| Serial Number | 99425292 |
| Word Mark | DESERT DIAMONDS |
| Filing Date | Thursday, October 2, 2025 |
| Status | 630 - NEW APPLICATION - RECORD INITIALIZED NOT ASSIGNED TO EXAMINER |
| Status Date | Thursday, October 2, 2025 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | NOT AVAILABLE |
| Description of Mark | The mark consists of the words DESERT DIAMONDS shown stacked on top of each other in a stylized uppercase font; there is a black diamond shape shown in the middle of the "O" in DIAMONDS; next to the words is a diamond shape made up of 9 circle images stacked to make a diamond shape; the circle images are ombre in color, varying from ivory to dark brown. |
| Goods and Services | Jewellery containing or made with diamonds; diamonds; precious metals and their alloys; badges of precious metal; ingots of precious metal; boxes of precious metal; ornaments of precious metal |
| Indication of Colors claimed | The color(s) ivory, gold, beige, brown, tan and black is/are claimed as a feature of the mark. |
| Goods and Services | Retail and wholesale services connected with the sale of jewellery containing or made with diamonds; retail and wholesale services connected with the sale of diamonds; retail and wholesale services connected with the sale of precious metals and their alloys, badges of precious metal, ingots of precious metal, boxes of precious metal, ornaments of precious metal; advertising and marketing services all in the field of jewellery containing or made with diamonds; advertising and marketing services all in the field of diamonds; advertising and marketing services all in the field of precious metals and their alloys, badges of precious metal, ingots of precious metal, boxes of precious metal, ornaments of precious metal; sales promotion for others; business management assistance |
| Goods and Services | Scientific and technological services and research and design relating thereto; industrial analysis and research services; design, technical research, development and testing of computer hardware, software, data analytics, scientific and laboratory instruments all relating to the screening, grading, identification, authentication, observation, weighing, measuring, testing, checking, cleaning, analysis, sorting, inspection, evaluation, inscription, verification including parcel verification and certification of diamonds including set diamonds, diamond melee, jewellery, precious stones; material testing and examining apparatus and instruments all relating to the screening, grading, identification, authentication, observation, weighing, measuring, testing, checking, cleaning, analysis, sorting, inspection, evaluation, inscription, verification including parcel verification and certification of diamonds including set diamonds, diamond melee, jewellery, precious stones; gemmological services, namely, the screening, grading, identification, authentication, observation, weighing, measuring, testing, checking, cleaning, analysis, sorting, inspection, evaluation, inscription, verification including parcel verification and certification of diamonds including set diamonds, diamond melee, jewellery, precious stones; quality management services, namely, quality evaluation and analysis, quality assurance, and quality control in the field of diamonds, jewellery, precious stones; technical consultancy and advisory services in the name of computer hardware, software, data analytics, scientific and laboratory instruments all relating to the screening, grading, identification, authentication, observation, weighing, measuring, testing, checking, cleaning, analysis, sorting, inspection, evaluation, inscription, verification including parcel verification and certification of diamonds including set diamonds, diamond melee, jewellery, precious stones |
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Thursday, October 2, 2025 |
| Primary Code | 035 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| International Class | 014 - Precious metals and their alloys and goods in precious metals or coated therewith, not included in other classes; jewelry, precious stones; horological and chronometric instruments. |
| US Class Codes | 002, 027, 028, 050 |
| Class Status Code | 6 - Active |
| Class Status Date | Thursday, October 2, 2025 |
| Primary Code | 014 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| International Class | 042 - Scientific and technological services and research and design relating thereto; industrial analysis and research services; design and development of computer hardware and software. |
| US Class Codes | 100, 101 |
| Class Status Code | 6 - Active |
| Class Status Date | Thursday, October 2, 2025 |
| Primary Code | 042 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| Party Name | De Beers UK Limited |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 99 - Other |
| Address | London EC1N 6RA GB |
| Event Date | Event Description |
| Thursday, October 2, 2025 | NEW APPLICATION ENTERED |
| Thursday, October 2, 2025 | APPLICATION FILING RECEIPT MAILED |