CP COLGATE PALMOLIVE MAKE MORE SMILES Trademark
Trademark Overview
On Wednesday, July 16, 2025, a trademark application was filed for CP COLGATE PALMOLIVE MAKE MORE SMILES with the United States Patent and Trademark Office. The USPTO has given the CP COLGATE PALMOLIVE MAKE MORE SMILES trademark a serial number of 99287114. The federal status of this trademark filing is APPROVED FOR PUBLICATION as of Friday, September 19, 2025. This trademark is owned by Colgate-Palmolive Company. The CP COLGATE PALMOLIVE MAKE MORE SMILES trademark is filed in the Advertising, Business and Retail Services category with the following description:
Promoting public awareness of business practices relating to health, community and environmental sustainability that serve to foster a healthier future for all people, their pets and the planet
General Information
| Serial Number | 99287114 |
| Word Mark | CP COLGATE PALMOLIVE MAKE MORE SMILES |
| Filing Date | Wednesday, July 16, 2025 |
| Status | 680 - APPROVED FOR PUBLICATION |
| Status Date | Friday, September 19, 2025 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 5 - Drawing with word(s) / letter(s) / number(s) in Stylized form |
| Published for Opposition Date | NOT AVAILABLE |
Trademark Statements
| Description of Mark | The mark consists of the stylized blue letters "CP" featured to the left of the stylized black word "COLGATE", which appears above the stylized black word "PALMOLIVE", which appears above the stylized black wording "MAKE MORE SMILES". |
| Pseudo Mark | COLGATE PALMOLIVE COLGATE PALMOLIVE MAKE MORE SMILES |
| Indication of Colors claimed | The color(s) blue and black is/are claimed as a feature of the mark. |
| Goods and Services | Promoting public awareness of business practices relating to health, community and environmental sustainability that serve to foster a healthier future for all people, their pets and the planet |
Classification Information
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Wednesday, July 16, 2025 |
| Primary Code | 035 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
Trademark Owner History
| Party Name | Colgate-Palmolive Company |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | New York, NY 10022 |
Trademark Events
| Event Date | Event Description |
| Sunday, September 7, 2025 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Thursday, September 18, 2025 | ASSIGNED TO EXAMINER |
| Wednesday, July 16, 2025 | NEW APPLICATION ENTERED |
| Wednesday, July 16, 2025 | APPLICATION FILING RECEIPT MAILED |
| Friday, September 19, 2025 | NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED |
| Friday, September 19, 2025 | EXAMINER'S AMENDMENT ENTERED |
| Friday, September 19, 2025 | EXAMINERS AMENDMENT -WRITTEN |
| Friday, September 19, 2025 | EXAMINERS AMENDMENT E-MAILED |
| Friday, September 19, 2025 | APPROVED FOR PUB - PRINCIPAL REGISTER |
