| Serial Number | 87796043 |
| Word Mark | CONVERSION ALLIANCE |
| Filing Date | Tuesday, February 13, 2018 |
| Status | 700 - REGISTERED |
| Status Date | Tuesday, June 4, 2019 |
| Registration Number | 5770761 |
| Registration Date | Tuesday, June 4, 2019 |
| Mark Drawing | 3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, November 13, 2018 |
| Goods and Services | Printing, namely, direct mail printing |
| Description of Mark | The mark consists of the words "CONVERSION ALLIANCE" with multiple semi-circle designs in front of the word "CONVERSION". |
| Indication of Colors claimed | Color is not claimed as a feature of the mark. |
| Goods and Services | Advertising and marketing agency services; providing customers with an Internet website portal featuring proprietary marketing automation and management for the placement of marketing campaigns; marketing services, namely, analyzing customer data files and providing actionable insights based on campaign metrics; creative marketing design and advertising copywriting services for all marketing channels; direct mail mailing services, namely, distribution of advertising mail; marketing services, namely, email marketing campaign setup and deployment; conducting market research and surveys, namely, first-party customer research and surveys; marketing services, namely, social media campaign management; marketing services, namely, paid search campaign management and search engine optimization services for sales promotion |
| NOT AVAILABLE | "CONVERSION" |
| Goods and Services | Providing customers with proprietary marketing automation and management portals, namely, providing temporary use of online, non-downloadable software for the placement of marketing campaigns; website development for others; technological services in the nature of search engine optimization, namely, development, maintenance and updating of a telecommunication network search engine |
| International Class | 040 - Treatment of materials. |
| US Class Codes | 100, 103, 106 |
| Class Status Code | 6 - Active |
| Class Status Date | Wednesday, September 19, 2018 |
| Primary Code | 040 |
| First Use Anywhere Date | Tuesday, March 19, 2019 |
| First Use In Commerce Date | Tuesday, March 19, 2019 |
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Thursday, February 22, 2018 |
| Primary Code | 035 |
| First Use Anywhere Date | Tuesday, March 19, 2019 |
| First Use In Commerce Date | Tuesday, March 19, 2019 |
| International Class | 042 - Scientific and technological services and research and design relating thereto; industrial analysis and research services; design and development of computer hardware and software. |
| US Class Codes | 100, 101 |
| Class Status Code | 6 - Active |
| Class Status Date | Wednesday, September 19, 2018 |
| Primary Code | 042 |
| First Use Anywhere Date | Tuesday, March 19, 2019 |
| First Use In Commerce Date | Tuesday, March 19, 2019 |
| Party Name | Tribune Direct Marketing, LLC |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Chicago, IL 60601 |
| Party Name | Tribune Direct Marketing, LLC |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Chicago, IL 60601 |
| Party Name | Tribune Direct Marketing, LLC |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Chicago, IL 60611 |
| Event Date | Event Description |
| Friday, February 16, 2018 | NEW APPLICATION ENTERED |
| Monday, September 24, 2018 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Monday, October 8, 2018 | ASSIGNED TO LIE |
| Thursday, February 22, 2018 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Friday, February 23, 2018 | NOTICE OF DESIGN SEARCH CODE E-MAILED |
| Tuesday, May 29, 2018 | ASSIGNED TO EXAMINER |
| Tuesday, June 5, 2018 | NON-FINAL ACTION WRITTEN |
| Tuesday, June 5, 2018 | NON-FINAL ACTION E-MAILED |
| Tuesday, June 5, 2018 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Tuesday, September 18, 2018 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Tuesday, September 18, 2018 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Wednesday, September 19, 2018 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Wednesday, October 24, 2018 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, November 13, 2018 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Thursday, October 11, 2018 | LAW OFFICE PUBLICATION REVIEW COMPLETED |
| Tuesday, November 13, 2018 | PUBLISHED FOR OPPOSITION |
| Tuesday, January 8, 2019 | NOA E-MAILED - SOU REQUIRED FROM APPLICANT |
| Tuesday, April 9, 2019 | TEAS STATEMENT OF USE RECEIVED |
| Tuesday, April 9, 2019 | USE AMENDMENT FILED |
| Sunday, April 21, 2019 | CASE ASSIGNED TO INTENT TO USE PARALEGAL |
| Monday, April 22, 2019 | STATEMENT OF USE PROCESSING COMPLETE |
| Wednesday, May 1, 2019 | ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED |
| Thursday, May 2, 2019 | NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED |
| Tuesday, June 4, 2019 | REGISTERED-PRINCIPAL REGISTER |
| Wednesday, July 28, 2021 | ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY |
| Monday, August 9, 2021 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Wednesday, June 9, 2021 | ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY |
| Wednesday, June 23, 2021 | ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY |
| Wednesday, July 21, 2021 | ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY |
| Monday, August 9, 2021 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
| Monday, August 9, 2021 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |
| Tuesday, June 4, 2024 | COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED |
| Friday, November 25, 2022 | ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY |