| Serial Number | 97673898 |
| Word Mark | DEALER LION |
| Filing Date | Friday, November 11, 2022 |
| Status | 616 - REVIVED - AWAITING FURTHER ACTION |
| Status Date | Monday, December 8, 2025 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, October 10, 2023 |
| Indication of Colors claimed | Color is not claimed as a feature of the mark. |
| Description of Mark | The mark consists of a stylized design of a lion's face to the left of the stylized word "DEALER" which is above the stylized word "LION". |
| Goods and Services | Providing online, non-downloadable software for use in customer relationship management and customer communications in the automotive industry; providing online, non-downloadable software for vehicle inventory management for use by automotive dealerships and automotive service providers; providing online, non-downloadable software for search engine optimization, advertising, and marketing for use by automotive dealerships and automotive service providers; providing online, non-downloadable software for website development and website hosting for use by automotive dealerships and automotive service providers; providing online, non-downloadable software for organizing, managing, storing, tracking, and analyzing website traffic information and inbound communications for use by automotive dealerships and automotive service providers; providing online, non-downloadable software for organizing, managing, storing, tracking, and analyzing customer data, sales information, and sales lead generation for use by automotive dealerships and automotive service providers; providing online, non-downloadable software for collecting, organizing, managing, and assisting with financing, loans, and insurance for use by automotive dealerships and automotive service providers |
| NOT AVAILABLE | "DEALER" |
| Goods and Services | Downloadable software in the nature of a mobile application for use in customer relationship management and customer communications in the automotive industry; Downloadable software in the nature of a mobile application for vehicle inventory management for use by automotive dealerships and automotive service providers; Downloadable software in the nature of a mobile application for search engine optimization, advertising, and marketing for use by automotive dealerships and automotive service providers; Downloadable software in the nature of a mobile application for website development and website hosting for use by automotive dealerships and automotive service providers; Downloadable software in the nature of a mobile application for organizing, managing, storing, tracking, and analyzing website traffic information and inbound communications for use by automotive dealerships and automotive service providers; Downloadable software in the nature of a mobile application for organizing, managing, storing, tracking, and analyzing customer data, sales information, and sales lead generation for use by automotive dealerships and automotive service providers; Downloadable software in the nature of a mobile application for collecting, organizing, managing, and assisting with financing, loans, and insurance for use by automotive dealerships and automotive service providers |
| International Class | 009 - Scientific, nautical, surveying, photographic, cinematographic, optical, weighing, measuring, signalling, checking (supervision), life-saving and teaching apparatus and instruments; apparatus and instruments for conducting, switching, transforming, accumulating, regulating or controlling electricity; apparatus for recording, transmission or reproduction of sound or images; magnetic data carriers, recording discs; automatic vending machines and mechanisms for coin operated apparatus; cash registers, calculating machines, data processing equipment and computers; fire extinguishing apparatus. |
| US Class Codes | 021, 023, 026, 036, 038 |
| Class Status Code | 6 - Active |
| Class Status Date | Saturday, December 3, 2022 |
| Primary Code | 009 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| International Class | 042 - Scientific and technological services and research and design relating thereto; industrial analysis and research services; design and development of computer hardware and software. |
| US Class Codes | 100, 101 |
| Class Status Code | 6 - Active |
| Class Status Date | Saturday, December 3, 2022 |
| Primary Code | 042 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| Party Name | Dealer Lion, LLC |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Webster, NY 14580 |
| Party Name | Dealer Lion, LLC |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Webster, NY 14580 |
| Event Date | Event Description |
| Tuesday, November 15, 2022 | NEW APPLICATION ENTERED |
| Saturday, December 3, 2022 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Tuesday, December 6, 2022 | NOTICE OF DESIGN SEARCH CODE E-MAILED |
| Thursday, August 24, 2023 | ASSIGNED TO EXAMINER |
| Monday, August 28, 2023 | EXAMINERS AMENDMENT -WRITTEN |
| Monday, August 28, 2023 | EXAMINERS AMENDMENT E-MAILED |
| Monday, August 28, 2023 | NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED |
| Monday, August 28, 2023 | EXAMINER'S AMENDMENT ENTERED |
| Friday, September 1, 2023 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, September 20, 2023 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, October 10, 2023 | PUBLISHED FOR OPPOSITION |
| Tuesday, October 10, 2023 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, December 5, 2023 | NOA E-MAILED - SOU REQUIRED FROM APPLICANT |
| Thursday, May 30, 2024 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
| Thursday, May 30, 2024 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |
| Thursday, May 30, 2024 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Monday, June 3, 2024 | SOU TEAS EXTENSION RECEIVED |
| Monday, June 3, 2024 | SOU EXTENSION 1 FILED |
| Monday, June 3, 2024 | SOU EXTENSION 1 GRANTED |
| Thursday, June 13, 2024 | NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED |
| Friday, November 22, 2024 | SOU TEAS EXTENSION RECEIVED |
| Friday, November 22, 2024 | SOU EXTENSION 2 FILED |
| Friday, November 22, 2024 | SOU EXTENSION 2 GRANTED |
| Friday, November 22, 2024 | NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED |
| Thursday, October 16, 2025 | ABANDONMENT - NO USE STATEMENT FILED |
| Thursday, October 16, 2025 | ABANDONMENT NOTICE E-MAILED - NO USE STATEMENT FILED |
| Wednesday, November 12, 2025 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
| Wednesday, November 12, 2025 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |
| Wednesday, November 12, 2025 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Monday, December 8, 2025 | TEAS PETITION TO REVIVE RECEIVED |
| Monday, December 8, 2025 | PETITION TO REVIVE-GRANTED |
| Monday, December 8, 2025 | NOTICE OF REVIVAL - E-MAILED |
| Monday, December 8, 2025 | SOU EXTENSION RECEIVED WITH TEAS PETITION |
| Monday, December 8, 2025 | TEAS STATEMENT OF USE RECEIVED |