DB Trademark

Trademark Overview


On Tuesday, March 12, 2024, a trademark application was filed for DB with the United States Patent and Trademark Office. The USPTO has given the DB trademark a serial number of 98445885. The federal status of this trademark filing is FINAL REFUSAL - MAILED as of Thursday, October 16, 2025. This trademark is owned by Deseret Book Company. The DB trademark is filed in the Computer & Software Products & Electrical & Scientific Products, Jewelry Products, Paper & Printed Material Products, Leather Products, Non-Metallic Building Material Products, Houseware & Glass Products, Clothing & Apparel Products, Toys & Sporting Goods Products, Staple Food Products, Advertising, Business and Retail Services, Education & Entertainment Services, and Computer & Software Services & Scientific Services categories with the following description:

Clothing namely, shirts, pants, sweaters, dresses, skirts, shoes, socks, neckties, waist belts

Statues of marble; figurines of marble

On-line ordering of published works by means of a global computer network; retail variety stores featuring books, magazines, cookbooks, journals, art, statues, clothing, music, toys, totes, jewelry, compact disks, and food products; retail store services and mail order services, both featuring books, periodicals, publications and audio-visual materials; wholesale distributorship services in the fields of books, periodicals, publications and audio-visual materials; advertising services, namely, providing information regarding the availability of published works for rent or purchase by means of a global computer network

Providing a website featuring technology that enables users to review books, magazines, journals, art, statues, clothing, cookbooks, music, toys, totes, jewelry, compact disks, and food products

Printed materials, namely, books, pamphlets, brochures, and newsletters, all in the fields of entertainment, music, literature, religion, self-help and family-related topics and issues; framed art pictures

Candy; mint candies; caramels; roll mixes; muffin mixes; brownie mixes

Statues of crystal; figurines of crystal

Jewelry, namely, rings, earrings, necklaces, bracelets, tie bars, tie pins; key chains

Tote bags; back packs

Board games; card games; memory games; dice games; jigsaw puzzles; plush toys; bath toys; children's multiple activity toys

Digital media, namely, pre-recorded CDs, DVDs, and downloadable e-books featuring music and fiction and non-fiction on a variety of topics; Pre-recorded compact discs featuring audio books pertaining to religious, biographical, and historical subjects; downloadable fiction and non-fiction books pertaining to religious, biographical, and historical subjects; Audio books pertaining to religious, biographical, and historical subjects; fiction and nonfiction books pertaining to religious, biographical, and historical subjects; Electronic and audio media, namely, downloadable audio and e-books in the fields of self-improvement, family and parenting, biography and autobiography, teen fiction, romance, fantasy, photography, recipes and cooking, and activity planning

Publishing of books, magazines, pamphlets, newsletters, journals, and music; multimedia publishing relating to software
db

General Information


Serial Number98445885
Word MarkDB
Filing DateTuesday, March 12, 2024
Status645 - FINAL REFUSAL - MAILED
Status DateThursday, October 16, 2025
Registration Number0000000
Registration DateNOT AVAILABLE
Mark Drawing3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s)
Published for Opposition DateNOT AVAILABLE

