| Serial Number | 73007851 |
| Word Mark | DAY RADIANCE |
| Filing Date | Monday, December 3, 1973 |
| Status | 710 - CANCELLED - SECTION 8 |
| Status Date | Friday, July 25, 2025 |
| Registration Number | 1001413 |
| Registration Date | Tuesday, January 14, 1975 |
| Mark Drawing | 1 - Typeset: Word(s) / letter(s) / number(s) |
| Published for Opposition Date | NOT AVAILABLE |
| Goods and Services | COSMETICS, SPECIFICALLY MAKEUPS |
| International Class | 003 - Bleaching preparations and other substances for laundry use; cleaning, polishing, scouring and abrasive preparations; soaps; perfumery, essential oils, cosmetics, hair lotions; dentifrices. |
| US Class Codes | 051 |
| Class Status Code | 2 - Sec. 8 - Entire Registration |
| Class Status Date | Saturday, July 26, 2025 |
| Primary Code | 003 |
| First Use Anywhere Date | Friday, November 30, 1962 |
| First Use In Commerce Date | Friday, November 30, 1962 |
| Party Name | MARY KAY INC. |
| Party Type | 31 - New Owner After Registration |
| Legal Entity Type | 03 - Corporation |
| Address | DALLAS, TX 75001 |
| Party Name | MARY KAY COSMETICS, INC. |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 03 - Corporation |
| Address | DALLAS, TX 75247 |
| Event Date | Event Description |
| Monday, January 3, 2005 | REGISTERED - COMBINED SECTION 8 (10-YR) & SEC. 9 FILED |
| Tuesday, October 21, 2014 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Tuesday, September 16, 1980 | REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK. |
| Tuesday, January 3, 1995 | REGISTERED - SEC. 9 FILED/CHECK RECORD FOR SEC. 8 |
| Tuesday, April 11, 1995 | REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS) |
| Monday, January 3, 2005 | PAPER RECEIVED |
| Thursday, March 3, 2005 | REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED |
| Thursday, March 3, 2005 | REGISTERED AND RENEWED (SECOND RENEWAL - 10 YRS) |
| Tuesday, November 4, 2014 | NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED |
| Sunday, January 14, 2024 | COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED |
| Friday, July 25, 2025 | CANCELLED SEC. 8 (10-YR)/EXPIRED SECTION 9 |
| Tuesday, November 4, 2014 | REGISTERED AND RENEWED (THIRD RENEWAL - 10 YRS) |
| Tuesday, October 21, 2014 | TEAS SECTION 8 & 9 RECEIVED |
| Tuesday, November 4, 2014 | CASE ASSIGNED TO POST REGISTRATION PARALEGAL |
| Tuesday, November 4, 2014 | REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED |