CVS PERKS Trademark
Trademark Overview
On Tuesday, March 11, 2025, a trademark application was filed for CVS PERKS with the United States Patent and Trademark Office. The USPTO has given the CVS PERKS trademark a serial number of 99077957. The federal status of this trademark filing is NON-FINAL ACTION - MAILED as of Thursday, August 14, 2025. This trademark is owned by CVS Pharmacy, Inc.. The CVS PERKS trademark is filed in the Advertising, Business and Retail Services category with the following description:
On-line retail store services featuring prescription drugs, general consumer merchandise, and food, health, wellness, and beauty products; Incentive award programs to promote the sale of products and services of others; Retail store services in the field of prescription drugs, general consumer merchandise, and food, health, wellness, and beauty products featuring a bonus incentive program for customers; Providing incentive award programs through issuance and processing of loyalty points for purchase of a company's goods and services; Membership club services in the nature of providing discounts to members in the field of prescription drugs, general consumer merchandise, and food, health, wellness, and beauty products; Administration of a program for enabling participants to obtain discounts on products and services; Promoting the goods of others, namely, providing information regarding discounts, coupons, rebates, vouchers and special offers for the goods of others
General Information
| Serial Number | 99077957 |
| Word Mark | CVS PERKS |
| Filing Date | Tuesday, March 11, 2025 |
| Status | 641 - NON-FINAL ACTION - MAILED |
| Status Date | Thursday, August 14, 2025 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | NOT AVAILABLE |
Trademark Statements
| Goods and Services | On-line retail store services featuring prescription drugs, general consumer merchandise, and food, health, wellness, and beauty products; Incentive award programs to promote the sale of products and services of others; Retail store services in the field of prescription drugs, general consumer merchandise, and food, health, wellness, and beauty products featuring a bonus incentive program for customers; Providing incentive award programs through issuance and processing of loyalty points for purchase of a company's goods and services; Membership club services in the nature of providing discounts to members in the field of prescription drugs, general consumer merchandise, and food, health, wellness, and beauty products; Administration of a program for enabling participants to obtain discounts on products and services; Promoting the goods of others, namely, providing information regarding discounts, coupons, rebates, vouchers and special offers for the goods of others |
Classification Information
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Tuesday, March 11, 2025 |
| Primary Code | 035 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
Trademark Owner History
| Party Name | CVS Pharmacy, Inc. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Woonsocket, RI 02895 |
Trademark Events
| Event Date | Event Description |
| Tuesday, March 11, 2025 | NEW APPLICATION ENTERED |
| Tuesday, March 11, 2025 | APPLICATION FILING RECEIPT MAILED |
| Thursday, July 31, 2025 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Tuesday, August 12, 2025 | ASSIGNED TO EXAMINER |
| Thursday, August 14, 2025 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Thursday, August 14, 2025 | NON-FINAL ACTION E-MAILED |
| Thursday, August 14, 2025 | NON-FINAL ACTION WRITTEN |
