair care preparations; Non-medicated scalp care preparations; Cosmetics
Goods and ServicesOn-line retail store services featuring cosmetics, hair care preparations, non-medicated toiletry preparations, skin care preparations, bags, cases for hair care, skin care, cosmetic, and personal care products and tools, hair care products, hair care and personal care tools, hair care and personal care supplies, brushes, combs, and hair care, skin care, cosmetic, and personal care accessories; Retail store services featuring cosmetics, hair care preparations, non-medicated toiletry preparations, skin care preparations, bags, cases for hair care, skin care, cosmetic, and personal care products and tools, hair care products, hair care and personal care tools, hair care and personal care supplies, brushes, combs, and hair care, skin care, cosmetic, and personal care accessories
Goods and ServicesBeauty care services; Beauty consultation services; Hair salon services; Providing news and information in the field of personal beauty; Advice relating to hair care; Providing beauty care information; Hair care services; Providing advice and information in the fields of hairstyling, haircare, and hair maintenance

Classification Information


International Class035 - Advertising; business management; business administration; office functions.
US Class Codes100, 101, 102
Class Status Code6 - Active
Class Status DateTuesday, January 14, 2025
Primary Code035
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class003 - Bleaching preparations and other substances for laundry use; cleaning, polishing, scouring and abrasive preparations; soaps; perfumery, essential oils, cosmetics, hair lotions; dentifrices.
US Class Codes001, 004, 006, 050, 051, 052
Class Status Code6 - Active
Class Status DateTuesday, January 14, 2025
Primary Code003
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class044 - Medical services; veterinary services; hygienic and beauty care for human beings or animals; agriculture, horticulture and forestry services.
US Class Codes100, 101
Class Status Code6 - Active
Class Status DateTuesday, January 14, 2025
Primary Code044
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

Trademark Owner History


Party NameOLAPLEX, INC.
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressSanta Barbara, CA 93108

Trademark Events


Event DateEvent Description
Tuesday, January 14, 2025NEW APPLICATION ENTERED
Tuesday, January 14, 2025APPLICATION FILING RECEIPT MAILED
Tuesday, January 14, 2025NEW APPLICATION OFFICE SUPPLIED DATA ENTERED