DENTAL CHOICE 360 Trademark

Trademark Overview


On Wednesday, March 28, 2018, a trademark application was filed for DENTAL CHOICE 360 with the United States Patent and Trademark Office. The USPTO has given the DENTAL CHOICE 360 trademark a serial number of 87853653. The federal status of this trademark filing is REGISTERED as of Tuesday, July 7, 2020. This trademark is owned by AXA Equitable Life Insurance Company. The DENTAL CHOICE 360 trademark is filed in the Advertising, Business and Retail Services and Insurance & Financial Services categories with the following description:

maintaining a registry and database of dental service providers for the purpose of assisting insurance policy holders to find in-network providers

Dental health insurance administration
dental choice 360

General Information


Serial Number87853653
Word MarkDENTAL CHOICE 360
Filing DateWednesday, March 28, 2018
Status700 - REGISTERED
Status DateTuesday, July 7, 2020
Registration Number6096875
Registration DateTuesday, July 7, 2020
Mark Drawing4000 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, September 17, 2019

Trademark Statements


Disclaimer with Predetermined Text"DENTAL"
Goods and Servicesmaintaining a registry and database of dental service providers for the purpose of assisting insurance policy holders to find in-network providers
Goods and ServicesDental health insurance administration
Pseudo MarkDENTAL CHOICE THREE HUNDRED SIXTY

Classification Information


International Class035 - Advertising; business management; business administration; office functions.
US Class Codes100, 101, 102
Class Status Code6 - Active
Class Status DateThursday, August 23, 2018
Primary Code035
First Use Anywhere DateMonday, February 11, 2019
First Use In Commerce DateMonday, February 11, 2019

International Class036 - Insurance; financial affairs; monetary affairs; real estate affairs.
US Class Codes100, 101, 102
Class Status Code6 - Active
Class Status DateWednesday, April 4, 2018
Primary Code036
First Use Anywhere DateMonday, February 11, 2019
First Use In Commerce DateMonday, February 11, 2019

Trademark Owner History


Party NameEQUITABLE HOLDINGS, INC.
Party Type31 - New Owner After Registration
Legal Entity Type03 - Corporation
AddressNEW YORK, NY 10104

Party NameAXA Equitable Life Insurance Company
Party Type30 - Original Registrant
Legal Entity Type03 - Corporation
AddressNew York, NY 10104

Party NameAXA Equitable Life Insurance Company
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressNew York, NY 10104

Party NameAXA Equitable Life Insurance Company
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressNew York, NY 10104

Trademark Events


Event DateEvent Description
Wednesday, November 11, 2020ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Wednesday, November 4, 2020AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
Tuesday, July 7, 2020REGISTERED-PRINCIPAL REGISTER
Wednesday, July 1, 2020ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Thursday, June 4, 2020NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED
Wednesday, June 3, 2020ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
Friday, May 22, 2020STATEMENT OF USE PROCESSING COMPLETE
Thursday, May 7, 2020USE AMENDMENT FILED
Friday, May 22, 2020CASE ASSIGNED TO INTENT TO USE PARALEGAL
Thursday, May 7, 2020TEAS STATEMENT OF USE RECEIVED
Tuesday, November 12, 2019NOA E-MAILED - SOU REQUIRED FROM APPLICANT
Tuesday, September 17, 2019OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, September 17, 2019PUBLISHED FOR OPPOSITION
Wednesday, August 28, 2019NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Tuesday, August 13, 2019APPROVED FOR PUB - PRINCIPAL REGISTER
Thursday, August 1, 2019TEAS/EMAIL CORRESPONDENCE ENTERED
Thursday, August 1, 2019CORRESPONDENCE RECEIVED IN LAW OFFICE
Wednesday, July 31, 2019ASSIGNED TO LIE
Friday, July 26, 2019TEAS RESPONSE TO SUSPENSION INQUIRY RECEIVED
Tuesday, February 26, 2019REPORT COMPLETED SUSPENSION CHECK CASE STILL SUSPENDED
Monday, August 27, 2018NOTIFICATION OF LETTER OF SUSPENSION E-MAILED
Monday, August 27, 2018LETTER OF SUSPENSION E-MAILED
Monday, August 27, 2018SUSPENSION LETTER WRITTEN
Thursday, August 23, 2018TEAS/EMAIL CORRESPONDENCE ENTERED
Wednesday, August 22, 2018CORRESPONDENCE RECEIVED IN LAW OFFICE
Wednesday, August 22, 2018TEAS RESPONSE TO OFFICE ACTION RECEIVED
Monday, July 9, 2018NOTIFICATION OF NON-FINAL ACTION E-MAILED
Monday, July 9, 2018NON-FINAL ACTION E-MAILED
Monday, July 9, 2018NON-FINAL ACTION WRITTEN
Monday, July 9, 2018ASSIGNED TO EXAMINER
Wednesday, April 4, 2018NEW APPLICATION OFFICE SUPPLIED DATA ENTERED IN TRAM
Saturday, March 31, 2018NEW APPLICATION ENTERED IN TRAM