| Serial Number | 85921597 |
| Word Mark | DEALER REWARDS |
| Filing Date | Thursday, May 2, 2013 |
| Status | 710 - CANCELLED - SECTION 8 |
| Status Date | Friday, February 5, 2021 |
| Registration Number | 4558558 |
| Registration Date | Tuesday, July 1, 2014 |
| Mark Drawing | 3000 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, April 15, 2014 |
| Indication of Colors claimed | Color is not claimed as a feature of the mark. |
| Disclaimer with Predetermined Text | "DEALER REWARDS" |
| Description of Mark | The mark consists of the wording "DEALER REWARDS" with the word "REWARDS" below the term "DEALER" and the letter "R" in the word " REWARDS" being contained in a partial circle and a two crescent shapes outside of the circle design. |
| Goods and Services | Providing incentive award programs for customers through issuance of loyalty dollars and certificates for purchase of a company's goods and services; Administration of an automated customer loyalty program which tracks customer spending and issues loyalty dollars and certificates for the purchase of a company's goods and services |
| Section 2(f) Limitation Statement | as to "DEALER REWARDS" |
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 2 - Sec. 8 - Entire Registration |
| Class Status Date | Friday, February 5, 2021 |
| Primary Code | 035 |
| First Use Anywhere Date | Friday, November 30, 2001 |
| First Use In Commerce Date | Wednesday, November 30, 2011 |
| Party Name | Dealer Rewards, Inc. |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 03 - Corporation |
| Address | Dagsboro, DE 19939 |
| Party Name | Dealer Rewards, Inc. |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | Dagsboro, DE 19939 |
| Party Name | Dealer Rewards, Inc. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Dagsboro, DE 19939 |
| Event Date | Event Description |
| Friday, February 5, 2021 | CANCELLED SEC. 8 (6-YR) |
| Monday, July 1, 2019 | COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED |
| Tuesday, July 1, 2014 | REGISTERED-PRINCIPAL REGISTER |
| Tuesday, April 15, 2014 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, April 15, 2014 | PUBLISHED FOR OPPOSITION |
| Wednesday, March 26, 2014 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Wednesday, March 12, 2014 | LAW OFFICE PUBLICATION REVIEW COMPLETED |
| Tuesday, March 11, 2014 | ASSIGNED TO LIE |
| Monday, February 24, 2014 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Thursday, February 20, 2014 | EXAMINER'S AMENDMENT ENTERED |
| Thursday, February 20, 2014 | NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED |
| Thursday, February 20, 2014 | EXAMINERS AMENDMENT E-MAILED |
| Thursday, February 20, 2014 | EXAMINERS AMENDMENT -WRITTEN |
| Tuesday, August 27, 2013 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Tuesday, August 27, 2013 | NON-FINAL ACTION E-MAILED |
| Tuesday, August 27, 2013 | NON-FINAL ACTION WRITTEN |
| Tuesday, August 20, 2013 | ASSIGNED TO EXAMINER |
| Friday, May 10, 2013 | NOTICE OF DESIGN SEARCH CODE E-MAILED |
| Thursday, May 9, 2013 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED IN TRAM |
| Monday, May 6, 2013 | NEW APPLICATION ENTERED IN TRAM |