| Description of Mark | The mark consists of Da Good Co. (DGC) is a global lifestyle and innovation brand built around a simple yet universal principle: everything we do must be “Good.”The company was conceived as a multi-sector umbrella brand, designed to unify a diverse family of products, services, and initiatives that share the same values — quality, natural integrity, sustainability, and human wellbeing. DGC’s business model is intentionally broad and future-oriented. While its first commercial divisions include: Natural cosmetics and personal care (creams, soaps, deodorants, oils, shampoos), and Animal fats and natural edibles (tallow, lard, and related derivatives), the long-term vision encompasses the development and commercialization of Functional and power foods, superfoods, nutritional supplements, and other wellness consumables, Digital and technological solutions, including cryptocurrency, blockchain applications, and digital assets under the name DaGoodCoin and DGC, Sustainability, educational, and social initiatives promoted under The Good Movement — a global community built around responsible consumption and ethical innovation. The overarching purpose is to establish Da Good Co. as a trusted global brand and household name, synonymous with authenticity, purity, and positive impact — whether in physical goods, digital ecosystems, or social initiatives. The company’s intellectual property strategy aims to protect “Da Good Co.” as a master or umbrella trademark, covering its name, logo, and derivatives across key classes. |
| Goods and Services | On-line retail store services featuring (cosmetics, foods, digital products, etc.) Cosmetics, soaps, personal care, Edible fats, oils, supplements, superfoods, nutrition bars, teas |