Trademark Statements


Indication of Colors claimedColor is not claimed as a feature of the mark.
Goods and ServicesClothing namely, shirts, pants, sweaters, dresses, skirts, shoes, socks, neckties, waist belts
Goods and ServicesStatues of marble; figurines of marble
Goods and ServicesOn-line ordering of published works by means of a global computer network; retail variety stores featuring books, magazines, cookbooks, journals, art, statues, clothing, music, toys, totes, jewelry, compact disks, and food products; retail store services and mail order services, both featuring books, periodicals, publications and audio-visual materials; wholesale distributorship services in the fields of books, periodicals, publications and audio-visual materials; advertising services, namely, providing information regarding the availability of published works for rent or purchase by means of a global computer network
Goods and ServicesProviding a website featuring technology that enables users to review books, magazines, journals, art, statues, clothing, cookbooks, music, toys, totes, jewelry, compact disks, and food products
Goods and ServicesPrinted materials, namely, books, pamphlets, brochures, and newsletters, all in the fields of entertainment, music, literature, religion, self-help and family-related topics and issues; framed art pictures
Goods and ServicesCandy; mint candies; caramels; roll mixes; muffin mixes; brownie mixes
Pseudo MarkDESERET BOOK
Goods and ServicesStatues of crystal; figurines of crystal
Goods and ServicesJewelry, namely, rings, earrings, necklaces, bracelets, tie bars, tie pins; key chains
Goods and ServicesTote bags; back packs
Description of MarkThe mark consists of the stylized letters "DB" encompassed within a shaded oval.
Goods and ServicesBoard games; card games; memory games; dice games; jigsaw puzzles; plush toys; bath toys; children's multiple activity toys
Goods and ServicesDigital media, namely, pre-recorded CDs, DVDs, and downloadable e-books featuring music and fiction and non-fiction on a variety of topics; Pre-recorded compact discs featuring audio books pertaining to religious, biographical, and historical subjects; downloadable fiction and non-fiction books pertaining to religious, biographical, and historical subjects; Audio books pertaining to religious, biographical, and historical subjects; fiction and nonfiction books pertaining to religious, biographical, and historical subjects; Electronic and audio media, namely, downloadable audio and e-books in the fields of self-improvement, family and parenting, biography and autobiography, teen fiction, romance, fantasy, photography, recipes and cooking, and activity planning
Goods and ServicesPublishing of books, magazines, pamphlets, newsletters, journals, and music; multimedia publishing relating to software

Classification Information


International Class009 - Scientific, nautical, surveying, photographic, cinematographic, optical, weighing, measuring, signalling, checking (supervision), life-saving and teaching apparatus and instruments; apparatus and instruments for conducting, switching, transforming, accumulating, regulating or controlling electricity; apparatus for recording, transmission or reproduction of sound or images; magnetic data carriers, recording discs; automatic vending machines and mechanisms for coin operated apparatus; cash registers, calculating machines, data processing equipment and computers; fire extinguishing apparatus.
US Class Codes021, 023, 026, 036, 038
Class Status Code6 - Active
Class Status DateWednesday, April 16, 2025
Primary Code009
First Use Anywhere DateThursday, June 30, 2022
First Use In Commerce DateThursday, June 30, 2022

International Class014 - Precious metals and their alloys and goods in precious metals or coated therewith, not included in other classes; jewelry, precious stones; horological and chronometric instruments.
US Class Codes002, 027, 028, 050
Class Status Code6 - Active
Class Status DateWednesday, October 15, 2025
Primary Code014
First Use Anywhere DateThursday, June 30, 2022
First Use In Commerce DateThursday, June 30, 2022

International Class016 - Paper, cardboard and goods made from these materials, not included in other classes; printed matter; bookbinding material; photographs; stationery; adhesives for stationery or household purposes; artists' materials; paint brushes; typewriters and office requisites (except furniture); instructional and teaching material (except apparatus); plastic materials for packaging (not included in other classes); printers' type; printing blocks.
US Class Codes002, 005, 022, 023, 029, 037, 038, 050
Class Status Code6 - Active
Class Status DateWednesday, April 16, 2025
Primary Code016
First Use Anywhere DateThursday, June 30, 2022
First Use In Commerce DateThursday, June 30, 2022

International Class018 - Leather and imitations of leather, and goods made of these materials and not included in other classes; animal skins, hides; trunks and traveling bags; umbrellas, parasols and walking sticks; whips, harness and saddlery.
US Class Codes001, 002, 003, 022, 041
Class Status Code6 - Active
Class Status DateWednesday, October 15, 2025
Primary Code018
First Use Anywhere DateThursday, June 30, 2022
First Use In Commerce DateThursday, June 30, 2022

International Class019 - Building materials (non-metallic); nonmetallic rigid pipes for building; asphalt, pitch and bitumen; nonmetallic transportable buildings; monuments, not of metal.
US Class Codes001, 012, 033, 050
Class Status Code6 - Active
Class Status DateWednesday, October 15, 2025
Primary Code019
First Use Anywhere DateThursday, June 30, 2022
First Use In Commerce DateThursday, June 30, 2022

International Class021 - Household or kitchen utensils and containers; combs and sponges; brushes (except paint brushes); brush-making materials; articles for cleaning purposes; steel-wool; unworked or semi-worked glass (except glass used in building); glassware, porcelain and earthenware not included in other classes.
US Class Codes002, 013, 023, 029, 030, 033, 040, 050
Class Status Code6 - Active
Class Status DateWednesday, October 15, 2025
Primary Code021
First Use Anywhere DateThursday, June 30, 2022
First Use In Commerce DateThursday, June 30, 2022

International Class025 - Clothing, footwear, headgear.
US Class Codes022, 039
Class Status Code6 - Active
Class Status DateWednesday, October 15, 2025
Primary Code025
First Use Anywhere DateThursday, June 30, 2022
First Use In Commerce DateThursday, June 30, 2022

International Class028 - Games and playthings; gymnastic and sporting articles not included in other classes; decorations for Christmas trees.
US Class Codes022, 023, 038, 050
Class Status Code6 - Active
Class Status DateWednesday, October 15, 2025
Primary Code028
First Use Anywhere DateThursday, June 30, 2022
First Use In Commerce DateThursday, June 30, 2022

International Class030 - Coffee, tea, cocoa, sugar, rice, tapioca, sago, artificial coffee; flour and preparations made from cereals, bread, pastry and confectionery, ices; honey, treacle; yeast, baking powder; salt, mustard; vinegar, sauces (condiments); spices; ice.
US Class Codes046
Class Status Code6 - Active
Class Status DateWednesday, October 15, 2025
Primary Code030
First Use Anywhere DateThursday, June 30, 2022
First Use In Commerce DateThursday, June 30, 2022

International Class035 - Advertising; business management; business administration; office functions.
US Class Codes100, 101, 102
Class Status Code6 - Active
Class Status DateFriday, August 2, 2024
Primary Code035
First Use Anywhere DateThursday, June 30, 2022
First Use In Commerce DateThursday, June 30, 2022

International Class041 - Education; providing of training; entertainment; sporting and cultural activities.
US Class Codes100, 101, 107
Class Status Code6 - Active
Class Status DateWednesday, April 16, 2025
Primary Code041
First Use Anywhere DateThursday, June 30, 2022
First Use In Commerce DateThursday, June 30, 2022

International Class042 - Scientific and technological services and research and design relating thereto; industrial analysis and research services; design and development of computer hardware and software.
US Class Codes100, 101
Class Status Code6 - Active
Class Status DateWednesday, April 16, 2025
Primary Code042
First Use Anywhere DateThursday, June 30, 2022
First Use In Commerce DateThursday, June 30, 2022

Trademark Owner History


Party NameDeseret Book Company
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressSalt Lake City, UT 84101

Trademark Events


Event DateEvent Description
Tuesday, March 12, 2024NEW APPLICATION ENTERED
Friday, August 2, 2024NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Saturday, August 3, 2024NOTICE OF DESIGN SEARCH CODE E-MAILED
Monday, September 23, 2024ASSIGNED TO EXAMINER
Friday, January 31, 2025NON-FINAL ACTION WRITTEN
Friday, January 31, 2025NON-FINAL ACTION E-MAILED
Friday, January 31, 2025NOTIFICATION OF NON-FINAL ACTION E-MAILED
Wednesday, April 16, 2025TEAS RESPONSE TO OFFICE ACTION RECEIVED
Wednesday, April 16, 2025CORRESPONDENCE RECEIVED IN LAW OFFICE
Wednesday, April 16, 2025TEAS/EMAIL CORRESPONDENCE ENTERED
Thursday, July 17, 2025NON-FINAL ACTION WRITTEN
Thursday, July 17, 2025NON-FINAL ACTION E-MAILED
Thursday, July 17, 2025NOTIFICATION OF NON-FINAL ACTION E-MAILED
Tuesday, October 14, 2025APPLICATION EXTENSION TO RESPONSE PERIOD - RECEIVED
Tuesday, October 14, 2025APPLICATION EXTENSION GRANTED/RECEIPT PROVIDED
Friday, October 10, 2025TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Friday, October 10, 2025ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Friday, October 10, 2025TEAS CHANGE OF CORRESPONDENCE RECEIVED
Wednesday, October 15, 2025TEAS RESPONSE TO OFFICE ACTION RECEIVED
Wednesday, October 15, 2025CORRESPONDENCE RECEIVED IN LAW OFFICE
Wednesday, October 15, 2025TEAS/EMAIL CORRESPONDENCE ENTERED
Thursday, October 16, 2025FINAL REFUSAL WRITTEN
Thursday, October 16, 2025FINAL REFUSAL E-MAILED
Thursday, October 16, 2025NOTIFICATION OF FINAL REFUSAL EMAILED